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Health and Wellness Tourism takes an innovative look at this rapidly growing sector of today¿s thriving tourism industry. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs and the management implications of these developments. A wide range of international case studies illustrate the multiple aspects of the industry and new and emerging trends including spas, medical wellness, life-coaching, meditation, festivals, pilgrimage and yoga retreats. The authors also evaluate marketing and promotional strategies and assess operational and management issues in the context of health and wellness tourism. This text includes a number of features to reinforce theory for advanced students of hospitality, leisure and tourism and related disciplines.
Excerpt from Austrian Health Resorts: Throughout the Year Chapters XIV. and XV. in this Edition have been added in place of the Chapter in the first on "The Bitter Waters of Hungary." Thus the present Edition of this book treats exclusively of noteworthy places in the Empire of Austria, many of which are seldom visited by Englishmen or Americans, and are scarcely known to them even by repute. Yet each deserves to be visited by those who journey in quest of health or variety. An invalid requiring a course of mineral waters may go to Carlsbad, Franzensbad, Marienbad, or some other Austrian Health Resort in the spring, summer, or autumn; another, to whom the grape "cure" is prescribed, may visit Voslau or Meran in the autumn; the invalid who desires sea bathing in perfection can enjoy it for several months out of the twelve at Abbazia; while any one who is in quest of a mild and pleasant winter climate may find it at Meran, or Arco, Abbazia, or Gorizia. I may add, with confidence and perfect truth, that the geniality of the people lends an additional charm to all the Health Resorts in the Empire of Austria. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
First multi-year cumulation covers six years: 1965-70.
General study of Austria - covers historical and geographical aspects, demographic aspects and social structures, religion, education, the fine arts, communication, the political system, political partys, international relations, foreign policy, the economic structure, economic planning, public finance, the gross national product, agriculture, industry, trade, the balance of payments, defence, etc. Bibliography pp. 249 to 261, glossary, maps and statistical tables.
The definitive book of yoga therapy, this groundbreaking work comes to you from the medical editor of the country’s premier yoga magazine, who is both a practicing yogi and a Western-trained physician. Beginning with an overview of the history and science of yoga, Dr. McCall describes the many different techniques in the yoga tool kit; explains what yoga does and who can benefit from it (virtually everyone!); and provides lavishly illustrated and minutely detailed instructions on starting a yoga practice geared to your fitness level and your health status. Yoga as Medicine offers a wealth of practical information, including how to: •Utilize yogic tools, including postures, breathing techniques, and meditation, for both prevention and healing of illness •Master the art of becoming more in tune with your body •Communicate more effectively with your doctor •Adopt therapeutic yoga practices as either an alternative or a complement to surgery and to expensive, sometimes dangerous medications •Practice safely Find an instructor and a style of yoga that are right for you. With twenty chapters devoted to the work of individual master teachers, including such well-known figures as Patricia Walden, John Friend, and Rodney Yee, Yoga as Medicine shows how these experts have applied the wisdom of this ancient holistic practice to twenty different conditions, ranging from arthritis to chronic fatigue, depression, heart disease, HIV/AIDS, infertility, insomnia, multiple sclerosis, and obesity. Defining yoga as “a systematic technology to improve the body, understand the mind, and free the spirit,” Dr. McCall shows the way to a path that can truly alter your life. An indispensable guide for the millions who now practice yoga or would like to begin, as well as for yoga teachers, body workers, doctors, nurses, and other health professionals.
Research Paper (undergraduate) from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1, University of Las Palmas de Gran Canaria, course: Marketing Internacional, language: English, abstract: During the last decades wellness tourism has been booming worldwide. Stimulated by an in-creased interest in health and fitness as well as the need to escape from work-related stress, "spa-going" is now one of the most sophisticated and exciting ways of making holidays in the 21st century. Responding to the increasing demand for wellness, the tourism industry had to adapt its holi-day offers and hotel facilities by creating spa or wellness centres within the hotels and resorts - spa or wellness centres which opened in the cities recently are not entering the field of well-ness tourism and therefore are not recognized in this report. In this report the identification of wellness tourism, its development and its trends are the matter of interest. After the definition of wellness tourism we will delimit its components and some concepts in close relation. In a second step we will explain the international development of wellness tourism which means the underlying mentality changes and its reasons, the history and development of well-ness tourism and the international expansion of spa. The internationalization grade of wellness tourism will be worked out in the third part by giv-ing information about the most important sending and receiving countries, brand philosophies of wellness hotels and international associations of spa and wellness. In the last part of the report we will describe trends of wellness tourism related to the overall demand and offer as well as the most significant motives of the wellness tourist choosing a tourist destination.