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This book argues that the examination of sports media within cultural and media studies is organized around more than just a shared topic: mediated sports. What count as "sports media" in journals, books, and conferences are extremely diverse; they can cover athlete expression on social media, shoe commercials, gender in sports commentary, Indigenous name change activists, and fantasy sports. Besides being mediated and, in some cases, loosely connected to sports events and leagues, it is hard to see what they all share that could serve as the foundation for a unified field of study. Jason Kido Lopez argues that sports media are defined by genre, which is reflected in their industries, within their content, and by their audiences. Throughout the media and cultural complex, sports and sports media are built on the genre of live and real competition and, therefore, to study sports media is to study that genre. Each chapter will explore how the genre is constructed in commodification of mediated sport, representation within sports media, athlete expression, sports fandom, and gaming around sports. This book will be of interest to those studying sports media as well as media and cultural studies, but also can be used as an introductory survey of the research on sports media from a media and cultural studies perspective.
As the sport business continues to evolve, so too, does Sport Finance and Management. The first version of this book took an in-depth look at changes in the sport industry, including interconnecting financial issues between teams and their associated businesses, the nature of fan loyalty influences, and the impact of sponsorship on team revenues. This second edition updates each of these elements, introduces relevant case study examples in new chapters, and examines the impact of changes in facility design, media opportunities, and league and conference policies on the economic success of teams, the salaries earned by professional players, and the finances of collegiate athletics.
A foundational collection of essays that demonstrate how to study race and media From graphic footage of migrant children in cages to #BlackLivesMatter and #OscarsSoWhite, portrayals and discussions of race dominate the media landscape. Race and Media adopts a wide range of methods to make sense of specific occurrences, from the corporate portrayal of mixed-race identity by 23andMe to the cosmopolitan fetishization of Marie Kondo. As a whole, this collection demonstrates that all forms of media—from the sitcoms we stream to the Twitter feeds we follow—confirm racism and reinforce its ideological frameworks, while simultaneously giving space for new modes of resistance and understanding. In each chapter, a leading media scholar elucidates a set of foundational concepts in the study of race and media—such as the burden of representation, discourses of racialization, multiculturalism, hybridity, and the visuality of race. In doing so, they offer tools for media literacy that include rigorous analysis of texts, ideologies, institutions and structures, audiences and users, and technologies. The authors then apply these concepts to a wide range of media and the diverse communities that engage with them in order to uncover new theoretical frameworks and methodologies. From advertising and music to film festivals, video games, telenovelas, and social media, these essays engage and employ contemporary dialogues and struggles for social justice by racialized communities to push media forward. Contributors include: Mary Beltrán Meshell Sturgis Ralina L. Joseph Dolores Inés Casillas Jennifer Lynn Stoever Jason Kido Lopez Peter X Feng Jacqueline Land Mari Castañeda Jun Okada Amy Villarejo Aymar Jean Christian Sarah Florini Raven Maragh-Lloyd Sulafa Zidani Lia Wolock Meredith D. Clark Jillian M. Báez Miranda J. Brady Kishonna L. Gray Susan Noh
Investigates the impact of emerging technologies in journalism and how audiences engage with these technologies and news content in innovative ways. Identity and community are analysed historically and culturally within the larger body of cultural and media studies.
Looking toward a future with increasingly hybridized media offerings, Sports Media: Transformation, Integration, Consumption examines sports media scholarship and its role in facilitating understanding of the increasingly complex world of sports media. Acknowledging that consumer demand for sports media content has influenced nearly every major technology innovation of the past several decades, chapters included herein assess existing scholarship while positing important future questions about the role sports media will play in the daily lives of sports fans worldwide. Contributions from well-known scholars are supplemented by work from younger researchers doing new work in this area. Developed for the Broadcast Education Association's Electronic Media Research series, this volume will be required reading for graduate and undergraduate students in media, communication, sociology, marketing, and sports management, and will serve as a valuable reference for future research in sports media.
