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The United States has experienced a dramatic shift in attitudes towards cannabis use from the 1970s, when only 12% of Americans said that they thought that cannabis should be legal, to today. What once had been a counterculture drug supplied for the black market by socially marginal figures like drug smugglers and hippies has become a big business, dominated by a few large corporations. Pot for Profit, traces the cultural, historical, political, and legal roots of these changing attitudes towards cannabis. The book also showcases interviews with dispensary owners, bud tenders, and other industry employees about their experience working in the legal cannabis industry, and cannabis reform activists working towards legalization. Mello argues that embracing the profit potential of this drug has been key to the success of cannabis reform, and that this approach has problematic economic and racial implications. The story of cannabis reform shows that neoliberalism may not be an absolute barrier to social change, but it does determine the terrain on which these debates must occur. When activists capitulate to these pressures, they may make some gains, but those gains come with strings attached. This only serves to reinforce the totalizing power of the neoliberal ethos on American life. The book concludes by meditating on what, if anything, can be done to move the cannabis legalization movement back onto a more progressive track.
Leading experts on the science, history, politics, medicine, and potential of America’s most popular recreational drug • With contributions by Andrew Weil, Michael Pollan, Lester Grinspoon, Allen St. Pierre (NORML), Tommy Chong, and others • Covers marijuana’s physiological and psychological effects, its medicinal uses, the complex politics of cannabis law, pot and parenting, its role in creativity, business, and spirituality, and much more Exploring the role of cannabis in medicine, politics, history, and society, The Pot Book offers a compendium of the most up-to-date information and scientific research on marijuana from leading experts, including Lester Grinspoon, M.D., Rick Doblin, Ph.D., Allen St. Pierre (NORML), and Raphael Mechoulam. Also included are interviews with Michael Pollan, Andrew Weil, M.D., and Tommy Chong as well as a pot dealer and a farmer who grows for the U.S. Government. Encompassing the broad spectrum of marijuana knowledge from stoner customs to scientific research, this book investigates the top ten myths of marijuana; its physiological and psychological effects; its risks; why joints are better than water pipes and other harm-reduction tips for users; how humanity and cannabis have co-evolved for millennia; the brain’s cannabis-based neurochemistry; the complex politics of cannabis law; its potential medicinal uses for cancer, AIDS, Alzheimer’s, multiple sclerosis, and other illnesses; its role in creativity, business, and spirituality; and the complicated world of pot and parenting. As legalization becomes a reality, this book candidly offers necessary facts and authoritative opinions in a society full of marijuana myths, misconceptions, and stereotypes.
"Greg Campbell is just about the last person you'd suspect of growing pot in his basement. A few ill-fated experiences in college revealed he was a terrible stoner, and in the years since, he's not given the green stuff another thought. But his attitude changed when medical marijuana was legalized in his home state of Colorado in 2009. It set off a tsunami activity that was viewed by opposing camps as either Nirvana or the Apocalypse. Dispensaries popped up overnight, and as Greg watched the flurry, he thought: Why not me? POT OF GOLD chronicles Greg's venture into ganjapreneurealism. Along the way, he learn not only how to grow pot, but he also gained an invaluable education into the truth about marijuana's value as a medicine. Traveling from California's famed Humbolt County to the first-annual Medical Marijuana Education Expo to Oklahoma (where a man was sentenced to 93 years for growing marijuana to treat chronic arthritis), Greg unearths ignorance about pot's centuries-old therapeutic value (an ignorance the government is desperate to maintain) as well as his own personal connection to its medicinal value. "--Provided by publisher.
