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The term public opinion means the feeling or sentiment shared by most people; the voice of the people. This two volume encyclopedia defines and discusses the history and development of public opinion as a concept in democracy, major public opinion controversies in American politics, and the science and methods of opinion polling.
This work provides an authoritative overview of the composition of public opinion in America, the methodologies by which public opinion is measured, and the importance of polling to U.S. politics, policy, and culture. This revised edition is a comprehensive resource for understanding all aspects of public opinion polling in the United States, including major and emerging theories and concepts; historical and current methodologies; political, journalistic, and corporate uses; landmark events and developments in the history of polling; and influential people and organizations. The encyclopedia also illuminates how public opinion polling has become important in shaping the trajectory of American society and the views that Americans have about themselves and their fellow citizens. Specific big-picture topics explored include how data mining of internet and social media usage trends has shaped modern political and business advertising campaigns; the impact of politically partisan media outlets on public opinion; and attitudes of various sectors of the American electorate about diverse topics including gun control, abortion, immigration, marijuana legalization, and the nation's two main political parties.
Covering the intricate facets of America's most important democratic tradition, this book serves as an important resource to understand how citizens' views are translated into governmental action. Public Opinion and Polling around the World presents a thorough review of public opinion from its roots in colonial America to its role in today's emerging democracies. More than 100 entries prepared by top scholars examine the 200-year history of public opinion, measurement methodologies with an emphasis on telephone interviews and Internet polls, and key figures like George Gallup and Elmo Roper, who created their own polling systems. An analysis of theories compares schools of thought from the fields of psychology, sociology, and economics and explores how people form opinions. A fascinating snapshot of the public's current views on economic issues, foreign policy, gender, gay rights, and other hot-button topics observes patterns across genders, race, ethnic origins, class, and religion in regions all over the world. Students, academicians, and political observers will discover answers to such questions as, "does public opinion shape the behavior of government?" 110 A-Z entries on how public opinion works, how it is measured, and public thinking on key issues More than 115 contributions from distinguished scholars of political science and sociology at top universities including Princeton, Harvard, and Stanford An appendix including original survey questionnaires 175 graphs show changes in public opinion and support key points in the entries Detailed, up-to-date, scholarly bibliography of recommended reading and websites for further research on public opinion and polling
Covering the intricate facets of America's most important democratic tradition, this book serves as an important resource to understand how citizens' views are translated into governmental action. Public Opinion and Polling around the World presents a thorough review of public opinion from its roots in colonial America to its role in today's emerging democracies. More than 100 entries prepared by top scholars examine the 200-year history of public opinion, measurement methodologies with an emphasis on telephone interviews and Internet polls, and key figures like George Gallup and Elmo Roper, who created their own polling systems. An analysis of theories compares schools of thought from the fields of psychology, sociology, and economics and explores how people form opinions. A fascinating snapshot of the public's current views on economic issues, foreign policy, gender, gay rights, and other hot-button topics observes patterns across genders, race, ethnic origins, class, and religion in regions all over the world. Students, academicians, and political observers will discover answers to such questions as, "does public opinion shape the behavior of government?"
These approximately 450 articles explore all topics relevant to American political campaigns, elections and electoral behaviour including some cross-cultural comparisons to help place American trends in a global context.
This update of a lively, first-of-its-kind study of polling misfires and fiascoes in U.S. presidential campaigns takes up pollsters’ failure over the decades to offer accurate assessments of the most important of American elections. Lost in a Gallup tells the story of polling flops and failures in presidential elections since 1936. Polls do go bad, as outcomes in 2020, 2016, 2012, 2004, and 2000 all remind us. This updated edition includes a new chapter and conclusion that address the 2020 polling surprise and considers whether polls will get it right in 2024. As author W. Joseph Campbell discusses, polling misfires in presidential elections are not all alike. Pollsters have anticipated tight elections when landslides have occurred. They have pointed to the wrong winner in closer elections. Misleading state polls have thrown off expected national outcomes. Polling failure also can lead to media error. Journalists covering presidential races invariably take their lead from polls. When polls go bad, media narratives can be off-target as well. Lost in a Gallup encourages readers to treat election polls with healthy skepticism, recognizing that they could be wrong.
This set includes America at the Polls, 1920-1956, Harding to Eisenhower, and America at the Polls, 1960-2004, John F. Kennedy to George W. Bush. The set chronicles crucial presidential votes, arranged by state and by county within a state.
Examines voting trends and political representation in the United States today—with a special focus on debates over voting rights, voter fraud, and voter suppression—and election rules and regulations, including those related to gerrymandering, campaign fundraising, and other controversial subjects. Do average Americans have a voice in Washington? Are they well-represented, or are they marginalized? Do elections reflect fundamental democratic institutions and values, or are they tarnished by voter suppression, voter fraud, gerrymandering, or other factors? To what extent do America's elected officials reflect the diversity of race, religion, gender, socioeconomic background, sexual orientation, and political views of the wider American population? This encyclopedia explores all these questions and more. It examines important mechanisms and laws shaping political representation in America in the 21st century, such as term limits, gerrymandering, the Electoral College, and "direct democracy" (ballot initiatives and referendums); and the degree to which various demographic groups are represented in state and federal legislatures, from Latinos and senior citizens to atheists and residents of rural states. It also explains the basis for escalating concerns about both voter fraud and voter suppression.
This updated 2-volume set brings together the election results of America's presidential election for the years 1920-1996. Comprehensive, officially certified election results are organized by state and presented in county-by-county detail. Readers will find summaries of popular and electoral college votes for president and tables of America's presidential elections. This comprehensive reference of basic presidential election results provides the only readily available timeline of election results stretching over more than seven decades. Easy-to-use tables aid research, and clear state maps show where counties are located to help researchers have a better feel for the political complexion of every state.