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DONE RIGHT, BUSINESS RESPONSIBILITY CAN DEFINE THE BOUNDARIES OF THE CORPORATION—AND ITS VERY SOUL! The clock is ticking in more ways than one! The perpetually growing economy on which our financial system rests has now come into conflict with a finite biosphere. This moment in time needs reflection and action at great speed. Economic opportunities, well-being of society, environmental and technological balance need fresh new thinking. The shift starts with ensuring development without carbon emissions, products that can be reused and recycled, jobs that are green and an economy that is inclusive. This shift requires a collaborative process, breaking down the blocks of the past and visualising the future in a completely different way. Shift focuses on the transition that companies need to make towards the net zero and circular economy without leaving anyone behind. It also focuses on the importance of environmental, social and governance (ESG) norms and how they can be integrated into corporate strategies. If done right, responsibility for the modern world can define the boundaries of the corporation—and its very soul!
The world is in the midst of a perfect storm. Climate change, technological disruption and rising inequalities have all upset traditional ways of doing business. This changing world is bringing in new expections for business where prot-making responsibility need equal emphasis.
Ending the fossil fuel industry is the only credible path for climate policy Around the world, countries and companies are setting net-zero carbon emissions targets. But what will it mean if those targets are achieved? One possibility is that fossil fuel companies will continue to produce billions of tons of atmospheric CO2 while relying on a symbiotic industry to scrub the air clean. Focusing on emissions draws our attention away from the real problem: the point of production. The fossil fuel industry must come to an end but will not depart willingly; governments must intervene. By embracing a politics of rural-urban coalitions and platform governance, climate advocates can build the political power needed to nationalize the fossil fuel industry and use its resources to draw carbon out of the atmosphere.
CLIMATE CHANGE and the road to NET-ZERO is a story of how humanity has broken free from the shackles of poverty, suffering, and war and for the first time in human history grown both population and prosperity. It's also a story of how a single species has reconfigured the natural world, repurposed the Earth's resources, and begun to re-engineer the climate. The book uses these conflicting narratives to explore the science, economics, technology, and politics of climate change. NET-ZERO blows away the entrenched idea that solving global warming requires a trade-off between the economy and environment, present and future generations, or rich and poor, and reveals why a twenty-year transition to a zero carbon system is a win-win solution for all on planet Earth. From the Author "I wrote Climate Change and the road to Net-Zero to provide a generalist reader with a clear, comprehensive, and objective take on the issues surrounding climate change and air pollution. The book walks the reader through a history of energy, innovation, and the rise of human civilisation; how scientists have come to understand our past climate and can now forecast future change; the problems economists encounter as they attempt to piece together the potential monetary and social damages from climate inaction; and a technology agnostic assessment of potential climate change solutions (from climate-engineering to mitigation) including their costs, risks, and limitations. The book demonstrates why sustainable technologies such as wind, solar, and batteries get cheaper with scale of production, not time, and why a rapid transition to a fully-fledged net-zero system will end up significantly cheaper than remaining bound to fossil fuels, whilst also avoiding the worst impacts of climate change, and preventing nearly eight million premature deaths each year from air pollution. I hope Climate Change and the road to Net-Zero delivers an understanding of humanity's relationship with Earth that is as intriguing as Simon Lewis and Mark Maslin's The Human Planet, or Yuval Noah Harari's Sapiens. I very much hope too that the book conveys the passion and call to action of David Wallace-Well's The Uninhabitable Earth, coupled with the sober economic analysis of The Climate Casino by William Nordhaus or Capital in the 21st century by Thomas Piketty, and that it provides the technical rigour of Sustainable Energy Without The Hot Air by David MacKay, the rationality of Hans Rosling's Factfulness, and the eternal hope of The Future We Choose by Christiana Figueres and Tom Rivett-Carnac. I believe net-zero will be cheaper, cleaner, safer, more reliable, more sustainable, and will create more employment than if we remain bound to fossil fuels. After reading the book, I hope you will agree." Mathew Hampshire-Waugh, Author.
