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Our world is under pressure, with growing inequalities in wealth and access to food and clean water. We depend too heavily on polluting fuels and diminishing natural resources. Traditional cultural practices are being swamped by global popular culture. The Thai model of sufficiency thinking aims to transform the mindset of a whole population to achieve the seemingly impossible: enriching everyone's lives in a truly sustainable way. Innovative management practices developed by King Bhumibol Adulyadej of Thailand have been applied across Thailand in agriculture, education, business, government and community organisations for over two decades. In this book, chapters written by eminent Thai scholars explain sufficiency thinking and review its implementation in different sectors including community development, business, agriculture, health care, schools, and even in prisons. Is Thailand unique in having discovered the holy grail of a more responsible form of capitalism? No, it is not, but it is the first country whose government has adopted this kind of thinking as national policy. '...we obviously need to revise dramatically our thinking about the outlines of a just economy and a decent society in which everyone can lead dignified lives. Sufficiency Thinking provides creative approaches to this quandary and this important volume is a brilliant addition to the growing literature critical of mainstream business-as-usual ideology.' - John Komlos, Professor Emeritus, University of Munich
Annotation. In this second volume of collected essays, Samuel Alexander develops the provocative ideas contained in Prosperous Descent: Crisis as Opportunity in an Age of Limits. Given that the global economy is in gross ecological overshoot, Alexander argues that the richest nations need to transcend consumer culture and initiate a 'degrowth' process of planned economic contraction. To achieve this, he shows that we need to build a post-capitalist politics and economics from the grassroots up, restructuring our societies to promote a far 'simpler way' of life based on notions of sufficiency, frugality, appropriate technology, and localism.
Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is still small when compared to traditional business transactions. As the familiarity of making purchases using smart devices continues to expand, many global and regional investors hope to target the ASEAN region to tap into the rising digital market in this region. The Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN is an essential reference source that discusses economics, marketing strategies, and mobile payment systems, as well as digital marketplaces, communication technologies, and social technologies utilized for business purposes. Featuring research on topics such as business culture, mobile technology, and consumer satisfaction, this book is ideally designed for policymakers, financial managers, business professionals, academicians, students, and researchers.
What if modern society put a priority on the material security of its citizens and the ecological integrity of its resource base? What if it took ecological constraint as a given, not a hindrance but a source of long-term economic security? How would it organize itself, structure its industry, shape its consumption? Across time and across cultures, people actually have adapted to ecological constraint. They have changed behavior; they have built institutions. And they have developed norms and principles for their time. Today's environmental challenges—at once global, technological, and commercial—require new behaviors, new institutions, and new principles. In this highly original work, Thomas Princen builds one such principle: sufficiency. Sufficiency is not about denial, not about sacrifice or doing without. Rather, when resource depletion and overconsumption are real, sufficiency is about doing well. It is about good work and good governance; it is about goods that are good only to a point. With examples ranging from timbering and fishing to automobility and meat production, Princen shows that sufficiency is perfectly sensible and yet absolutely contrary to modern society's dominant principle, efficiency. He argues that seeking enough when more is possible is both intuitive and rational—personally, organizationally and ecologically rational. And under global ecological constraint, it is ethical. Over the long term, an economy—indeed a society—cannot operate as if there's never enough and never too much.
This book fosters a wide-ranging and nuanced discussion of the concept of ‘enough’. Acknowledging the prominence of notions of sufficiency in debates about sustainability, it argues for a more complex, culturally and historically informed understanding of how these might be manifested across a wide array of contexts. Rather than simply adding further case studies of sufficiency in order to prove the efficacy of what might be called ‘finite planet economics’, the book holds up to the light a crucial ‘keyword’ within the sustainability discourse, tracing its origins and anatomising its current repertoire of usages. Chapters focus on the sufficiency of food, drink and clothing to track the concept of 'enough' from the Middle Ages to the 21st century. By expanding the historical and cultural scope of sufficiency, this book fills a significant gap in the current market for authors, students and the wider informed audience who want to more deeply understand the changing and developing use of this term.
