Download Free Romancing The Vine Book in PDF and EPUB Free Download. You can read online Romancing The Vine and write the review.

In Romancing the Vine, Alan Tardi, former owner of Follonico in New York, describes his life in the Piedmonte district of Italy focusing on the cultivation and harvest of the region's celebrated Barolo wine, and including rare local recipes.
One of the worlds most esteemed wines Barolo summons up images of steeply terraced vineyards and all the elegance and sophistication of Italys Piedmont. Chicago raised Frank became obsessed with food early in life and eventually embarked on a restaurant career. But his first trip to Italy transformed his palate, and he plotted an immediate return, apparently as much attracted by the lovely Raffaella as by the opportunity to immerse himself in life in the tiny hamlet of Barolo, which lends its name to the local wine. Living in a tent in her garden, he took on a job harvesting grapes at one of the regions most notable vineyards. Frank developed a deep appreciation for the Piedmontese, their careful attention to their wines and to their foods, especially that culinary crown jewel, the highly prized Alba truffle. Besides conveying the sensuality of the place, Frank offers insight into the regions history.
Jacqui Bishop's dating life is dead in the water, but her professional prospects look outstanding. Promised a management position, she embarks on a team building course at a northern California winery. Shocked when her boss promotes a less qualified rival, Jac opts to chuck her job and revive the family farm. Luscious Luke Rossi has been banished to Team Vino to learn how to be the team player his boss wants. Once there, he finds he'd rather play on Jac Bishop's team. But a labor dispute and a boss who only wants a yes-man forces him to leave Jac's side. As the daytime exercises give way to nighttime passions, Jac learns there's more to life than a nine-to-five existence. But resigning her job and moving to a farm hundreds of miles from Luke could spell doom for the couple. Their affair will require teamwork of a different kind. For Jac, the looming question is whether her budding relationship with Luke will thrive or die on the vine.
No Marketing Blurb
The epitome of effervescence and centerpiece of celebration, Champagne has become a universal emblem of good fortune, and few can resist its sparkle In Champagne, Uncorked, Alan Tardi journeys into the heartland of the world's most beloved wine. Anchored by the year he spent inside the prestigious and secretive Krug winery in Reims, the story follows the creation of the superlative Krug Grande Cuv'e. Tardi also investigates the evocative history, quirky origins, and cultural significance of Champagne. He reveals how it became the essential celebratory toast (merci Napoleon Bonaparte!), and introduces a cast of colorful characters, including Eugè Mercier, who in 1889 transported his "Cathedral of Champagne," the largest wine cask in the world, to Paris by a team of white horses and oxen, and Joseph Krug, the reserved son of a German butcher who wound up in France, fell head over heels for Champagne, and risked everything to start up his own eponymous house. In the vineyards of Champagne, Tardi discovers how finicky grapes in an unstable climate can lead to a nerve-racking season for growers and winemakers alike. And he ventures deep into the caves, where the delicate and painstaking alchemy of blending takes place -- all of which culminates in the glass we raise to toast life's finer moments.
A biographical and bibliographical guide to current writers in all fields including poetry, fiction and nonfiction, journalism, drama, television and movies. Information is provided by the authors themselves or drawn from published interviews, feature stories, book reviews and other materials provided by the authors/publishers.
A young woman tells a focus group that Diet Coke is like her boyfriend. A twenty-something tattoos the logo of Turner Classic Movies onto his skin. These consumers aren’t just using these brands. They are engaging in a rich, complex, ever-changing relationship, and they’ll stay loyal, resisting marketing gimmicks from competitors and influencing others to try the brand they love. How can marketers cultivate and grow the deep relationships that earn this kind of love and drive lasting success for their brands? In Romancing the Brand, branding expert Tim Halloran reveals what it takes to make consumers fall in love with your brand. Step by step,he reveals how to start, grow, maintain, and troubleshoot a flourishing relationship between brand and consumer. Along the way, Halloran shares the secrets behind establishing a mutually beneficial “romance.” Drawing on exclusive, in-depth interviews with managers of some of the world’s most iconic brands, Romancing the Brand arms you with an arsenal of classic and emerging marketing tools—such as benefit laddering and word-of-mouth marketing—that make best-in-class brands so successful. The book is filled with examples, strategies, and tools from powerful brands that consumers love, including Coke, Dos Equis, smartwater, the Atlanta Falcons, Domino’s Pizza, Bounty, Turner Classic Movies, and many more. Ultimately, Romancing the Brand provides marketers with a set of principles for making brands strong, resilient, and beloved—and the insight and confidence to use them.
Aching from the recent loss of a constant companion, Carina DiGratia Shephard longs to return to the shelter of her close-knit family. Her husband, Quillan, is bent on proving his devotion, and they begin the arduous journey to the home of her youth nestled in the vineyards of Sonoma, California. But their arrival at the DiGratia estate is not the joyous occasion they expected. Will a confrontation with the past pull them apart--or will the love they once embraced be reignited?