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When a city wins the right to hold the Olympics, one of the oft cited advantages to the region is the catalytic effect upon the urban and transport projects of the host cities. However, with unparalleled access to documents and records, Eva Kassens-Noor questions and challenges this fundamental assertion of host cities who claim to have used the Olympic Games as a way to move forward their urban agendas In fact, transport dreams to stage the "perfect games" of the International Olympic Committee and the governments of the host cities have lead to urban realities that significantly differ from the development path the city had set out to accomplish before winning the Olympic bid. Ultimately it is precisely the IOC’s influence – and the city’s foresight and sophistication (or lack thereof) in coping with it – that determines whether years after the Games there are legacies benefitting the former hosts. The text is supported by revealing interviews from lead host city planners and key documents, which highlight striking discrepancies between media broadcasts and the internal communications between the IOC and host city governments. It focuses on the inside story of the urban and transport change process undergone by four cities (Barcelona, Atlanta, Sydney, and Athens) that staged the Olympics and forecasts London and Rio de Janeiro’s urban trajectories. The final chapter advises cities on how to leverage the Olympic opportunity to advance their long-run urban strategic plans and interests while fulfilling the International Olympic Committee’s fundamental requirements. This is a uniquely positioned look at why Olympic cities have – or do not have – the transport and urban legacies they had wished for. The book will be of interest to planners, government agencies and those involved in organizing future Games.
This open access book describes the three planning approaches and legacy impacts for the Olympic Games in one locale: the city of Los Angeles, USA. The author critically compares the similarities and differences of the LA Olympics by reviewing the 1932 and 1984 Olympics and by analyzing the concurrent planning process for the 2028 Olympics. The author unravels the conditions that make (or do not make) LA28’s argument “we have staged the Games before, we can do it again” compelling. Setting the bid’s promises into the contemporary local and global mega-event contexts, the author analyzes why LA won the bids, how those wins allowed LA to negotiate concessions with the IOC and NOC, and how legacies were planned, executed, and ultimately evolved. The author concludes with a prediction which 2028 legacy promises might and might not be fulfilled given the local and international Olympic contexts.
This book evaluates why cities choose to bid for the Olympics, why Olympic bids fail, and whether cities can benefit from failed bids. Attention is shifted away from host cities (or winners), to consider the impact of the bidding process on urban development in losing cities. Oliver and Lauermann show that bidding is often a politically strategic exercise, as planning ideas are recycled from one bid project to the next. As Olympic bids become more deeply embedded in urban development and bid teams engage in legacy planning, Oliver and Lauermann demonstrate that bid failure is rarely definitive and is often a desirable result. This volume adds a new and innovative perspective to Olympic Studies and mega-events more broadly, with appeal to a variety of other disciplines including geography, urban planning, spatial politics and sport and civic policy.
Sustainable management is an important consideration for businesses and organisations, and the enormous number of tourism events taking place requiring facilities, power, transport, people and much more makes sustainable event planning a considerable priority. By looking at mega events, sports events, conferences and festivals, this book uses best practice case studies to illustrate sustainable management issues and practical considerations that managers need to apply, providing an essential reference for researchers and students in leisure and tourism.
How do Olympic legacies come about? This book offers an alternative approach to the study of Olympic and mega-sport event legacy, challenging how legacy is conceptualised and practised. It shifts the focus from legacy as a retrospective concept concerned with what has been left behind after the Games, to a prospective one interested in actions and interactions stimulated by the Games. The book argues that creating Olympic legacy is a continuing four-stage process involving ‘investing’ (the accumulated common Olympic cultural capital), ‘interpelling’ (forming a trusteeship relationship where one party undertakes to change the capacity of another), ‘developing’ (ensuring participation in interactions and resource development) and ‘codifying’ (documenting, sharing and remembering legacies so they become cultural capital). It presents a developmental approach to the Olympics which involves vision, trustees and trusteeship and is concerned with capacity building at individual, organisational and societal levels. Thinking of Olympic legacy as capacity building allows seeing the goal of legacy as an embodiment of the aspirations of the Olympic Movement and the Games to introduce radical change in society by transforming its structure. Rethinking Olympic Legacy is essential reading for all students and scholars within an interest in the Olympics, as well as for administrators, policymakers and planners involved with mega-sport events.
