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MILADY STANDARD ESTHETICS FUNDAMENTALS, 11E International Edition is the essential source for basic esthetics training. This new edition builds upon Milady's strong tradition of providing students and instructors with the best beauty and wellness education tools for their future.The rapidly expanding field of esthetics has taken a dramatic leap forward in the past decade, and this up-to-date text plays a critical role in creating a strong foundation for the esthetics student. Focusing on introductory topics, including history and opportunities in skin care, anatomy and physiology, and infection control and disorders, it lays the groundwork for the future professional to build their knowledge.The reader can then explore the practical skills of a skin care professional, introducing them to the treatment environment, basic facial treatments, hair removal, and the technology likely to be performed in the salon or spa setting.
Avoid the mistakes that doom so many salon owners to failure. Set your business up for success by following a strategic planning system that guides you from concept to opening day while giving you a thorough education in all aspects of the business of beauty.
This book is a step-by-step guide to starting and running a successful beauty salon. It is aimed at the budding entrepreneur; a qualified beautician working for someone else who now wants to go it alone; or someone who is looking to change direction in their career. It draws on the experience of two people who have spent the last 25 years on the high street and in the field of beauty therapy. The beauty industry is growing rapidly. The face and skincare industry is already a multi billion pound industry. The desire to look good and younger has never been stronger. Men are increasingly joining in, with actors and footballers now promoting skincare ranges. In this book you will find everything you need to know, from starting up to managing your own profitable salon. It includes: - Training and gaining experience - Deciding what type of salon you want to run, and finding the right location - Planning the layout and decor - Buying equipment & products - What treatments to offer and what clientele to target - Managing staff and understanding employment legislation - Dealing with finance and accounts - Marketing and advertising your salon Contents: Acknowledgements; Preface; 1. Starting out in the beauty industry; 2. The Salon; 3. Salon management; 4. Qualificaitons, training and skills; 5. Staff and employment; 6. Clients and treatments; 7. Selecting products, equipment and furniture; 8. Business management; 9. Finance, money and accounts; 10. Marketing, advertising and promotion; 11. Formula for success; Index.
WHOSE FAULT IS IT WHEN SUBORDINATES DISOBEY? Chances are, it's the managers. He lacks the tools, training, and experience to command respect and obedience from his people. He needs to upgrade his skillsets, and learn how to manage and lead people! He needs to show consistent and positive results! And this is the goal of this book. Specifically, you will learn the following: Introduction • You made manager; what's next? • What to consider before accepting the managerial role • The role of a manager Making things happen- becoming a successful manager • First order of business as a new manager • How to set goals • Performance management • Delegate like a pro • Knowing how to hire and when to fire Hiring employees Firing employees • Managing employee turnover • Managing difficult clients • Change management • Tips to succeed as a manager Tips for start-up entrepreneurs • Managing money in your business • Leading and managing a start-up successfully Management meets leadership • Differences between leadership and management • Qualities of an exceptional leader • Leadership styles Women and leadership • How to get to the top • Balancing leadership and family as a woman Preparing children for leadership What it takes to be a great CEO • Duties you need to master Top ten daily habits of great leaders Leadership: is there an App for that? Ever wondered what it takes to be a great leader & manager? Would you like to be armed with the tools and know-how to become one? Read this book! Download your copy today!
Soon after the fall of the Taliban, in 2001, Deborah Rodriguez went to Afghanistan as part of a group offering humanitarian aid to this war-torn nation. Surrounded by men and women whose skills–as doctors, nurses, and therapists–seemed eminently more practical than her own, Rodriguez, a hairdresser and mother of two from Michigan, despaired of being of any real use. Yet she soon found she had a gift for befriending Afghans, and once her profession became known she was eagerly sought out by Westerners desperate for a good haircut and by Afghan women, who have a long and proud tradition of running their own beauty salons. Thus an idea was born. With the help of corporate and international sponsors, the Kabul Beauty School welcomed its first class in 2003. Well meaning but sometimes brazen, Rodriguez stumbled through language barriers, overstepped cultural customs, and constantly juggled the challenges of a postwar nation even as she learned how to empower her students to become their families’ breadwinners by learning the fundamentals of coloring techniques, haircutting, and makeup. Yet within the small haven of the beauty school, the line between teacher and student quickly blurred as these vibrant women shared with Rodriguez their stories and their hearts: the newlywed who faked her virginity on her wedding night, the twelve-year-old bride sold into marriage to pay her family’s debts, the Taliban member’s wife who pursued her training despite her husband’s constant beatings. Through these and other stories, Rodriguez found the strength to leave her own unhealthy marriage and allow herself to love again, Afghan style. With warmth and humor, Rodriguez details the lushness of a seemingly desolate region and reveals the magnificence behind the burqa. Kabul Beauty School is a remarkable tale of an extraordinary community of women who come together and learn the arts of perms, friendship, and freedom.
An authoritative, exciting resource providing the building blocks necessary to generate sales day in and day out, featuring proven tips, techniques and technologies for generating additional sales revenue.ALSO AVAILABLEAudiotape, ISBN: 1-56253-341-XSalon Systems Videos(set of two tapes), ISBN: 0-87350-999-4
Milady's Skin Care and Cosmetic Ingredients Dictionary, third edition, is a multi-purpose resource for cosmetic professionals and consumers alike. Part one puts cosmetics in the context of skin care. It provides an overview of skin physiology. In order to understand how and why a product works it is essential to understand how the skin works. It gives an overview of the complexity of cosmetic chemistry particularly with respect to product penetration, and highlights the current challenges facing cosmetic formulators. In addition, it offers comprehensive discussion of the various skin types and conditions in order to help professionals in their product selection. Lastly, it defines common cosmetic industry terminology used by cosmetic manufacturers, professional estheticians, marketers and the media. The second part is dedicated to helping cosmetic users identify the function and purpose of specific ingredients. It is an alphabetical dictionary that lists and describes not only active principles but all other categories of ingredients that comprise a skin care cosmetic. As scientific knowledge of skin physiology and cosmetic chemistry advances, so do cosmetic products. This volume puts everything in context in an easy to read, easy to understand, user-friendly format.
Congratulations! You are about to start on a journey that can take you in many directions and holds the potential to make you a confident, successful professional in cosmetology. As a cosmetologist, you will become a trusted professional, the person your clients rely on to provide them with ongoing service, enabling them to look and feel their best. You will become as personally involved in your clients' lives as their physicians or dentists are, and with study and practice, you can be as much in demand as a well-regarded medical provider. - Preface.