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Return on Investment (ROI) Basics provides a baseline exploration of ROI for both novice and experienced WLP practitioners. Additionally, it includes a review of two essential, often overlooked, steps in the ROI process: communicating results and integrating ROI into an organizations learning programs.
Your essential guide to calculating return on investment. Build and refine your measurement and evaluation skills through ROI Basics, perfect for beginners challenged to implement a comprehensive evaluation process as well as those taking a proactive approach to accountability. Its five-level evaluation framework includes: Level 1: Reaction and Planned Action Level 2: Learning Level 3: Application and Implementation Level 4: Impact Level 5: Return on Investment ROI Basics provides a baseline exploration of ROI for the talent development function and the steps to successful evaluation: evaluation planning, data collection, data analysis, and results optimization. In this second edition, experts Patti and Jack Phillips go deeper into aligning programs to the business, detecting payoff needs, and identifying specific business measures that need to improve. They explore how the process applies beyond training to talent development and suggest how new technologies can influence ROI adoption and implementation in your organization. This updated book offers a review of two essential—and often overlooked—steps in the ROI process: isolating program impact and sustaining momentum.
ROI Fundamentals ROI Fundamentals is the first of six books in the Measurement and Evaluation Series from Pfeiffer. The proven ROI Methodology--developed by the ROI Institute--provides a practical system for evaluation planning, data collection, data analysis, and reporting. All six books in the series offer the latest tools, most current research, and practical advice for measuring ROI in a variety of settings. ROI Fundamentals outlines the basic ROI Methodology and shows why measuring return on investment is such a valuable process. The book highlights the benefits of implementing an effective ROI model and also reveals the challenges organizations face when incorporating the ROI Methodology. Using real-world examples from international companies, the authors explore the types of organizations that are best suited for the ROI Methodology and suggest the optimal time to implement it. The book also offers step-by-step information for planning an effective ROI evaluation.
If the heart of the library is its collection, this textbook provides the keys to the heart of your library. Alongside standards of basic principles and processes, you'll find practical guidance on everything from acquisitions to preservation. Managing collections in today's libraries is more complicated and challenging than ever. Electronic formats, new options for collaboration and sharing, and the drive to use data for evaluation purposes are just a few of the changes now driving collection management. This updated edition of a classic text addresses changes in the field and provides a thorough overview of what collection development specialists now need to know to effectively and efficiently manage processes that range from selection and assessment to sharing resources, handling challenges, weeding, and preservation. Readers will find increased coverage of technical services, intellectual freedom and censorship, and collection policy development, as well as budget development and tracking, joint purchasing, and negotiating with vendors. Updates on e-resources, user needs assessment (including data visualization), and disaster management, along with suggestions for further reading, are also included. Engagingly written and easy to understand, this is a valuable text for students preparing for careers in public, academic, school, and special libraries. It will additionally serve as a training resource and professional refresher for practitioners.
With the growing popularity and availability of precision equipment, farmers and producers have access to more data than ever before. With proper implementation, precision agriculture management can improve profitability and sustainability of production. Precision Agriculture Basics is geared at students, crop consultants, farmers, extension workers, and practitioners that are interested in practical applications of site-specific agricultural management. Using a multidisciplinary approach, readers are taught to make data-driven on-farm decisions using the most current knowledge and tools in crop science, agricultural engineering, and geostatistics. Precision Agriculture Basics also features a stunning video glossary including interviews with agronomists on the job and in the field.
Your training: Do they love it or live it? How do training professionals show the impact their programs are making? Positive feedback only goes so far in confirming success. And entertainment value, while important, isn't the truest measure of your effectiveness. To find out whether your participants are applying what they’ve learned on the job, you need a good evaluation strategy—one that connects evaluation to performance, program design, and bottom-line value. Each chapter of Evaluation Basics focuses on a critical aspect of developing and implementing an evaluation plan for a face-to-face or virtual training program. You’ll not only learn about the methods and instruments you can use to determine the value of your program, but you’ll also get help effectively communicating results. Part of ATD’s Training Basics series, the second edition of Evaluation Basics offers practical examples, worksheets, and new case studies to further your understanding.
