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An entertaining, informative and educational tour through the most basic unit of communication--type. Explains in every-day laymen's terms what type is, how to select it, and how to use it to improve the reader's communication. Includes over 200 illustrations and photographs.
Paperback edition
Explains what type is, demonstrates how to select it, and examines its use in printed communication.
Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.
This book presents the reader with one hundred valuable and influential books on the subject. Thematic sections allow the reader to navigate easily, and thorough reviews explain the importance of each book. This versatile collection is the ideal library for anyone who wants to know how type works and, more importantly, how to use it. The book also contains three interviews with typography experts and authors of influential books on the subject.
This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you’ll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.
Twenty-six letters account for the approximately 43 elementary sounds in the English language, which contains close to 500,000 words. Compiled and designed by Timothy Donaldson, "Shapes for Sounds" comprises illustrated charts that track the history and development of the written alphabet and its connection to oral traditions. Donaldson's text also elucidates the connections between speech and written language through his chapters that touch on the organs of speech, the physics of articulation, the naming of letters and the shaping of letters. An established typeface designer, Donaldson taught typography at Stafford College, England, and is a Research Fellow at the University of Lincoln, UK.
This book is about how type should look and how to make it look that way--in other words, how to set type like a professional. It explains in practical terms how to use today's digital tools to achieve the secret of good design: well set type. An essential reference for anyone who works with type: designers, print production professionals, and corporate communications managers can go to straight to the index to find focused answers to specific questions, while educators and students can read it as a text book from cover to cover.
Whose truth is the lie? Stay up all night reading the sensational psychological thriller that has readers obsessed, from the #1 New York Times bestselling author of Too Late and It Ends With Us. #1 New York Times Bestseller · USA Today Bestseller · Globe and Mail Bestseller · Publishers Weekly Bestseller Lowen Ashleigh is a struggling writer on the brink of financial ruin when she accepts the job offer of a lifetime. Jeremy Crawford, husband of bestselling author Verity Crawford, has hired Lowen to complete the remaining books in a successful series his injured wife is unable to finish. Lowen arrives at the Crawford home, ready to sort through years of Verity’s notes and outlines, hoping to find enough material to get her started. What Lowen doesn’t expect to uncover in the chaotic office is an unfinished autobiography Verity never intended for anyone to read. Page after page of bone-chilling admissions, including Verity's recollection of the night her family was forever altered. Lowen decides to keep the manuscript hidden from Jeremy, knowing its contents could devastate the already grieving father. But as Lowen’s feelings for Jeremy begin to intensify, she recognizes all the ways she could benefit if he were to read his wife’s words. After all, no matter how devoted Jeremy is to his injured wife, a truth this horrifying would make it impossible for him to continue loving her.
The fourth edition, fully revised enlarged and reset in 2012, further updated in 2017. Version 4.3 of the 4th edition (2019) includes many updates; see title page verso for a list of pages.