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For over a decade, Small Dojo Big Profits has guided martial arts instructors through the risky yet highly rewarding process of starting and running a highly successful and profitable martial art school. Eschewing the conventional wisdom that says you must have a huge school with 300 or more students to be financially successful, the author instead shows you how to take on less risk while working smarter and not harder by running a lean, mean, efficient martial arts studio operation. Author Mike Massie has started three successful martial arts studios from scratch, and has the distinction of opening his first studio with no start-up capital, zero credit, and in a town where he was a complete stranger. Yet, he was able to go from teaching in part-time locations to running his own full-time studio in under a year, and he achieved this while staying in profit from month one. The process he followed is the same one this book is based upon, and this updated version of Small Dojo Big Profits also draws on the author's experience in starting and growing two more successful studios during the recent mortgage crisis and economic recession. A common sense martial arts school start-up and business operations manual, this completely updated version of the classic martial arts business guide is perfect for anyone who wants to maintain their integrity while building a successful martial art school. If you're looking for the best source of complete information for starting, launching, growing, and running a martial art school from scratch, this is it.
The Martial Arts Woman shares the stories and insights of more than twenty-five women in the martial arts, and how they apply martial arts to their lives. Unlike most other martial art books, the reader will catch a glimpse into the brave and empowered woman who dares to be all that she can be. Many of these women had to overcome great societal or personal challenges to break into the men's world of martial arts. This book will motivate and inspire you to go after your goals in life and to fight through every challenge and defeat every obstacle. The Martial Arts Woman will open your eyes to the power of the human spirit and the martial art mindset that dwells in each of us!
The story describes the journey of one man through 30 years of martial arts training. From the first karate class with a newly arrived Japanese instructor in 1971, he goes on to study with eminent martial artist of today. Among them are, Toyotaro Miyazaki, the nationally rated competitor of the 60’s and 70’s described by Chuck Norris as one of his toughest opponents, and Ken Ogawa one of the toughest fighters to come out of Morio Higaonna’s Yoyogi dojo. The other instructors are Kiyoshi Yamazaki, trainer and choreographer for Arnold Schwarzenegger in the Conan movies and Joko Ninomiya, All Japan Kyokushin Champion and creator of the Sabaki Challenge tournament. Memorable moments depict meetings at the AAU Nationals with notables as Billy Blanks, Mr. Tae Bo, and Chuck Merriman. As a young student in the traditional Shotokan system, this narrative chronicles the transition to the eclectic modern training methods. This evolution the result of hard-earned lessons in real life encounters while working as a Miami Police Officer on the mid-night shift.
The Martial Arts Instructors Desk Reference is a complete guide to advanced teaching concepts and martial arts school administration. Author and veteran martial arts instructor Dr. Sang H. Kim covers a wide range of essential topics for the professional martial arts instructor including: - Teaching children with ADD, behavioral problems and learning disabilities - Creating lesson plans and teaching specifi c curriculum elements - Combating boredom through hundreds of drills and training ideas - Marketing, advertising, publicity, staffi ng and customer service - Instructor training and evaluation - Tournament management - Branch school and outreach program development Based on years of Dr. Kim's research and experience, this book brings together a wide range of essential topics for martial arts instructors of all levels.
Black Belt philosphies, rules, and procedures.
Learn the ins and outs of managing a successful martial arts school with this practical business guide. Do you dream of opening your own martial arts dojo some day? Are you in the process of planning and building a school? Do you have a school but struggle to run it efficiently and pay the bills? Then Starting and Running Your Own Martial Arts School is for you. This practical business guide teaches you the skills you need to ensure the success of your martial arts business. It includes advice on how to: Build a memorable identity for your school Find funding to get started Unravel government red tape Create a realistic fee schedule Choose a location that will bring students through your door Turn potential students into paying students Hold on to your current students Hire and develop good employees Develop a feeling of financial security Be ready for emergencies Create and run a profitable pro shop Pinpoint and solve problems Starting and Running Your Own Martial Arts School contains proven business advice to help you create the martial arts school you want. This small business book turns time-tested business practices into simple, practical solutions to the business challenges you face every day.
Martial Arts and Well-Being explores how martial arts as a source of learning can contribute in important ways to health and well-being, as well as provide other broader social benefits. Using psychological and sociological theory related to behaviour, ritual, perception and reality construction, the book seeks to illustrate, with empirical data, how individuals make sense of and perceive the value of martial arts in their lives. This book draws on data from over 500 people, across all age ranges, and powerfully demonstrates that participating in martial arts can have a profound influence on the construction of behaviour patterns that are directly linked to lifestyle and health. Making individual connections regarding the benefits of practice, improvements to health and well-being – regardless of whether these improvements are ‘true’ in a medical sense – this book offers an important and original window into the importance of beliefs to health and well-being as well as the value of thinking about education as a process of life-long learning. This book will be of great interest to a range of audiences, including researchers, academics and postgraduate students interested in sports and exercise psychology, martial art studies and health and well-being. It should also be of interest to sociologists, social workers and martial arts practitioners. The Open Access version of this book, available at http://www.taylorfrancis.com/doi/view/10.4324/9781315448084, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license.
Challenge your body with an exciting, increasingly popular martial art. Kickboxing training is hard work and an excellent way to build your body. It is demanding--you must strive for maximum alertness, conditioning, strength, and quickness--but it is also intensely rewarding. Every training session and every fight leads to greater insights into the sport and into yourself as a person and as an athlete. This generously illustrated guide introduces you to all the basics you need to learn in order to step into the ring for your first amateur fight--and win it! Begin by preparing your body through exercises designed to increase your strength and stamina. Develop your triceps, biceps, shoulder muscles, and latissimus muscles for punching; your forearms and wrists for stability; your quadriceps, hamstrings, and calves for kicking; and your abdominal and lower back muscles for necessary support. Learn to control your breathing while running. Next, get to work on boxing skills--jabs, uppercuts, bobbing, and weaving--and kicking skills, including the front kick, football kick, roundhouse kick, and ax kick. Guidance is also offered in ring skills, fighting strategies, choosing equipment, and finding coaches, trainers, promoters, training facilities, and training partners. Before you know it, you'll be in peak physical condition, ready to kickbox your way to victory! 128 pages, 141 b/w illus., 8 x 10.
Boost your PROFITS and REDUCE the STRESS of owning a martial arts gym. Discover the simple systems you need to grow your facility and regain your freedom re you struggling to establish yourself as a recognised martial arts school in your area? Find yourself doing all the work in your gym all day, every day without the reward? Want to get rid of the headaches and get your life back? This book will teach you the methods that turned my average gym into a mid-six-figure business with two affiliate facilities and more on the way. More profitability and more time to do the things you want. You will be shown: - why many MMA gyms don't make money - how to define your market and how to speak to them - how to boost profitability through your website - the simple steps to building a great facility and team of staff - how to convert more prospects into customers - how to make more money Using my techniques to hone your systems and marketing, you can amplify your position as the go-to gym in your community and build a really successful business.