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This straightforward introduction to radical political economy strikes a balance between breadth and depth and was written for the beginning student and others interested in a relatively short text on radical economics.
The ""accepted wisdom"" in advertising is that ad campaigns are good for building brand recognition and good will, but not for immediate sales impact. ""When Ads Work"" argues the opposite - that well-planned and well-executed advertising campaigns can and should have an immediate impact on sales. Featuring numerous examples from recent ad campaigns, the new edition of this popular book is a model for any successful advertising research program. With a device he calls STAS (Short Term Advertising Strength) - a measure of the immediate effect of advertising on sales - the author demonstrates th ...
Revolutionary ideas on how to use markets to achieve fairness and prosperity for all Many blame today's economic inequality, stagnation, and political instability on the free market. The solution is to rein in the market, right? Radical Markets turns this thinking on its head. With a new foreword by Ethereum creator Vitalik Buterin and virtual reality pioneer Jaron Lanier as well as a new afterword by Eric Posner and Glen Weyl, this provocative book reveals bold new ways to organize markets for the good of everyone. It shows how the emancipatory force of genuinely open, free, and competitive markets can reawaken the dormant nineteenth-century spirit of liberal reform and lead to greater equality, prosperity, and cooperation. Only by radically expanding the scope of markets can we reduce inequality, restore robust economic growth, and resolve political conflicts. But to do that, we must replace our most sacred institutions with truly free and open competition—Radical Markets shows how.
Cedric Robinson – political theorist, historian, and activist – was one of the greatest black radical thinkers of the twentieth century. In this powerful work, the first major book to tell his story, Joshua Myers shows how Robinson’s work interrogated the foundations of western political thought, modern capitalism, and changing meanings of race. Tracing the course of Robinson’s journey from his early days as an agitator in the 1960s to his publication of such seminal works as Black Marxism, Myers frames Robinson’s mission as aiming to understand and practice opposition to “the terms of order.” In so doing, Robinson excavated the Black Radical tradition as a form of resistance that imagined that life on wholly different terms was possible. In the era of Black Lives Matter, that resistance is as necessary as ever, and Robinson’s contribution only gains in importance. This book is essential reading for anyone wanting to learn more about it.
Kangla Lanpung is a platform to provide an avenue to social scientists, academics, and common man to express their views on various issues confronting the society at large particularly Manipur and its neighbours. The views expressed by the contributors are their own and do not necessarily reflect that of the publisher. Kangla Lanpung welcomes articles either in English and Manipuri in both Bengali and Manipuri scripts.
Kangla Lanpung is a platform to provide an avenue to social scientists, academics, and common man to express their views on various issues confronting the society at large particularly Manipur and its neighbours. The views expressed by the contributors are their own and do not necessarily reflect that of the publisher. Kangla Lanpung welcomes articles either in English and Manipuri in both Bengali and Manipuri scripts.
This Elgar Introduction provides an overview of some of the key theories that inform human resource management and employment relations as a field of study.
Drawing upon international expertise, and including some of the most well-known academics and practitioners in the field, The Routledge International Handbook of Human Aggression is the first reference work to fully capture how our understanding of aggression has been refined and reconceptualised in recent years. Divided into five sections, the handbook covers some of the most interesting and timely topics within human aggression research, with analysis of both indirect and direct forms of aggression, and including chapters on sexual aggression, workplace bullying, animal abuse, gang violence and female aggression. It recognises that, in many cases, aggression is an adaptive choice rather than a moral choice. Providing practitioners and academics with an up-to-date resource that covers broad areas of interest and application, the book will be essential reading for students, researchers and practitioners associated with a range of social science disciplines, including psychology, criminology, social work and sociology, particularly those with an interest in developmental, organisational, forensic and criminal justice allied disciplines.