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APPLE SUCCESS DECODED: THE KEY FACTORS THAT LED TO ITS SUCCESS DISCOVER HOW THE MOST SUCCESSFUL COMPANY IN HISTORY CREATES, INNOVATES AND REDESIGNS ABOUT THIS BOOK Apple is one of the most successful companies in the world. It's also an incredibly unique company, which explains its success. Apple has always had a distinct culture that goes back to its inception in 1976. At the time, it was just a tiny company in Steve Jobs' garage, where he started making computers with Wozniak. The first Apple computer was sold by hand-building each machine individually and selling them only through word of mouth at local computer stores like Byte Shop in Mountain View (now known as Fry’s Electronics). From these humble beginnings, Apple grew into an international corporation with over 200,000 employees worldwide, nearly 130 billion dollars in annual revenue and more than $1 trillion worth of shareholder value under its belt—a number only surpassed by Google parent Alphabet Inc., which is currently worth about $1.3 trillion USD, and Facebook Inc., which is worth about $509 billion USD today! CONTENT Introduction: Why Is Apple So Successful? Who Was The Founder Of Apple? How Much Is Apple Worth? What Are Apple’s Company Values? What Is Apple’s Company Mission? Why Has Apple Never Competed On Price? Why Doesn't Apple See Other Brands’ Prices In Their Market As Competition? How Did Apple Break Down The Barriers Of Customer Segments? Why Do Both Extremes Of The Social Class Spectrum Buy Apple Products? Why Is Apple Marketing So Prominent? Why Does Apple's Advertising Focus On Technology Innovations? Why Were Apple's Target Customers Never Restricted By Demographic? hapter 12: How User-Friendliness Is The Defining Trait Of Apple Products? How Apple Created A Brand Culture? How Does Apple Create Faithful Consumers? How Steve Jobs Used Donations As A Marketing Strategy? What Is Apple’s Value Proposition? Why Does Apple Focus More On Beautiful Design? How Does Apple Offer A Seamless Customer Experience? How Apple Standardized Smartphone Design In The Industry? How Apple Changed The Stigma Surrounding Technology? How Does Apple Sell People A “Can-Do” Mindset? How Does Apple Fine-Tune The Innovations Of Others? How Apple Improves Its Own Products? ABOUT THE SAPIENS NETWORK The content in this guide is based on extensive official research and comes from a variety of sources, mostly from books published by experts who have mastered each of the topics presented here and who are backed by internationally recognized careers. Therefore, the reader will be able to acquire a large amount of knowledge from more than one reliable and specialized source. This happens because we rely only on official and endorsed media. In addition, we also collect information from different web pages, courses, biographies, and interviews, so we give the reader a broad overview of their topics of interest. We have not only checked that the sources of knowledge are relevant, but we have also made a very careful selection of the final information that makes up this guide. With great practicality, we have compiled the most useful concepts and put them in a way that are easiest for the reader to learn. Our ultimate goal is to simplify all the ideas that they are fully understandable and so that the reader can enjoy a pleasant, practical, and simple reading. This is why we strive to provide only the key information from each expert. In this guide, the reader will not find redundancies or unnecessary or irrelevant content. Each chapter covers the essential and leaves out everything that could be deemed as extra or that does not add anything new to the selected concepts. Thus, the reader will be able to enjoy a text where they will easily find specialized information that comes exclusively from experts and that has been selected with the greatest effectiveness.
