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President Donald J. Trump lays out his professional and personal worldview in this classic work—a firsthand account of the rise of America’s foremost deal-maker. “I like thinking big. I always have. To me it’s very simple: If you’re going to be thinking anyway, you might as well think big.”—Donald J. Trump Here is Trump in action—how he runs his organization and how he runs his life—as he meets the people he needs to meet, chats with family and friends, clashes with enemies, and challenges conventional thinking. But even a maverick plays by rules, and Trump has formulated time-tested guidelines for success. He isolates the common elements in his greatest accomplishments; he shatters myths; he names names, spells out the zeros, and fully reveals the deal-maker’s art. And throughout, Trump talks—really talks—about how he does it. Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur—the ultimate read for anyone interested in the man behind the spotlight. Praise for Trump: The Art of the Deal “Trump makes one believe for a moment in the American dream again.”—The New York Times “Donald Trump is a deal maker. He is a deal maker the way lions are carnivores and water is wet.”—Chicago Tribune “Fascinating . . . wholly absorbing . . . conveys Trump’s larger-than-life demeanor so vibrantly that the reader’s attention is instantly and fully claimed.”—Boston Herald “A chatty, generous, chutzpa-filled autobiography.”—New York Post
All students of speech writing can benefit from this detailed, step-by-step guide that shows how to compose a winning speech that sounds like the client, busy executive, politician, or other high-profile individual, wrote it by him or herself. Included are suggestions on interviewing the client, researching the topic, writing the speech to fit the speaker's style, and receiving necessary approvals from the client and the client's staff. Helpful finalizing tips teach writers how to prepare the speaker for the event and provide materials to the press.
​This book presents an ethical framework which evaluates the legitimacy of the practice of ghostwriting. It explores the connection between personal authenticity and the use of ghostwriters in corporate, political, legal, higher education, and scientific contexts. It then examines the history of ghostwriting as a professional practice and introduces a model for ethical analysis. In this book, the authors shrewdly address crucial ethical questions such as: When is it acceptable for a leader to claim the words of a ghostwriter as their own? When may this be inappropriate or even dangerously misleading? What are the consequences when public awareness of this practice leads to cynicism about the authenticity of leaders and their communications? And when, if ever, is the use of a ghostwriter ethical? This book will be welcomed by scholars and practitioners alike as an original and timely contribution to the literature of business, politics, and communications.
Get tested and proven advice on how to navigate risk and succeed in all phases of business ownership from a successful entrepreneur who turned a small startup into a billion-dollar company. Self-made billionaire and Paychex founder Tom Golisano understands the fears, risks, and challenges small-business owners face every day. He has launched and grown his own highly successful business and mentored dozens of entrepreneurs, helping them build their own fruitful companies. Golisano knows how nervous aspiring business owners are about the risks of entrepreneurship. Now, he’s sharing the startup-to-exit secrets to success and how he turned $3,000 into $28 billion dollars. Built, Not Born shows you: How going against the grain can be a great strategy for finding business opportunities and why it pays to question conventional wisdom. Why the pregnant pause can be an effective weapon in negotiations and when interviewing potential employees. Why a prenuptial or even a postnuptial agreement is critical to any business owner. What potential buyers and funding sources look for, and the best way to present a business plan. And finally, the key growth and leadership strategies that have helped Paychex sustain its incredible level of growth and profitability. Built, Not Born provides a direct and practical approach on how to overcome everyday challenges. This essential handbook is a key resource for current and aspiring entrepreneurs on how to start, grow, and operate a successful business.
Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead. It’s time for Writing Without Bullshit. Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and Web copy don’t stand a chance. In this practical and witty book, you’ll learn to front-load your writing with pithy titles, subject lines, and opening sentences. You’ll acquire the courage and skill to purge weak and meaningless jargon, wimpy passive voice, and cowardly weasel words. And you’ll get used to writing directly to the reader to make every word count. At the center of it all is the Iron Imperative: treat the reader’s time as more valuable than your own. Embrace that, and your customers, your boss, and your colleagues will recognize the power and boldness of your thinking. Transcend the fear that makes your writing weak. Plan and execute writing projects with confidence. Manage edits and reviews flawlessly. And master every modern format from emails and social media to reports and press releases. Stop writing to fit in. Start writing to stand out. Boost your career by writing without bullshit.