A Financial Times Best Business Book of the Year Named one of 10 Best New Management Books for 2022 by Thinkers50 "An advocate of sustainable capitalism explains how it's done" — The Economist "Polman's new book with the sustainable business expert Andrew Winston…argues that it's profitable to do business with the goal of making the world better." — The New York Times Named as recommended reading by Fortune's CEO Daily "…Polman has been one of the most significant chief executives of his era and that his approach to business and its role in society has been both valuable and path-breaking." — Financial Times The ex-Unilever CEO who increased his shareholders' returns by 300% while ensuring the company ranked #1 in the world for sustainability for eleven years running has, for the first time, revealed how to do it. Teaming up with Andrew Winston, one of the world's most authoritative voices on corporate sustainability, Paul Polman shows business leaders how to take on humanity's greatest and most urgent challenges—climate change and inequality—and build a thriving business as a result. In this candid and straight-talking handbook, Polman and Winston reveal the secrets of Unilever's success and pull back the curtain on some of the world's most powerful c-suites. Net Positive boldly argues that the companies of the future will profit by fixing the world's problems, not creating them. Together the authors explode our most prevalent corporate myths: from the idea that business' only function is to maximise profits, to the naïve hope that Corporate Social Responsibility will save our species from disaster. These approaches, they argue, are destined for the graveyard. Instead, they show corporate leaders how to make their companies "Net Positive"—thriving by giving back more to the world than they take. Net Positive companies unleash innovation, build trust, attract the best people, thrill customers, and secure lasting success, all by helping create stronger, more inclusive societies and a healthier planet. Heal the world first, they argue, and you’ll satisfy your investors as a result. With ambitious vision and compelling stories, Net Positive will teach you how to find the inner purpose and courage you need to embrace the only business model that will matter in the years ahead. You will learn how to lead others and unlock your company's soul, while setting and delivering big and aggressive goals, and taking responsibility for all of your company's impacts. You'll find out the secrets to partnering with others, including your competition and critics, to drive transformative change from which you will prosper. You'll build a company that serves your people, your customers, your communities, your shareholders—and your children and grandchildren will thank you for it. Is this win-win for business and humanity too good to be true? Don't believe it. The world's smartest CEOs are already taking their companies on the Net Positive journey and benefitting as a result. Will you be left behind? Join the movement at netpositive.world
• New York Times bestseller • The 100 most substantive solutions to reverse global warming, based on meticulous research by leading scientists and policymakers around the world “At this point in time, the Drawdown book is exactly what is needed; a credible, conservative solution-by-solution narrative that we can do it. Reading it is an effective inoculation against the widespread perception of doom that humanity cannot and will not solve the climate crisis. Reported by-effects include increased determination and a sense of grounded hope.” —Per Espen Stoknes, Author, What We Think About When We Try Not To Think About Global Warming “There’s been no real way for ordinary people to get an understanding of what they can do and what impact it can have. There remains no single, comprehensive, reliable compendium of carbon-reduction solutions across sectors. At least until now. . . . The public is hungry for this kind of practical wisdom.” —David Roberts, Vox “This is the ideal environmental sciences textbook—only it is too interesting and inspiring to be called a textbook.” —Peter Kareiva, Director of the Institute of the Environment and Sustainability, UCLA In the face of widespread fear and apathy, an international coalition of researchers, professionals, and scientists have come together to offer a set of realistic and bold solutions to climate change. One hundred techniques and practices are described here—some are well known; some you may have never heard of. They range from clean energy to educating girls in lower-income countries to land use practices that pull carbon out of the air. The solutions exist, are economically viable, and communities throughout the world are currently enacting them with skill and determination. If deployed collectively on a global scale over the next thirty years, they represent a credible path forward, not just to slow the earth’s warming but to reach drawdown, that point in time when greenhouse gases in the atmosphere peak and begin to decline. These measures promise cascading benefits to human health, security, prosperity, and well-being—giving us every reason to see this planetary crisis as an opportunity to create a just and livable world.
This book provides useful insight into how academics from diverse disciplinary backgrounds, such as science, engineering, technology, social science, policy, design, architecture, built environment, business, and management, have been conducting research into how to realise net zero emissions to address climate change. This book explores the ways in which countries around the world have pledged to achieve net zero emissions through decarbonisation processes. It presents the highest calibre research and impact activities carried out in the UK, Europe, North America, Australia, Asia, and Africa. Such activities include conceptualisation, opportunity identification, specific case studies, demonstration of proof of concepts, provision of evidence, education of the general public, and knowledge transfer to companies. Further to this, the chapters also bring to light personal career journeys to net zero by current and future international research leaders. From this book, readers will gain a full understanding of net zero research via multiple disciplinary pathways, be inspired by personal accounts, and will learn key methodologies, including quantitative and qualitative approaches. The diversity of authors and topics make the book widely applicable to a range of fields, and it will be of great interest to researchers, students, practitioners, and decision makers working towards the goals of net zero and decarbonisation.
“If you care about climate change, John Doerr’s new book, Speed & Scale, offers concrete steps that we can all take to make a difference.” - Barack Obama With clear-eyed realism and an engineer’s precision, Doerr lays out the practical actions, global ambitions, and economic investments we need to avert climate catastrophe. Guided by real-world solutions, Speed & Scale features unprecedented, firsthand accounts from climate leaders such as Laurene Powell Jobs, Christiana Figueres, Al Gore, Mary Barra, John Kerry, and dozens of other intrepid policymakers, innovators, and scientists. In Speed & Scale, Doerr presents a compelling 10-step plan to cut greenhouse gas emissions to net zero by 2050–the global goal we need to reach to ensure a livable Earth for generations to come. From electrifying our energy grid to fixing our global food supply chain to capturing carbon from the air, Speed & Scale contains practical solutions for policymakers and entrepreneurs alike. As the world confronts an urgent climate crisis, Doerr reminds us that it is also the greatest economic opportunity of our lifetimes. Whether you’re a climate scientist or someone striving to make a difference in your local community, this book will help you to activate the sustainable solutions the world urgently needs. Praise for Speed & Scale: “Everybody should get Speed & Scale by John Doerr.” - Meryl Streep “A practical guide for participation in decarbonizing the global economy, a task as challenging as it is urgent.” - Christiana Figueres