STARBUCKS SUCCESS DECODED: THE KEY FACTORS THAT LED TO ITS SUCCESS LEARN HOW CUSTOMER EXPERIENCE, LOYALTY AND SATISFACTION MAKE ALL THE DIFFERENCE ABOUT THIS BOOK There are many reasons why Starbucks succeeds. First, it is not just about coffee. It is about the whole experience: from the coffee to the music, from their interior design to their customer service. The company has created a community of loyal customers who want to go there for this “experience” and socialize with friends or even just spend time with themselves. Second, they have a unique business model that other companies try to copy but can never match because they don't have the same resources as Starbucks. The third reason they succeed is because they offer quality products at affordable prices, which attracts customers into buying them instead of another brand offering similar products. CONTENT Introduction: Why Is Starbucks Successful? What Is Starbucks? Who Is Howard Schultz? How Did Howard Schultz Revolutionize Starbucks? How Does Starbucks Use Customer’s Comfort To Their Benefit? How Starbucks Sells An Atmosphere And Not Coffee? Why Is Customer Experience More Important Than The Product Itself? How Is Starbucks A Master In Customer Experience? Why Are Starbucks’s Coffeeshops So Popular? Why Are Starbucks’s Coffeeshops A Great Place To Relax? Why Are Starbucks’s Coffeeshops A Great Place To Go Work? How Many Stores Does Starbucks Open Every Year? How Starbucks Uses The Concept Of Hospitality? How Does Starbucks Fulfill Customers' Expectations? How Starbucks Introduced New Terms Into The Coffee World Vocabulary? How Does Starbucks Take Care Of Its Employees? Why Does Starbucks Spend More On Training Than Advertising? How Starbucks Inspires Hard Work In Its Employees? What Is Starbucks Mission Statement? How Is Starbucks Aligned On Its Vision Across All Levels Of The Business? What Are Starbucks' 5 Ways Of Being? How Does Starbucks Use Personalization To Create Customer Loyalty? How Does Starbucks Deal With Customer Complaints? How Does Starbucks Get Involved With Communities? How Starbucks Puts Emphasis On Details? ABOUT THE SAPIENS NETWORK The content in this guide is based on extensive official research and comes from a variety of sources, mostly from books published by experts who have mastered each of the topics presented here and who are backed by internationally recognized careers. Therefore, the reader will be able to acquire a large amount of knowledge from more than one reliable and specialized source. This happens because we rely only on official and endorsed media. In addition, we also collect information from different web pages, courses, biographies, and interviews, so we give the reader a broad overview of their topics of interest. We have not only checked that the sources of knowledge are relevant, but we have also made a very careful selection of the final information that makes up this guide. With great practicality, we have compiled the most useful concepts and put them in a way that are easiest for the reader to learn. Our ultimate goal is to simplify all the ideas that they are fully understandable and so that the reader can enjoy a pleasant, practical, and simple reading. This is why we strive to provide only the key information from each expert. In this guide, the reader will not find redundancies or unnecessary or irrelevant content. Each chapter covers the essential and leaves out everything that could be deemed as extra or that does not add anything new to the selected concepts. Thus, the reader will be able to enjoy a text where they will easily find specialized information that comes exclusively from experts and that has been selected with the greatest effectiveness.
NETFLIX SUCCESS DECODED: THE KEY FACTORS THAT LED TO ITS SUCCESS LEARN WHY INNOVATION, DISRUPTION AND USER EXPERIENCE ARE SO IMPORTANT ABOUT THIS BOOK Netflix is a technology company that uses customer satisfaction as its metric of success. In the beginning, Netflix's founders Reed Hastings and Marc Randolph used to spend hours in front of the computer screen looking for new movies. Their dream was to set up a website where customers could rent DVDs from their home and return them in the mail when they were done watching them. This way, people would not have to drive all over town looking for the movie they wanted or just go without watching it because it wasn't available at their local store anymore. Besides, many people were too busy with work or other commitments, so they didn't have time to visit physical stores like Blockbuster Video. Also, renting new DVDs was pricey for some people. CONTENT Introduction: Why Is Netflix So Successful? What Is Netflix? Who Are Netflix Founders? Why Is Netflix A Technology Company? Why Is Netflix Not An Entertainment Company? What Are Netflix’s Company Values? Why Is Netflix The Worldwide Leader In The Number Of Subscribers? How Netflix Started As A Mail-Based Rental Business? How Did Netflix Disrupt Conventional Cable Tv? How Did Netflix Innovate In Digital Streaming? How Does Netflix Use Machine Learning? How Netflix Started Its Own Production Of Original Content? Awards And Nominations Speak For Netflix’s Content Quality? How Netflix Offers Convenience To Its Customers? What Are The Advantages Of Netflix’s Content On-Demand? How Netflix Personalizes Its Customers’ Tastes? What Is The Netflix Recommendation Engine? How Netflix