ROI (Return on Investment) is today's key business tool for measuring how effectively money was spent--yet few marketing managers receive any ROI training at all. Marketing ROIchanges all that, showing marketing pros at every level how to use ROI and other financial metrics to support their strategic decision making. This comprehensive book details how an accurate working knowledge of ROI is essential for using the latest marketing measurements, and provides insights for gaining the greatest competitive advantage from the skilled use and understanding of ROI concepts.
Digital Marketing Fundamentals is the first comprehensive digital marketing textbook to cover the entire marketing process. The academic theory behind Digital Marketing, as well as techniques and media, is discussed. Digital Marketing Fundamentals is easy to read and contains many international examples and cases. The Dutch version of this book (Basisboek Online Marketing) has become a standard issue in The Netherlands. In this book, all relevant aspects of digital marketing are addressed: strategic aspects, the use of the Internet for market research, product development and realisation, branding, customer acquisition, customer loyalty and order processing. The book also discusses effective websites and apps, digital analytics and planning, and management. The application of social media and mobile communications is seamlessly integrated into the topics. Digital Marketing Fundamentals is suitable for commercial and management courses in higher education, including universities and business schools, and for professionals working in digital marketing. To request access to the book's online resources, please click here: http://www.digitalmarketing.noordhoff.nl For FAQs: https://www.basisboek-onlinemarketing.nl/faq-lecturers.html
This title presents numerous case studies on how to prove the dollar-for-dollar ROI and worth of training and development programs.
Welcome to "Maximizing ROI: A Guide to Calculating Returns on Investment in Energy-Saving Equipment." As the global focus on sustainability intensifies and businesses seek ways to reduce costs while minimizing environmental impact, the importance of energy efficiency has never been clearer. This book aims to be your comprehensive companion in navigating the complex landscape of energy-saving equipment investments, providing you with the tools and knowledge needed to calculate and maximize returns on your investments. In this preface, I want to offer a glimpse into the journey that led to the creation of this book and outline what you can expect to find within its pages. My own journey into the world of energy efficiency began with a realization of the dual benefits it offers: not only does it reduce operational costs for businesses, but it also plays a crucial role in mitigating the effects of climate change by curbing energy consumption and greenhouse gas emissions. Over the years, I've had the privilege of working with various organizations, helping them identify energy-saving opportunities and implement strategies to improve efficiency. Through these experiences, I've witnessed firsthand the transformative impact that well-planned energy efficiency initiatives can have on businesses of all sizes. "Maximizing ROI" is the culmination of years of learning, research, and practical application. In this book, I aim to distill complex concepts into accessible knowledge, empowering readers with the tools they need to make informed decisions about energy-saving investments. Whether you're a business owner looking to reduce overhead costs, a facility manager tasked with improving energy efficiency, or simply an individual interested in sustainable living, there's something in these pages for you. Throughout the book, you'll find a wealth of information, including an overview of different types of energy-saving equipment, guidance on conducting energy audits, detailed explanations of ROI calculations, real-world case studies, and insights into future trends in energy efficiency. Additionally, I've included practical resources such as financing options, incentives, and monitoring tools to help you implement your energy-saving projects effectively. I want to extend my gratitude to the countless individuals, organizations, and experts who have contributed their knowledge and insights to this book. It truly takes a village to tackle a challenge as complex as energy efficiency, and I'm grateful for the support and collaboration of everyone involved. As you embark on your journey through these pages, I encourage you to approach the topic of energy efficiency with an open mind and a willingness to learn. Whether you're a novice or an experienced professional, there's always more to discover and new opportunities to explore. By investing in energy-saving equipment and maximizing your ROI, you're not only improving your bottom line but also contributing to a more sustainable future for generations to come. Thank you for joining me on this journey. Together, let's unlock the full potential of energy efficiency and create a brighter, more sustainable tomorrow.