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Tips on how to start, finance, market, advertise a new business and how to navigate the licensing and insurance shoals -- from animal breeding to word processing services.
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.
Small businesses have much different growth patterns than large corporations. Small business owners who look to large corporations for insight and guidance on how to grow their own businesses often feel overwhelmed and demotivated. "The Small Business Life Cycle" lays out the five stages of small business growth and explains how you can navigate each stage in your business. To be successful, you have to take the right steps at the right time. Each stage has different challenges, strengths, inconvenient truths, and ways forward. This guide shows you where to focus your resources in each stage so you can grow your business efficiently. Whether you're thinking about starting a small business or you've been in business for a while, "The Small Business Life Cycle" will give you a better gauge to evaluate where you are and what you need to do next. If you're growing fast and want to keep growing, this book will show you how to do it strategically. And if you're stuck and don't know what to do, you can determine what stage your business is in now and figure out what you need to do next to get unstuck. This guide will specifically help you work through: Questions to ask before you start your own small business How to get a foothold in the market and why you should be marketing fewer things to fewer audiences Why some "successful" products and services will cause you to get stuck and lose momentum What four things must be in place to grow your business How not to break a successful, scalable small business once you've got it there This no-fluff guide will lay out the foundation upon which you can grow your small business. The only question left to answer is: what's your next action?