Manages To Offer A Wide Variety Of Content? Why Does Netflix Offer Ad-Free Content? How Netflix Prioritizes Subscribers’ Needs? How Netflix Pioneered Binge-Watching? Why Does The Netflix App Offer An Excellent User Experience? Why Does Netflix Offer Low Prices? How Does Netflix Invest In Smart Software? How Netflix Uses Customer Happiness As Its Metric Of Success? ABOUT THE SAPIENS NETWORK The content in this guide is based on extensive official research and comes from a variety of sources, mostly from books published by experts who have mastered each of the topics presented here and who are backed by internationally recognized careers. Therefore, the reader will be able to acquire a large amount of knowledge from more than one reliable and specialized source. This happens because we rely only on official and endorsed media. In addition, we also collect information from different web pages, courses, biographies, and interviews, so we give the reader a broad overview of their topics of interest. We have not only checked that the sources of knowledge are relevant, but we have also made a very careful selection of the final information that makes up this guide. With great practicality, we have compiled the most useful concepts and put them in a way that are easiest for the reader to learn. Our ultimate goal is to simplify all the ideas that they are fully understandable and so that the reader can enjoy a pleasant, practical, and simple reading. This is why we strive to provide only the key information from each expert. In this guide, the reader will not find redundancies or unnecessary or irrelevant content. Each chapter covers the essential and leaves out everything that could be deemed as extra or that does not add anything new to the selected concepts. Thus, the reader will be able to enjoy a text where they will easily find specialized information that comes exclusively from experts and that has been selected with the greatest effectiveness.
BRIAN TRACY DECODED SPEAKER AND SELF-DEVELOPMENT AUTHOR WRITTEN BY: SUCCESS DECODED (Not written by Tai Lopez) Learn about themes like: PSYCHOLOGY OF ACHIEVEMENT BECOMING THE BEST SELF YOU CAN EVER BE FIND YOUR TURNING POINT SELF-DEVELOPMENT You will also learn the following: How to become a better person through effective listening, compassion and empathy. Achieve personal development through conversational and goal-setting skills. Master your luck, stop complaining and meet great people. You will discover his answers to all of these questions: HUMAN INTERACTION AND RELATIONSHIPS How To Be More Patient With Other People? Why Personal Development Helps You Meet Great People? BOUNDARIES Why Set Boundaries? Why Boundaries Are A Way To Express Love To Everyone, Including Yourself? QUALITIES What Is The Link Between Empathy And Compassion? Why Stop Complaining? How To Become Unstoppable? TOOLS FOR PERSONAL DEVELOPMENT Why Attend A Speaking Academy? Can You Succeed At Your First Try? Why It's Okay To Plateau In Learning For A While? What Is The Major Turning Point For Most People? What's The Biggest Advantage Or Continuous Personal Development? What's The Power Of Auto Suggestion? CONVERSATIONAL SKILLS Why The Opening Of A Speech Is Extremely Important? What Are Other Great Opening Ideas For A Speech? What Is The Key To Becoming A Great Conversationalist? Why Ask For Clarification? Why Paraphrase Other People's Words During A Conversation? Why Does Effective Listening Make You Fascinating? PRODUCTIVITY How To Deal With Energy Vampires? How To Control Your Probabilities Or Your "Luck"? How To Change Your Conditions By Setting Goals? Can You Reprogram Your Brain? Are Failed Businesses Real Failures? - So, get started right now. Pick BRIAN TRACY'S brain and level up!
MARK HYMAN DECODED PHYSICIAN AND AUTHOR WRITTEN BY: SUCCESS DECODED (Not written by Tai Lopez) Learn about themes like: FUNCTIONAL MEDICINE EAT SMART, IMPROVE YOURSELF HOW TO PREVENT DISEASE WITH FOOD ULTRAWELLNESS You will also learn the following: How to prevent cancer, diabetes and cardiovascular disease through diet. Change your lifestyle to reinforce your immune system and prevent autoimmune diseases. Discover the difference between functional and traditional medicine, and why it matters to you. You will discover his answers to all of these questions: DIET What We Eat Affects Our Behavior? How To Know What Food To Buy? Why Are Plants And Nuts Essential For Our Diets? Why Do Your Friendships Determine Your Eating Habits? Does Food Affect Our Mood? Is Dairy Good For You? How To Heal Cancer From The Inside With A Good Diet? KNOWING YOUR BODY What Is The Exposome And How Does It Affect Your Genes? What Makes The Immune System Sick And How To Fix It? HEALTHCARE Why Did We Have The Story Wrong? Why We Should Reinterpret Laboratory Reference Ranges? What's The Most Important Difference Between Functional Medicine And Traditional Medicine? Are Lab Ranges Changing For The Good? How To Rethink The Causes For Disease? What Should Your Lifestyle Include To Get Really Healthy? What's The Best Approach If You're Diagnosed With Cancer? What Other Things Can We Do To Fight And Prevent Cancer? SOCIAL CHANGE Why Look For Change As A Community? How To Change The World Through Our Food Choices? Why Has The Government Told Nutritional Lies? Why You Shouldn't Use Toilet Paper Anymore? - So, get started right now. Pick MARK HYMAN'S brain and level up!
