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"For more than a century, Florida has thrived on its image as an exotic playground. The state was an early innovator in tourism marketing, with fun, colorful, evocative print advertisements designed to reinforce the state's selling points: beautiful weather, clear waterways, citrus, and unique man-made attractions." "Selling the Sunshine State is a scrapbook of bygone brochures, postcards, souvenirs, and photos, all designed to lure new guests and residents to the peninsula. Avid Floridiana collector and cultural historian Tim Hollis's personal collection forms the heart of the nearly 500 color images herein. This lovingly assembled book is arranged according to the state's traditional tourism department regions, such as the Miracle Strip, the Big Bend, and the Gold Coast. This fascinating book opens a window to the lost attractions and sometimes shocking appeals made in promotional material created from the 1920s through the 1970s."--BOOK JACKET.
Longlisted for the PEN/Diamonstein-Spielvogel Award for the Art of the Essay • Finalist for the Southern Book Prize A New York Times Critics’ Best Books of the Year • An NPR Best Book of the Year • A NYLON Best Nonfiction Book of the Year • A Buzzfeed Best Nonfiction Book of the Year • An Entrophy Magazine Best Non-Fiction Book of the Year • A Brooklyn Rail Best Non-Fiction Book of the Year • A Baltimore Beat Best Book of the Year A Paris Review Staff Pick • A Chicago Tribune Exciting Book for 2017 • A Rolling Stone Culture Index Reccomendation • A Buzzfeed Most Exciting Book for 2017 • A The Millions Great 2017 Book Preview Pick • A Huffington Post 2017 Preview Pick • A NYLON Best 10 Books of the Month • A Lit Hub 15 Books to Read This Month A Poets & Writers New and Noteworth Selection • A PW Top 10 Spring Pick in Essays & Literary Criticism • An Emma Straub Reccomendation on PBS “One of the themes of ‘Sunshine State,’ Sarah Gerard’s striking book of essays, is how Florida can unmoor you and make you reach for shoddy, off-the-shelf solutions to your psychic unease…. The first essay is a knockout, a lurid red heart wrapped in barbed wire.... This essay draws blood.” — Dwight Garner, New York Times "Unflinchingly candid memoir bolstered by thoughtfully researched history…. A nuanced and subtly intimate mosaic… her writing, lucid yet atmospheric, takes on a timeless ebb and flow.” — Jason Heller, NPR.org "Stunning." — Rolling Stone “These large-hearted, meticulous essays offer an uncanny x-ray of our national psyche... showing us both the grand beauty of our American dreams and the heartbreaking devastation they wreak.” — Garth Greenwell, author of What Belongs to You Sarah Gerard follows her breakout novel, Binary Star, with the dynamic essay collection Sunshine State, which explores Florida as a microcosm of the most pressing economic and environmental perils haunting our society. In the collection’s title essay, Gerard volunteers at the Suncoast Seabird Sanctuary, a world renowned bird refuge. There she meets its founder, who once modeled with a pelican on his arm for a Dewar’s Scotch campaign but has since declined into a pit of fraud and madness. He becomes our embezzling protagonist whose tales about the birds he “rescues” never quite add up. Gerard’s personal stories are no less eerie or poignant: An essay that begins as a look at Gerard’s first relationship becomes a heart-wrenching exploration of acquaintance rape and consent. An account of intimate female friendship pivots midway through, morphing into a meditation on jealousy and class. With the personal insight of The Empathy Exams, the societal exposal of Nickel and Dimed, and the stylistic innovation and intensity of her own break-out debut novel Binary Star, Sarah Gerard’s Sunshine State uses the intimately personal to unearth the deep reservoirs of humanity buried in the corners of our world often hardest to face.
Join the University of Florida's mascot Albert, as he takes a tour of the Sunshine State. Read along as Albert travels throughout Florida and makes many new friends along the way.
Queering the Redneck Riviera recovers the forgotten and erased history of gay men and lesbians in North Florida, a region often overlooked in the story of the LGBTQ experience in the United States. Jerry Watkins reveals both the challenges these men and women faced in the years following World War II and the essential role they played in making the Emerald Coast a major tourist destination. In a state dedicated to selling an image of itself as a “family-friendly” tropical paradise and in an era of increasing moral panic and repression, queer people were forced to negotiate their identities and their places in society. Watkins re-creates queer life during this period, drawing from sources including newspaper articles, advertising and public relations campaigns, oral history accounts, government documents, and interrogation transcripts from the state’s Johns Committee. He discovers that postwar improvements in transportation infrastructure made it easier for queer people to reach safe spaces to socialize. He uncovers stories of gay and lesbian beach parties, bars, and friendship networks that spanned the South. The book also includes rare photos from the Emma Jones Society, a Pensacola-based group that boldly hosted gatherings and conventions in public places. Illuminating a community that boosted Florida’s emerging tourist economy and helped establish a visible LGBTQ presence in the Sunshine State, Watkins offers new insights about the relationships between sexuality, capitalism, and conservative morality in the second half of the twentieth century.