So you want to be a Cannabis millionaire? In this book, 50 industry insiders share what it takes to succeed in the weed business and generate High R.O.I. In the follow up to his best-selling The Entrepreneur's Guide to Cannabis, Cannabis Business Coach and award-winning Cannabis entrepreneur, Michael Zaytsev shares the strategies and tactics that transformed him from an idealistic 24-year-old with absolutely no knowledge of Cannabis-except how to consume it-into one of the Cannabis industry's most consistently innovative, influential, and effective leaders. The Cannabis Business Book features interviews and insights from 50 industry leading insiders, including: Founder and Owner of California's largest medical dispensary (Steve DeAngelo) Investors funding the biggest deals in Cannabis business (Emily Paxhia, Asher Troppe, Alain Bankier, Scott Greiper) Chief Mentor for the world's largest network of high-net-worth Cannabis investors in the world (Francis Priznar) Renowned Cannabis grow expert and Senior Cultivation Editor of High Times magazine (Danny Danko) Attorneys who helped craft the laws that legalized Cannabis in Colorado, Florida, and Massachusetts (Brian Vicente, Ben Pollara, Shanel Lindsay) Entrepreneurs in all facets of the industry, from edibles to software and everything in between Trailblazing pioneers in activism who paved the way for legal Cannabis business and many more! Readers can expect to learn: Why Cannabis business represents an unprecedented once-in-a-lifetime opportunity for wealth creation and social impact How to take advantage of that opportunity Whether or not the cannabis business is right for you (it's not for everyone...) How the Cannabis industry is unique from every other industry in the world The mindset, leadership principles, and best practices of highly successful Cannabis entrepreneurs How to raise money for your Cannabis business How to build a potent and supportive Cannabis network The most common mistakes Cannabis entrepreneurs make and how to avoid them and more! Michael Zaytsev, or Mike Z, is the Founder of High NY -one of the world's largest marijuana Meetup communities. He has produced Cannabis education and networking opportunities for thousands of people. He is also the Founder of The New York City Cannabis Film Festival, the Cannabis Media Lab, & the High Tech Hackathon. Michael Zaytsev's writing has been published in Entrepreneur, Forbes, International Business Times, & more. For more information or to contact Mike Z, visit www.MichaelZaytsev.com
Grow your own marijuana indoors with help from this comprehensive guide Even if you have no experience, growing marijuana at home is easy once you learn the basics. This step-by-step guide provides novice growers with simple instructions on how to set up an indoor growing space and nurture high-quality buds. Find advice for each stage of the process, from choosing the right space, equipment, and strains, to planting, caring for, and cultivating a thriving crop. In this guide to growing marijuana indoors, you'll find: An overview of the basics—Explore the anatomy and life cycle of the cannabis plant, the four fundamentals of growing marijuana, and common myths and misconceptions. The complete setup—Learn the pros and cons of growing marijuana in a closet, tent, or grow room, and get comprehensive instructions and equipment lists that work for any indoor setting. Visual guidance—Detailed diagrams and illustrations clearly explain complex concepts so you can grow cannabis at home with confidence. Tips for growing the best buds—Discover at-a-glance tables that make it easy to harvest hearty, seedless buds, with information on how to rig lighting, lay out your space, maintain proper nutrients, control pests, and prune your plants. Discover the joy of growing marijuana with this comprehensive guide to indoor cultivation for beginners.
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.
According to Forbes magazine,* marijuana is “Canada’s most valuable agricultural product — bigger than wheat, cattle or timber.” Bud Inc. gives us an inside look at this thriving homegrown industry. Although the cultivation and selling of marijuana remains illegal in Canada, it is already big business, especially in British Columbia. Law enforcement officials estimate that the annual wholesale value of B.C. marijuana is now $6 billion, about 5% of the province’s total economy. If these stats are correct, it is B.C.’s largest export. Ontario and Quebec are not far behind. Vancouver journalist Ian Mulgrew has been following the rise of this underground economy for some time, and knows all the key players, political and entrepreneurial. Comparisons to the rum-runners of the Prohibition era are not unfounded. These so-called “pot barons” are all savvy businessmen who have built their empires using tried and true business models. Cash-strapped governments, pharmaceutical companies and other big businesses are well aware of the potential profits, and Canada has been at the forefront of the global movement to legalize medical marijuana and decriminalize the recreational use of the drug. Estimates vary, but it’s thought that nearly a million people in Canada could benefit from medicinal marijuana, yet only about a thousand are currently legally authorized to use it. Many feel that marijuana should be grown, regulated and taxed like any other commodity. Following the evolution of the marijuana trade from rich kids smuggling it in their luggage, to trans-oceanic operations involving tons of dope, to today’s thriving multi-billion-dollar domestic industry, Bud Inc. is a fascinating study of real-life supply-and-demand economics. *November 2003
Significant changes have taken place in the policy landscape surrounding cannabis legalization, production, and use. During the past 20 years, 25 states and the District of Columbia have legalized cannabis and/or cannabidiol (a component of cannabis) for medical conditions or retail sales at the state level and 4 states have legalized both the medical and recreational use of cannabis. These landmark changes in policy have impacted cannabis use patterns and perceived levels of risk. However, despite this changing landscape, evidence regarding the short- and long-term health effects of cannabis use remains elusive. While a myriad of studies have examined cannabis use in all its various forms, often these research conclusions are not appropriately synthesized, translated for, or communicated to policy makers, health care providers, state health officials, or other stakeholders who have been charged with influencing and enacting policies, procedures, and laws related to cannabis use. Unlike other controlled substances such as alcohol or tobacco, no accepted standards for safe use or appropriate dose are available to help guide individuals as they make choices regarding the issues of if, when, where, and how to use cannabis safely and, in regard to therapeutic uses, effectively. Shifting public sentiment, conflicting and impeded scientific research, and legislative battles have fueled the debate about what, if any, harms or benefits can be attributed to the use of cannabis or its derivatives, and this lack of aggregated knowledge has broad public health implications. The Health Effects of Cannabis and Cannabinoids provides a comprehensive review of scientific evidence related to the health effects and potential therapeutic benefits of cannabis. This report provides a research agendaâ€"outlining gaps in current knowledge and opportunities for providing additional insight into these issuesâ€"that summarizes and prioritizes pressing research needs.
