Jeffrey R. Williams
Published: 1998
Total Pages: 280
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The rapid pace of new technologies, deregulation, and market globalisation is changing the way a business sustains its competitive advantage over time. Today, a company's ever-changing relationships with customers require constant nurturing and a large commitment of time in order to increase profits. RENEWABLE ADVANTAGE explains how businesses can predict growth potential through the mechanisms of 'economic time,' by charting the rate at which they create, lose, and renew the competitive advantage. Jeffrey Williams presents concrete strategies for implementing the three laws of renewable advantage - convergence, alignment, and renewal - which will lead to continuous growth. Managers can discover how to find a style to bolster any organisation as well as learn volumes from William's insights on firms that have renewed themselves successfully.