Not loaded with theory, Skip's invaluable book contains concise, easily understood and applied advice for both writing and marketing any kind of book, article, story, play, screen-play, report, proposal or anything else you can think of.How to Write What You Want and Sell What You Write is for every writer or wannabe who needs to sort out his or her desires, capabilities and strengths and, even more importantly, learn the particular formats for the kind of writing in which he or she is interested.
In a village, surrounded by mountains, forest and a river, humans survived by following a simple rule: WORK AT NIGHT. SLEEP AT DAY. NEVER STEP OUT IN THE SUNLIGHT. IF YOU DO, YOU'LL DIE! 23 years ago, the villagers tried to kill Maverick when he was a baby. Maverick's mother sacrificed herself so that her son could live. Now, after twenty three years, Maverick Ciekawy is 'dead'. In Tenebro, under the rule of Jurisbard Huubrihaught, children were admitted in the hospitals for treatment, people who crossed forty years lost their memories, senior citizens were forcefully admitted in the Asylum and most importantly, no one is allowed to go out during the day. A year ago, before Maverick Ciekawy ‘died’ he experienced five strange dreams. When Maverick believed his dreams could help the people of Tenebro, he ‘died’. Half the population of Tenebro believes Maverick Ciekawy is still alive and his final words were true. But the other half still supports their elderly chief, Jurisbard Huubrihaught. You might be wondering.. Why humans should never step out in sunlight? Why the villagers tried to kill Maverick when he was a baby? Why Maverick 'died' after 23 years? What were Maverick's final words? Is Maverick Ciekawy still alive? Welcome to the first book in the EA-R-TH trilogy. Pull up your hoodie, light a fire torch, step into the cold nights of Tenebro and say bye-bye to the 21st century. Get into an epic story where you must decide WHO'S THE HERO, WHO'S THE VILLAIN!
Ghostwriting is a thriving, secretive industry. As a ghostwriter you can create best-selling books for film stars, footballers, pop singers, presidents, business tycoons, gangsters, gurus, spies, mercenaries, courtesans, four-star generals, royals and anyone else with an interesting story to tell. This book reveals all the essential secrets of how to turn ghostwriting into a successful and lucrative career. Andrew Crofts has ghosted more than forty books, many of them international bestsellers, including Sold by Zana Muhsen (nearly 4 million copies sold), The Kid by Kevin Lewis, Heroine of the Desert by Donya Al-Nahi, Kathy and Me by Gillian Taylforth and Crocodile Shoes by Jimmy Nail.
Ready to write your book? So why haven’t you done it yet? If you’re like most nonfiction authors, fears are holding you back. Sound familiar? Is my idea good enough? How do I structure a book? What exactly are the steps to write it? How do I stay motivated? What if I actually finish it, and it’s bad? Worst of all: what if I publish it, and no one cares? How do I know if I’m even doing the right things? The truth is, writing a book can be scary and overwhelming—but it doesn’t have to be. There’s a way to know you’re on the right path and taking the right steps. How? By using a method that’s been validated with thousands of other Authors just like you. In fact, it’s the same exact process used to produce dozens of big bestsellers–including David Goggins’s Can’t Hurt Me, Tiffany Haddish’s The Last Black Unicorn, and Joey Coleman’s Never Lose a Customer Again. The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way. Written by 4x New York Times Bestselling Author Tucker Max and publishing expert Zach Obront, you’ll learn the step-by-step method that has helped over 1,500 authors write and publish their books. Now a Wall Street Journal Bestseller itself, The Scribe Method is specifically designed for business leaders, personal development gurus, entrepreneurs, and any expert in their field who has accumulated years of hard-won knowledge and wants to put it out into the world. Forget the rest of the books written by pretenders. This is the ultimate resource for anyone who wants to professionally write a great nonfiction book.