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Seinfeld. For more than 33 million viewers, the Emmy Award-winning television show has become a Thursday night ritual. Even though the show has ended, Jerry Seinfeld's distinct brand of humor can still be yours. In his #1 New York Times bestselling book, SeinLanguage, Jerry Seinfeld has captured on the page his views on topics ranging from Raisinettes to relationships, from childhood to cop shows, and from parents to power suits. This must-have book for all fans—and who isn't a fan?—remains available in both paperback and hardcover.
Seinfeld. For more than 33 million viewers, the Emmy Award-winning television show had become a Thursday night ritual. The show has ended, but Jerry Seinfeld's distinct brand of humor can still be yours. In his #1 New York Times bestselling book, SeinLanguage, Jerry Seinfeld has captured on the page his views on topics ranging from Raisinettes to relationships, from childhood to cop shows, and from parents to power suits. This is a must-have book for all fans--and who isn't a fan?
The first book in twenty-five years from “one of our great comic minds” (The Washington Post) features Seinfeld’s best work across five decades in comedy. Since his first performance at the legendary New York nightclub “Catch a Rising Star” as a twenty-one-year-old college student in fall of 1975, Jerry Seinfeld has written his own material and saved everything. “Whenever I came up with a funny bit, whether it happened on a stage, in a conversation, or working it out on my preferred canvas, the big yellow legal pad, I kept it in one of those old school accordion folders,” Seinfeld writes. “So I have everything I thought was worth saving from forty-five years of hacking away at this for all I was worth.” For this book, Jerry Seinfeld has selected his favorite material, organized decade by decade. In this “trove of laugh-out-loud one-liners” (Associated Press), you will witness the evolution of one of the great comedians of our time and gain new insights into the thrilling but unforgiving art of writing stand-up comedy.
So the first time you hear the concept of Halloween when you're a kid, your brain can't even understand it. "What is this? What did you say? Someone's giving out candy? Who's giving out candy? EVERYONE WE KNOW is giving out candy? I gotta be a part of this!" In his first picture book, comedian and bestselling author Jerry Seinfeld captures on the page his hilarious views on Halloween, from Superman costumes that look like pajamas to the agony of getting bad trick-or-treat candy. Seinfeld's tale resonates with vivid experiences of a night every kid loves. Both kids and adults will eat up Jerry's distinct and unwritten rules of Halloween. Hamilton King award-winning illustrator, James Bennett's outlandish illustrations perfectly depict these unique observations, reminding us why Jerry Seinfeld is still the funniest man alive.
Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another People everywhere describe their relationships with brands in a deeply personal way—we hate our banks, love our smartphones, and think the cable company is out to get us. What's actually going on in our brains when we make these judgments? Through original research, customer loyalty expert Chris Malone and top social psychologist Susan Fiske discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people. We see companies and brands the same way we automatically perceive, judge, and behave toward one another. As a result, to achieve sustained success, companies must forge genuine relationships with customers. And as customers, we have a right to expect relational accountability from the companies and brands we support. Applies the social psychology concepts of "warmth" (what intentions others have toward us) and "competence" (how capable they are of carrying out those intentions) to the way we perceive and relate to companies and brands Features in-depth analyses of companies such as Hershey's, Domino's, Lululemon, Zappos, Amazon, Chobani, Sprint, and more Draws from original research, evaluating over 45 companies over the course of 10 separate studies The Human Brand is essential reading for understanding how and why we make the choices we do, as well as what it takes for companies and brands to earn and keep our loyalty in the digital age.
In the tradition of the #1 best-seller SeinLanguage, Bantam Books proudly presents the first book by Paul Reiser, television's sharpest, funniest observer of love, marriage and other mysteries of life. A veteran comic performer, Reiser is best-known as the co-creator and star of the highly-rated NBC comedy, "Mad About You", which Time Magazine called "The season's best new sitcom" in its 1992 debut. Every Thursday night more than twenty million viewers watch as Paul Reiser reveals the most intimate and hilarious scenes of a marriage. Now for the first time, Reiser brings his trademark wit to the page in a book that will delight his eagerly-awaiting audience, and anyone else who has ever fallen in love -- or tried not to. In Couplehood, a New York Times bestseller for more than 40 weeks, Reiser reflects on what it means to be half of a couple -- everything from the science of hand holding, to the technique of tag-team storytelling, to the politics of food and why it always seems to come down to chicken or fish.