"...Chock full of practical ways you can overhaul your approach to branding and customer service. Tony Hartl's tried-and-true list of simple, actionable strategies grew as his took his start-up, Planet Tan, from an enterprise with three locations in Dallas, Texas, to seventeen tanning salons sold for millions of dollars thirteen years later..."--Dust jacket flap.
Producing and Distributing Special Interest Videos is a step-by-step, do-it-yourself guide for successfully producing, selling and marketing videos without a huge financial investment for anyone who has an idea or expertise that they want to showcase in video. Learn how to successfully create and market videos for carefully researched niche markets, for long-term residual income.
In this volume, authors explore the interconnected issues of spirituality and community as they relate to queer issues in the Deep South. The book begins with explorations of queer spiritualities and LGBTQ people in religious settings. Next, authors investigate and document the rise of the religious right political movement in the South. Finally, the authors of this text document community life for LGBTQ people in the Deep South, including efforts to create affirming queer spaces inside otherwise hostile locales. Through the chapters in this text, the peculiarities of spirituality and community life for LGBTQ people in the Deep South are explored. However, this volume also points to trends, themes, and dynamics at work in the Deep South that are also implicated in the queer experience in other parts of the U.S. The authors of this text push readers to think deeply about these issues, probe the limits of queer potentialities in Southern religious and community contexts, and clearly point to the interweaving of Christian religiousness, communities of practice, the operation of white supremacist heteropatriarchy in oppression of LGBTQ people, and the possibilities of affirming spiritual and community praxis.
Packed with engaging examples and case studies from companies including Amazon, IBM, and Pepsi, as well as unique insights from sales professionals across the globe, this comprehensive textbook balances research, theory, and practice to guide students through the art and science of selling in a fast-changing and digital age. The text highlights the emerging role of storytelling, sales analytics and automation in a highly competitive and technological world, and includes exercises and role plays for students to practice as they learn about each stage of the selling process. As well as its focus on selling, the text also provides students with essential sales management skills such as onboarding, coaching, mentoring, and leading salespeople, as well as managing sales pipelines, territories, budgets, systems, and teams when not in the field. Online resources are included to help instructors teaching with the textbook, including PowerPoint slides and a testbank. Chapter overviews and teaching notes for the roleplays included in the text and suggested course projects and worksheets are also provided for instructors. Suitable for courses on selling and sales management at all college and university levels.
In the American imagination, the South is a place both sexually open and closed, outwardly chaste and inwardly sultry. Sex and Sexuality in Modern Southern Culture demonstrates that there is no central theme that encompasses sex in the U.S. South, but rather a rich variety of manifestations and embodiments influenced by race, gender, history, and social and political forces. The twelve essays in this volume shine a particularly bright light on the significance of race in shaping the history of southern sexuality, primarily in the period since World War II. Francesca Gamber discusses the politics of interracial sex during the national civil rights movement, while Katherine Henninger and Riché Richardson each consider the intersections of race and sexuality in the blaxploitation film Mandingo and the comedy of Steve Harvey, respectively. Political and religious regulation of sexual behavior also receives attention in Claire Strom’s essay on venereal disease treatment in wartime Florida, Stephanie M. Chalifoux’s examination of prostitution networks in Alabama, Krystal Humphreys’s piece on purity culture in modern Christianity, and Whitney Strub’s essay delving into the sexual politics of the Memphis Deep Throat trials. Specific places in the South figure prominently in Jerry Watkins’s essay on queer sex in the Redneck Riviera of northern Florida, Richard Hourigan’s exploration of bachelor parties in Myrtle Beach, and Matt Miller’s piece on African American spring break celebrations in Atlanta. Finally, Abigail Parsons and Trent Brown investigate southern portrayals of gender and sexuality in the fiction of Fannie Flagg and Larry Brown. Above all, Sex and Sexuality in Modern Southern Culture demonstrates that sex has been a fluid and resilient force operating across multiple discourses and practices in the contemporary South, and remains a vital component in the perception of a culturally complex region.