DAVE ASPREY DECODED BIOHACKING PIONEER WRITTEN BY: SUCCESS DECODED (Not written by Tai Lopez) Learn about themes like: BIOHACKING LEARN THE SECRETS OF ANTI-AGING HOW TO EVOLVE YOUR BODY AND MIND BULLETPROOF NUTRITION You will also learn the following: How to consume smart drugs, sleep better, and supplement to enhance your brain function. Restoring your energy, eating the right foods and finding your motivation to achieve a better life. Discover the hidden power of your mitochondria, your inner mind and your willpower. You will discover his answers to all of these questions: DIET Why You Should Practice Fasting? Why Avoid Fried Food? Why Do We Think About Food Often? PSYCHOLOGY What Is The Ego? How Is Our Physical Hardware Linked To Our Inner Mind? How To Reinforce Your Willpower? What's The Obstacle To The Evolution Of Consciousness? HABITS What Is The Bulletproof Lifestyle? How To Sleep Better And Restore Your Energy? Should You Take Care Of Your Skin Only For Vanity? How To Tap Into All The Benefits Of Skincare? What Is A Quality Sleep? KNOWING YOUR BODY What Happens To Your Cells When You're Stressed? What Is The Mitochondrial Dna? What Do Your Mitochondria Do? What Does Anti-Aging Really Mean? HACKS AND CHANGING YOUR MIND Why We Should Change The Way We View Old People? How To Deal With The Stress Of Not Having Slept Well? SMART DRUGS What Smart Drugs Can You Use To Enhance Your Brain Function? Why We Shouldn't Believe The Myths Around Testosterone Supplementation? Why Is Estrogen Supplementation A Good Idea? - So, get started right now. Pick DAVE ASPREY'S brain and level up!
Decoded is a book like no other: a collection of lyrics and their meanings that together tell the story of a culture, an art form, a moment in history, and one of the most provocative and successful artists of our time. Praise for Decoded “Compelling . . . provocative, evocative . . . Part autobiography, part lavishly illustrated commentary on the author’s own work, Decoded gives the reader a harrowing portrait of the rough worlds Jay-Z navigated in his youth, while at the same time deconstructing his lyrics.”—Michiko Kakutani, The New York Times “One of a handful of books that just about any hip hop fan should own.”—The New Yorker “Elegantly designed, incisively written . . . an impressive leap by a man who has never been known for small steps.”—Los Angeles Times “A riveting exploration of Jay-Z’s journey . . . So thoroughly engrossing, it reads like a good piece of cultural journalism.”—The Boston Globe “Shawn Carter’s most honest airing of the experiences he drew on to create the mythic figure of Jay-Z . . . The scenes he recounts along the way are fascinating.”—Entertainment Weekly “Hip-hop’s renaissance man drops a classic. . . . Heartfelt, passionate and slick.”—Kirkus Reviews (starred review)
JEFF BEZOS DECODEDBILLIONAIRE BUSINESS TITANWRITTEN BY: SUCCESS DECODED(Not written by Tai Lopez)Learn about themes like:DISRUPTIVE ENTREPRENEURSHIPPREPARE YOUR STARTUP FOR STARDOMHOW TO SPOT GOLDEN OPPORTUNITIESCENTIBILLIONAIRE MENTALITYYou will also learn the following:Manage stress, risks and mistakes wisely to reach for success.Discover how habits, passions and focus can make you rich.Learn the difference between natural gifts and passions to implement new ideas.You will discover his answers to all of these questions:ENTREPRENEURSHIPWhats The Hardest Part Of Implementing A New Idea?How To Become A Disruptive Entrepreneur?How To Pick Your Passions?Why Are We Living In The Best Planet Of The Solar System?Why Your Choices Are More Important Than Your Natural Gifts?Are Visionaries Self-Taught?When Is Delegation Not Needed?How To Let Your Passions Find You?How To Spot A Golden OpportunityBUSINESSWhy Ask Your Customer Directly What They Want?Whats The Most Important Thing Your Business Should Be Focused In?Why Things Get Harder For A Company As It Grows?Why Is The Tech Industry Only For People Who Like Change?How To Expand Your Business?How To Define The Investment Type You Need?Whats The Right Question To Ask About The Future?How To Know That Your Business Is Becoming Famous?What Should Any Startup Focus On?HABITSWhy Prioritize A Good Night Sleep?How To Make Time For Yourself And Your Priorities?How To Deal With Stress?FAILURE AND MISTAKESWhy You Must Accept Your Limitations Early In Life?What Should Young People Be Careful About When Starting Their Careers?Why Take The Risk Of Making Mistakes?Whats The Difference Between Gifts And Choices?How To Eliminate Company Risks Smartly?-So, get started right now. Pick JEFF BEZOS'S brain and level up!