One of the distinguishing characteristics of London's bid to host the games was its commitment to legacy where it was argued that ’the legacy would lead to the regeneration of an entire community for the direct benefit of everyone who lives there’. This book adopts a critical approach to the concept of 'legacy' focussing specifically on housing. It argues there will be a range of both intended and unintended legacy outcomes and an urgent need for revised strategies if those original objectives are to be achieved. The concept of legacy is explored in a number of ways, including an overview of housing legacy in other host cities; the experiences and perspectives of those residents decanted to make way for the Olympic Park; a critical review of legacy plans; a detailed analysis of the conversion of the Athletes’ Village into housing; and a case study of the emerging area ’Stratford High Street’, which explores issues of social class change and the limitation of planning policies. Whilst taking housing as its focus, this book adopts a sociological perspective by exploring the likelihood of social class change in order to draw conclusions about 'gentrification', 'social polarisation' and the extent to which 'social inclusion' is reflected in housing legacies.
This book examines claims that the Olympic Games are a vehicle to inspire and increase mass sport participation. It focuses on the mass sport participation legacy of the most recent hosts of the summer Olympics, including Atlanta, Sydney, Athens, Beijing, London, Rio, and Tokyo. It is organised by host city/country and applies an analytical framework to each, addressing the socio-political context that shapes sport policy, the key changes in sport policy, the structure and governance of community sport, the Olympic and Paralympic legacy, and the changes in mass sport participation before, during, and after the Games. The book is important reading for students, researchers, and policymakers working in sport governance, sport development or management, and the sport policy sector.
This book provides a unique perspective on the behind the scenes planning of London's Olympic legacy. The author had unprecedented access to the legacy organisations, institutions, and individuals involved with the 2012 Games. This has allowed her, in a highly accessible and engaging style, to capture a sense of the unfolding drama as attempts were made in London to harness the juggernaut of Olympic development, and its commercial imperative, to the broader cause of meaningful post-industrial regeneration in East London. The book argues that London will become the test-case city against which the legacies of all future Olympic Games, and other sporting mega-events, will be judged. The author provides the first in-depth case study of a mega-event legacy planning operation, and sets out a constructive conclusion, which details the lessons to be learnt from London's experience. Exploring the relationship between mega event planning, and post-industrial urban regeneration, this book will appeal to scholars across Sociology, Sport and Olympic studies, Anthropology, Urban Studies and Geography as well as policymakers and practitioners in urban and sport planning.
This comprehensive collection provides an overview of social scientific perspectives on Olympic legacy, using specialist analyses and selected cases to illuminate the recurring anthropological, political, and sociological dimensions of the legacy debate. Drawing upon research conducted on the Beijing, Vancouver, Athens, London and Rio de Janeiro Olympic Games, it identifies the recurrent rhetoric that has characterised the legacy debate, alongside the harsh realities that contradict many legacies and aspirations. Fifteen researchers from six countries contribute a range of critical analytical studies which explore macro-perspectives on the shifting political economy symbolized at Beijing or in an over-reaching Greece, the soft power benefits perceived by the Rio 2016 organizers, the anthropological study of neighbourhood spaces threatened by corporate branding, and the apparatus of surveillance surrounding an Olympic Games. The symbolic importance of the Games is also captured in studies of volunteer motivations, labour and work initiatives, and the introduction of women’s boxing at London 2012. In a comprehensive overview, Alan Tomlinson illuminates the rhetoric of successive Olympic cycles and the rise to prominence of the legacy question in that debate. This book was originally published as a special issue of Contemporary Social Science.
This volume provides an overview of the changing relationship between cities and the Olympic Games, starting from the year 1896. Blending critical conceptual insight with grounded case studies, this book, divided into three parts, explores the historical experience of staging the Olympics from the point of view of the host city.