Introduced over the backdrop of collective humanity's semi-conscious march towards unsustainable future by His Majesty King Bhumibol Adulyadej of Thailand, SUFFICIENCY ECONOMY PHILOSOPHY (SEP) posits an alternative path. In a SUFFICIENCY ECONOMY, economic drives & decisions, processes & institutions, systems & dynamics are grounded upon the triple intersecting imperatives of MODERATION, REASONABLENESS and IMMUNITY. Here, MODERATION may be thought of as a pragmatic embodiment of 'middle-path' thinking, REASONABLENESS embeds the very notion of causality or causal connection between actions and consequences, intended or otherwise, and IMMUNITY underlines the recognition that risks, financial or otherwise, often times cannot be managed exogenously, and that resilience is a goal as much as it is an outcome. Moreover, SEP insists on PRUDENCE vis-à-vis the application of knowledge to the planning and execution of enterprises, concomitant with INTEGRITY instilled and reinforced as moral foundation of the nation, as the paired requisite conditions by which such a SUFFICIENCY ECONOMY may achieve balanced prosperity, as well as be prepared for rapid material, social, environmental and cultural changes taking places globally.This chapter introduces the readers to the fundamental concepts and principles of SEP and so serves as definitive references for the chapters that follow in this volume.
Rethinking the means through which we can achieve economic well-being for all. In this timely book, Christine Firer Hinze looks back at the influential teachings of priest-economist Monsignor John A. Ryan (1869-1945), who supported worker justice and defended a living wage for all Americans in the first half of the twentieth century. Advancing Ryan’s efforts to articulate a persuasive plan for social reform, Hinze advocates for an action-oriented livelihood agenda that situates US working families’ economic pursuits within a comprehensive commitment to sustainable “radical sufficiency” for all. Documenting the daily lives and economic struggles of past and present US Catholic working-class families, Hinze explores the larger impulses and patterns—economic, cultural, political, moral, and spiritual—that affect the work these people perform in homes, in communities, and at paid jobs. Their story entwines with the larger history of the American dream and working people's pursuit of a dignified livelihood. Surveying this history with an eye to the dynamics of power and difference, Hinze rethinks Ryan’s ethics and Catholic social teaching to develop a new conception of a decent livelihood and its implications for contemporary policy and practice. The result is a critical Catholic economic ethic capable of addressing the situations of workers and families in the interdependent global economy of the twenty-first century. Radical Sufficiency offers transformative strategies and strategic policy directions for achieving the radical Christian goal of dignified work and a good livelihood for all.
The first systematic account of the powerful decision-making framework which is being applied across all areas of life in Thailand to build a fair, resilient and sustainable economy and society.
Self-sufficiency of the house is practiced in many parts of the world but ignored in economic theory, just as socialist collectivization is assumed to have brought household self-sufficiency to an end. The ideals of self-sufficiency, however, continue to shape economic activity in a wide range of postsocialist settings. This volume’s six comparative studies of postsocialist villages in Eastern Europe and Asia illuminate the enduring importance of the house economy, which is based not on the market but on the order of the house. These formations show that economies depend not only on the macro institutions of markets and states but also on the micro institutions of families, communities, and house economies, often in an uneasy relationship.
The concerns regarding the direction of national development of Thailand and the problems caused, both directly and indirectly, by the process of national development led by H. M. Late Thai King Bhumibol Aduljadej to begin speaking about sufficiency economy. His Majesty's first remarks on SE came out during a speech before the students of Kasetsart University on July 18, 1974. On December 4, 1974, on the occasion of His Majesty's birthday anniversary the King's royal speech emphasized step-by-step development on the basis of self-reliance, having enough to live and to eat, moderation, reasonableness, and self-immunity. Also, H. M. the King's royal statement significantly raised consciousness of Thai people to be prudent, to realize steps of development which are academically correct, and to adhere to morals for every conduct of life. These all are known as “Sufficiency Economy (SE)”. The King's thoughts regarding SE kept reappearing in his speeches and lectures with clear explanation of socio-economic and political contexts. However, the academics and economists had differing views regarding the sufficiency economy being part of mainstream economics and its significance amidst globalization and fast-pace economic development.