Computers, the Internet, Web, mobile, and other digital media are increasingly important technologies in the production and consumption of sports media. Sport Beyond Television analyzes the changes that have given rise to this situation, combining theoretical insights with original evidence collected through extensive research and interviews with people working in the media and sport industries. It locates sports media as a pivotal component in online content economies and cultures, and counteracts the scant scholarly attention to sports media when compared to music, film and publishing in convergent media cultures.
Defining Sport: Conceptions and Borderlines is not about the variations of usage of the term “sport.” It is about the concept, the range of activities in the world that we unite into one idea—sport. It is through the project of defining sport that we can come to understand these activities better, how they are similar or different, and how they relate to other human endeavors. This definitional inquiry, and the deeper appreciation and apprehension of sport that follows, is the core of this volume. Part I examines several of the standard and influential approaches to defining sport. Part II uses these approaches to examine various challenging borderline cases. These chapters examine the interplay of the borderline cases with the definition and provide a more thorough and clearer understanding of both the definition and the given cases. This work is not meant to be the definitive or exhaustive account of sport. It is meant to inspire further thought and debate on just what sport is; how it relates to other activities and human endeavors; and what we can learn about ourselves through the study of sport. This book will be of interest to scholars in philosophy of sport, history, communications, sociology, psychology, sports management, cultural studies, and physical education.
Live broadband streaming of the 2008 Beijing Olympics accounted for 2,200 of the estimated 3,600 total hours shown by the American NBC-Universal networks. At the 2012 London Olympics, unprecedented multi-platforming embraced online, mobile devices, game consoles and broadcast television, with the BBC providing 2,500 hours of live coverage, including every competitive event, much in high definition and some in 3D. The BBC also had 12 million requests for video on mobile phones and 9.2 million browsers on its mobile Olympics website and app. This pattern will only intensify at future sport mega events like the 2014 FIFA World Cup and 2016 Summer Olympics, both of which will take place in Brazil. Increasingly, when people talk of the screen that delivers footage of their favorite professional sport, they are describing desktop, laptop, and tablet computer screens as well as television and mobile handsets. Digital Media Sport analyzes the intersecting issues of technological change, market power, and cultural practices that shape the contemporary global sports media landscape. The complexity of these related issues demands an interdisciplinary approach that is adopted here in a series of thematically-organized essays by international scholars working in media studies, Internet studies, sociology, cultural studies, and sport studies. .
As audiences are provided opportunities to experience the news through new technological advancements in the field, the very nature of journalism and its conventions will likely be challenged. This book offers multiple perspectives on the future of journalism by analyzing trends in technology and demographic shifts in audience composition through the next century. The book draws upon recent research and speculations by top technological firms as well as leading science fiction writers to provide a compelling portrait of how journalism may operate in next 20 to 40 years and beyond. The editors offer a groundbreaking view into the future of news consumption and how it will impact newsgathering and reception across the world. The very nature of journalism will likely be received and interpreted within unique communities through innovative and inclusive ways. This book explores the challenges ahead for journalists and media producers in the near and distant futures. Moreover, as in-world journalists have sought to inform and engage unique communities within the context of their worlds, real and virtual, issues relevant to the mainstream have been played out in virtual culture. This book offers a first glance into a mediated future from a journalistic lens. Redefining Journalism in an Age of Technological Advancements, Changing Demographics, and Social Issues investigates the impact of emerging technologies in journalism and how audiences engage with these technologies and news content in innovative ways. Identity and community are analyzed historically and culturally within the larger body of cultural and media studies. Covering topics such as audience demographics, robotics, and immersive journalism, this book is a dynamic resource for journalists, sociologists, politicians, students and educators of higher education, computer scientists, communications professionals, researchers, and academicians.
This thoroughly updated second edition of the Encyclopedia of Sport Management is an authoritative reference work that provides detailed explanations of critical concepts within the field.