NAVAL RAVIKANT DECODEDENTREPRENEUR AND INVESTORWRITTEN BY: SUCCESS DECODED(Not written by Tai Lopez)Learn about themes like:LIFESTYLE FOR SUCCESSPRODUCTIVITY WITHOUT TOXICITYACHIEVING TRUE HAPPINESS AND EFFICIENCYVENTURE HACKSYou will also learn the following:How to acquire knowledge, wisdom and a personal philosophy.Make money for the right reasons, pursue the right career and just be happy.Discover the meaning of life, happiness and fulfillment.You will discover his answers to all of these questions:LEARNINGHow To Make The Most Of Books?Can You Learn How To Become Wealthy From A Guru?SOCIAL MEDIACan You Multitask Through Social Media?Why Can Social Media Make Us Really Unhappy?Whats The Antidote To Toxic Media?SKILLS AND PRODUCTIVITYHow To Improve Your Public Speaking?Do Millionaires Really Work More Than 80 Hours?How To Make The Most Of Inspiration?How To Be Patient And Impatient Wisely?When To Solve Problems?BUSINESSWhat Are The Three Most Important Aspects Of Building A Successful Company?Why Get Rid Of Meetings As Much As Possible?Why Is Networking Overrated?What Startups Are More Likely To Succeed In The Long Run?THE MEANING OF LIFEWhat Is The Meaning Of Life?How Do You Matter In This Infinite Universe?When Do We Start Searching For True Happiness?LIFESTYLEIn What Sense Does Money Matter?How To Pursue A Career That Pays Off?Why Is Saying No Like A Superpower?-So, get started right now. Pick NAVAL RAVIKANT'S brain and level up!
ALAN WATTS DECODED WRITER AND PHILOSOPHER WRITTEN BY: SUCCESS DECODED (Not written by Tai Lopez) Learn about themes like: LIFE PHILOSOPHY HOW TO TRAIN YOUR MIND RECONNECT YOURSELF WITH THE UNIVERSE PHILOSOPHICAL ENTERTAINMENT You will also learn the following: Learn what's the meaning of your existence, what's your place in the universe and how to connect with reality. Discover why reality is an illusion, why cultures and governments fail, and why it all matters. Clear your mind to find your place in the cosmos, stop being afraid of death and just be happier. You will discover his answers to all of these questions: HAPPINESS What Does It Mean To Fall In Love? How To Quiet Your Mind To Be Happier? Why You Should Live Life Like It Was Music? How To Clear Your Mind? THE MEANING OF LIFE Why We Have Lost Touch With Reality? Why Do What You Really Want To Do In Life? How Nothingness Is Everything? How Are You Connected To The Universe? EXISTENTIAL PHILOSOPHY What Is The Meaning Of Your Existence? The Self Is God? How To Awaken From The Illusion? How To Not Be Afraid Of Death? PROBLEMS WITH MODERN SOCIETY Why Give Up Your Sense Of Control? Why All Governments Fail? Why Modern Culture Causes Suffering? - So, get started right now. Pick ALAN WATTS'S brain and level up!