The New York Times and Wall Street Journal bestselling book on building powerful, effective teams! “An amazing book that bucks the old paradigm that maverick leaders and self-madeentrepreneurs set the bar. It will forever change the way you look at leadership.” —Marshall Goldsmith, author of The Wall Street Journal #1 business bestsellerWhat Got You Here Won’t Get You There “In Never Fly Solo, Rob ‘Waldo’ Waldman shares potent, personal leadership lessonson what it takes to access the power of your wingmen. If you want a former fi ghter pilot with 65combat missions as your wingman and if business success is your target, take flight withWaldo’s book and earn your wings. You’ll never fly solo again.” —Jeffrey Gitomer, bestselling author of The Little Red Book of Selling “If you are serious about building trusting relationships and launching your business and lifeto new heights, then invest in yourself and buy this book.” —Keith Ferrazzi, author of the New York Times #1 bestseller Who’s Got Your Back “Authentic and inspirational, Never Fly Solo is a winning formula for successfulleadership that everyone in business should read.” —Howard Putnam, former CEO of Southwest Airlines and author of The Winds of Turbulence “Waldo does a superb job of applying to the business world the lessons he learned in hismilitary career. His excellent use of vignettes shows how standards and values areapplicable to leading an honorable life.” —General Ron Fogleman, U.S. Air Force Retired, former Chief of Staff, USAF “Waldo the Wingman knows the value of relationships and how to build realpartnerships that benefit everyone involved.” —Mark Sanborn, speaker and bestselling author of The Fred Factor and You Don’t Need a Title to Be a Leader Rob “Waldo” Waldmanunderstands one thing better than most businesspeople:You can’t reach your highest potential alone.You need wingmen—trusted partners—who canhelp you overcome obstacles, adapt to change, andprepare for success. A decorated former combatF-16 fighter pilot and now a successful entrepreneur,Waldman lives his life by this rule. Whether you’re a senior executive, mid-level manager,or new hire fresh out of college, your success dependson the mutual support of trusted associates. In NeverFly Solo, Waldo helps you maximize your relationshipsto reach your greatest potential. You’ll learn how to: Commit to the core wingman values ofintegrity, accountability, service, and excellence Transform your relationships with colleaguesinto interdependent partnerships for success Take courageous action and ask for helpwhen adversity strikes Communicate effectively in high-stresssituations Connect with your coworkers and customerson a deeper level Through compelling, real-world stories, Waldo relateshow his Air Force wingmen helped him overcomechallenges and become successful by teaching himlessons that work in an offi ce as well as in a cockpit. Like the world of aerial combat, today’s high-stakesbusiness world operates faster than the speed ofsound. Teamwork and trust are critical for thwartingthe missiles of fear, change, and risk that too oftensend even the most seasoned professional into adownward spiral. You can’t dodge these missiles alone. Never Fly Solois your flight plan for taking positive action that leadsto greater success. Find out more at www.neverflysolo.com. The author will donate a portion of the book's proceeds to veterans charities.
How does Kramer exemplify the entrepreneurial process? How does George's penchant for risk taking prepare him to be a better entrepreneur than Jerry? What important trends for potential entrepreneurial opportunities does Elaine miss? What does Newman's attempt to be entrepreneurial teach us about the disruption of traditional value chains and business models?The Startup of Seinfeld is written by a professor of strategy and entrepreneurship who can't watch an episode of Seinfeld without thinking about its implications for aspiring entrepreneurs. Although not intended to be a how-to textbook for creating a successful startup, this book presents concepts and principles of entrepreneurship and then links the reader to actual Seinfeld clips as a context for their application. A fresh twist on "edutainment," this multimedia approach combines words, graphics, and video to bring the worlds of academia and popular culture together.Get your internet-connected device ready and dive into a realm of entrepreneurship that transforms the greatest show about nothing into?something."This multimedia book is a serious introduction to entrepreneurship, but it's also seriously fun." - William Irwin, editor of Seinfeld and Philosophy: A Book about Everything and Nothing"Livengood brings a fresh and innovative perspective to entrepreneurship education . . . I'm all in for this book!" - Diana Kander, author of All-in Startup"This book is a must for every entrepreneur or wannabe. Not just informative, but also clever and fun. A winning combination from a guy who knows his stuff." - Ray Lindstrom, author of FEARLESS! Confessions of a Serial Entrepreneur
How is Jerry like Socrates? Is it rational for George to ''do the opposite? '' Would Simone de Beauvoir say that Elaine is a feminist? Is Kramer stuck in Kierkegaard's aesthetic stage? Seinfeld and Philosophy is both an enlightening look at the most popular sitcom of the decade and an entertaining introduction to philosophy via Seinfeld's plots and characters. These fourteen essays, which explore the ideas of Plato, Aristotle, Lao-Tzu, Heidegger, Kant, Marx, Kierkegaard, Nietzsche, Sartre, and Wittgenstein, will show readers how to be masters of their philosophical domain.
"Orphaned young, Ming Tsu, the son of Chinese immigrants, is raised by the notorious leader of a California crime syndicate, who trains him to be his deadly enforcer. But when Ming falls in love with Ada, the daughter of a powerful railroad magnate, and the two elope, he seizes the opportunity to escape to a different life. Soon after, in a violent raid, the tycoon's henchmen kidnap Ada and conscript Ming into service for the Central Pacific Railroad. Battered, heartbroken, and yet defiant, Ming partners with a blind clairvoyant known only as the prophet. Together the two set out to rescue his wife and to exact revenge on the men who destroyed Ming, aided by a troupe of magic-show performers, some with supernatural powers, whom they meet on the journey. Ming blazes his way across the West, settling old scores with a single-minded devotion that culminates in an explosive and unexpected finale. Written with the violent ardor of Cormac McCarthy and the otherworldly inventiveness of Ted Chiang, The Thousand Crimes of Ming Tsu is at once a thriller, a romance, and a story of one man's quest for redemption in the face of a distinctly American brutality"--