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To survive and sustain businesses during such times of crisis becomes difficult for managers and entrepreneurs. This in turn amplifies the importance of designing new flexible and adaptive business models. This book addresses different business situations that occur during national and global crises, such as the COVID-19 pandemic. Specifically, it proposes new and inspiring business models for various industries such as service and retail industry using different statistical software like SPSS and AMOS. It discusses the various changing elements of businesses such as the application of artificial intelligence (AI) and machine learning and how to cope with these unexpected business elements to maintain sustainable development.
This volume discusses the nuances of cultural phenomena in the transforming urban landscape of Indian cities. It focuses on the role of globalization, transitioning economic patterns, National Urban policies in changing their urban landscape. The volume argues how culture is an important determinant of the emergent urban patterns. It decodes and determines the human centered inter-linkages such as social, cultural, economic, and political and their reactions in the transformations in urban morphology to understand the spatial perspective and visualization of new emerging cultural phenomena. The book reflects on the contemporary global forces and currently operational national urban policies that have enforced new dynamics of consumption, lifestyles, and institutions. Further, it also examines the ways in which these forces come together to create new hybrid cultures which manifest in spatial practices. With detailed case studies of different cities, this book will be of interest to students, teachers, and researchers of urban planning, cultural studies, urban sociology, urban geography, history, urban design, urban conservation, and policy studies. It will also be useful for professionals working in the field of smart cities in India and abroad, planning authorities, urban scientists, cultural tourists, artists, local cultural enthusiasts, and those interested in studying the urban conditions of Indian cities.
Innovative ideas provide solutions to problems that creators are passionate about, which stimulates the decision of technology-based company creation. This book explores the fundamental elements and economic valuation of technology-based startups and their immediate ecosystems. It covers all the phases and the required competencies for technological startup creation and development. This book also provides a comprehensive coverage of methods and recommendations for defining and assessing opportunities to create new tech companies for many young researchers or students aspiring to be innovators. Featuring contributions from financial market analysts, business professionals, and venture capitalists, this book benefits readers from different disciplines, technical or non-technical, associated with tech startup projects.
The Oxford Handbook of Radio and Podcasting provides a concise yet in-depth overview of the development of radio as a creative and cultural form, from early broadcasting to the digital present. Organized around major aspects of radio's social and political impact - on the arts, on news and documentary, on community, nation, identity, and culture - it draws on contributors from interdisciplinary backgrounds and many nationalities to explore the world of sound-based communication across a century of practice. Links are provided to illustrative sound clips in many chapters, along with chapter-by-chapter audiographies offering digital links to enable further listening.
What You Get: Time Management ChartsSelf-evaluation ChartCompetency-based Q’sMarking Scheme Charts Educart ‘Applied Maths’ Class 12 Strictly based on the latest CBSE Curriculum released on March 31st, 2023All New Pattern Questions including past 10 year Q’s & from DIKSHA platformLots of solved questions with Detailed Explanations for all questionsCaution Points to work on common mistakes made during the exam Special focus on Competency-based Questions including all New Pattern Q’sSimplified NCERT theory with diagram, flowcharts, bullet points and tablesTopper Answers of past 10 year board exams, along with Marks Breakdown Tips4 Solved Sample Papers as per the latest Sample paper design released with syllabus Why choose this book? You can find the simplified complete with diagrams, flowcharts, bullet points, and tablesBased on the revised CBSE pattern for competency-based questionsEvaluate your performance with the self-evaluation charts
This magazines is a specialist motoring magazine, we have always catered to the enthusiast in you and brought an unadulterated view of the world of motoring. Sharp, sassy, clean, wittier and edgier than ever before. Drive it home today!
Have you heard so much about marketing but are not sure how to do it? Do you admire the marketing done by big companies and MNCs but you don’t have resources they have to do marketing? These are some dilemmas faced by you as a Small or Medium Enterprise (SME) when you venture into marketing. Marketing is a crucial factor in the success or failure of any enterprise and its products. Marketing has usually been done by traditional or conventional methods, which require a lot of resources and expertise to execute The aim of Innovative Marketing: 30 Types of Marketing for Small and Medium Enterprises is to clear the myths around marketing and arming you with 30 types of non-traditional and unconventional marketing which you can do yourself on limited budgets. This book is written out of the substantial experience gained by the author while working in the marketing departments of big companies and MNCs, and later with many SMEs and entrepreneurs in his own consulting and training company. The 30 types of innovative marketing outlined in the book can be implemented at a fraction of the cost of the traditional or conventional marketing and can create multiple times the impact, if executed properly. About the Author: Dr. Prateek Jain is a Management and Strategy professional and has been working in the industry for more than two decades. He has done his PhD from IIT Delhi, MBA from IIM Lucknow and BE from Mangalore University. He had worked in the Marketing and Strategy departments of prominent Indian, European, American and Japanese organizations spanning across various sectors. He runs his own Consulting and Training company in the area of Entrepreneurship and Small and Medium Enterprises (SMEs). He is based at Noida (Delhi NCR).
Third Completely Revised and Updated EditionMass Communication in India is a result of the author s in-depth study and understanding of the media. The book deals with a general introduction to Communication Theory, Advertising, Television, Effects of Media and Development. In short, the book is designed to give the student of Mass Communication a general and comprehensive view of the modern and traditional media in India. It meets the objective of being a text book as well as a book that gives an overview of mass communication in India.
A gorgeously illustrated introduction to poetry for children, featuring poems about everything from science, sports, and space, to friendship, family, and feelings. This thoughtfully crafted anthology is perfect for children new to verse and for young poetry fans seeking out new favorites. Explore poetry from a diverse selection of contemporary and historical poets, covering a broad range of topics—from personal subjects like emotions and family, to the wonders of the natural environment. Carefully selected works encourage children to see the poetry in everything and to embrace the beauty of their everyday lives. Prompts and activities inspire children to create their own poetry, and devices like rhyme, repetition, and alliteration are introduced and explained in a fun and accessible manner.