The truth about what happens when capitalism meets a mind-altering substance. Colorado’s Amendment 64, the game-changing amendment that authorized the use and regulation of marijuana in the state, sounded to most people who voted for it like a victory for social justice, a way to solve the problem of prison overcrowding, and a windfall for state and local governments that could reap the benefits from sales taxes. In Weed, Inc., author Ben Cort shows the truth. This was not simple legalization of a plant or decriminalization for those possessing it. Instead, the law was written to allow for the commercialization of the mind-altering component of marijuana, THC, by an industry now seeking to make it stronger and to get it into the hands of as many new users as possible. Controlled by a powerful, wealthy lobby, the industry has no federal oversight and has grown at a pace that’s made building and enforcing responsible regulation totally impossible, with adverse impacts to society, health, and the environment. Consider this: There are more marijuana dispensaries in Denver than Starbucks and McDonald’s combined. You’d have to smoke 15 joints in 1970 to get the same high as just one joint today. In 1996, the average level of THC in marijuana was 5% or less. Today, 30% THC is the norm in Colorado, and there are now powerful concentrates that have THC levels as high as 98%. Indoor marijuana-growing operations account for 1% of total electricity use in the US, producing greenhouse gas emissions equal to that of 3 million cars. Pesticide levels six times the maximum allowed by the federal government have been found on plants quarantined at marijuana grow houses in Denver. The black market has not disappeared; in fact, it has only grown since legalization. This essential book will take you in the complex, real world of legalized weed and keep open the debate as more states follow Colorado’s lead. We are only at the beginning of a social experiment that has wide-reaching ramifications.
In “a brilliant antidote to all the…false narratives about pot” (American Thinker), an award-winning author and former New York Times reporter reveals the link between teenage marijuana use and mental illness, and a hidden epidemic of violence caused by the drug—facts the media have ignored as the United States rushes to legalize cannabis. Recreational marijuana is now legal in nine states. Advocates argue cannabis can help everyone from veterans to cancer sufferers. But legalization has been built on myths—that marijuana arrests fill prisons; that most doctors want to use cannabis as medicine; that it can somehow stem the opiate epidemic; that it is beneficial for mental health. In this meticulously reported book, Alex Berenson, a former New York Times reporter, explodes those myths, explaining that almost no one is in prison for marijuana; a tiny fraction of doctors write most authorizations for medical marijuana, mostly for people who have already used; and marijuana use is linked to opiate and cocaine use. Most of all, THC—the chemical in marijuana responsible for the drug’s high—can cause psychotic episodes. “Alex Berenson has a reporter’s tenacity, a novelist’s imagination, and an outsider’s knack for asking intemperate questions” (Malcolm Gladwell, The New Yorker), as he ranges from the London institute that is home to the scientists who helped prove the cannabis-psychosis link to the Colorado prison where a man now serves a thirty-year sentence after eating a THC-laced candy bar and killing his wife. He sticks to the facts, and they are devastating. With the US already gripped by one drug epidemic, Tell Your Children is a “well-written treatise” (Publishers Weekly) that “takes a sledgehammer to the promised benefits of marijuana legalization, and cannabis enthusiasts are not going to like it one bit” (Mother Jones).