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En 2008 nacía en Suecia una plataforma, Spotify, que revolucionaria la industria de la música al ofrecer toda la música a sus usuarios sin tener que comprarla ni descargarla y además pudiendo disfrutar del servicio de forma gratuita. Se iniciaba así una nueva forma de consumir música que revolucionaria el negocio musical y a todas sus partes implicadas. Recibida con entusiasmo por la mayoría de los consumidores y criticada por los que veían peligrar su forma tradicional de generar ingresos, la llegada del streaming o reproducción en continuo de música facilitó la llegada de la música al consumidor y supuso un cambio en el modelo de negocio del sector. 8 años más tarde, el streaming ya forma parte de la vida de millones de usuarios, pero en comparación con el público potencial, siguen siendo aún muchos los consumidores de música quienes no han recibido o no se han adaptado a la nueva propuesta del mercado; y siguen siendo también otros muchos los artistas que continúan viendo con recelo esta propuesta. Y es ante esta situación cuándo nació la propuesta de este proyecto buscando resolver las deficiencias de las propuestas de la competencia e incorporando nuevos servicios y funciones que pueden resultar de interés para aquellos aficionados a la música que aún no están convencidos del cambio. Durante el presente proyecto se desarrolla el plan de negocios de una plataforma alternativa al sector del streaming de música que ofrece a sus usuarios un nuevo abanico de posibilidades al incluir servicios que hasta el momento les requerían acceder a otras aplicaciones: la compra y descarga de música, la visualización de videos, y la incorporación de las redes sociales. Además, proponiendo un modelo de retribución más justo buscando la aceptación de los artistas a la evolución del sector. A través del desarrollo de los diferentes planes que conforman un plan de negocios, estudiaremos la viabilidad a largo plazo de esta aplicación que puede suponer el siguiente paso de la música hacia la tecnología y los consumidores.
In this work, Burton R. Clark uses case studies from 14 innovative institutions to propose a new conceptual framework offering original insights into ways of initiating and sustaining change in universities.
"Based on more than a decade of research, The ABC of XYZ is designed for educators, business managers and parents who want a short and lively introduction to Australia's living generations. The book explores what a generation is, how its definition has changed over the years, and the trends that are emerging for the future. It examines generational conflicts in the school, home and workplace, and the ways in which they can be understood and resolved, and what might be beyond Z. Written by one of Australia's foremost social researchers, this revised edition of The ABC of XYZ reveals the truth behind the labels and is essential reading for anyone interested in how our current generations live, learn and work."--Cover.
Presents a people-centred approach to development.
There have been many attempts to define the generation of students who emerged with the Web and new digital technologies in the early 1990s. The term "digital native" refers to the generation born after 1980, which has grown up in a world where digital technologies and the internet are a normal part of everyday life. Young people belonging to this generation are therefore supposed to be "native" to the digital lifestyle, always connected to the internet and comfortable with a range of cutting-edge technologies. Deconstructing Digital Natives offers the most balanced, research-based view of this group to date. Existing studies of digital natives lack application to specific disciplines or conditions, ignoring the differences of educational fields and gender. How, and how much, are learners changing in the digital age? How can a more pluralistic understanding of these learners be developed? Contributors to this volume produce an international overview of developments in digital literacy among today’s young learners, offering innovative ways to steer a productive path between traditional narratives that offer only complete acceptance or total dismissal of digital natives.
On January 20, 1949 US President Harry S. Truman officially opened the era of development. On that day, over one half of the people of the world were defined as "underdeveloped" and they have stayed that way ever since. This book explains the origins of development and underdevelopment and shows how poorly we understand these two terms. It offers a new vision for development, demystifying the statistics that international organizations use to measure development and introducing the alternative concept of buen vivir: the state of living well. The authors argue that it is possible for everyone on the planet to live well, but only if we learn to live as communities rather than as individuals and to nurture our respective commons. Scholars and students of global development studies are well-aware that development is a difficult concept. This thought-provoking book offers them advice for the future of development studies and hope for the future of humankind.
Our Unsustainable Life: Why We Can't Have Everything We Want With the concept of the Imperial Mode of Living, Brand and Wissen highlight the fact that capitalism implies uneven development as well as a constant and accelerating universalisation of a Western mode of production and living. The logic of liberal markets since the 19thCentury, and especially since World War II, has been inscribed into everyday practices that are usually unconsciously reproduced. The authors show that they are a main driver of the ecological crisis and economic and political instability. The Imperial Mode of Living implies that people's everyday practices, including individual and societal orientations, as well as identities, rely heavily on the unlimited appropriation of resources; a disproportionate claim on global and local ecosystems and sinks; and cheap labour from elsewhere. This availability of commodities is largely organised through the world market, backed by military force and/or the asymmetric relations of forces as they have been inscribed in international institutions. Moreover, the Imperial Mode of Living implies asymmetrical social relations along class, gender and race within the respective countries. Here too, it is driven by the capitalist accumulation imperative, growth-oriented state policies and status consumption. The concrete production conditions of commodities are rendered invisible in the places where the commodities are consumed. The imperialist world order is normalized through the mode of production and living.
The Open Access version of this book, available at http://www.tandfebooks.com/doi/view/10.4324/9781315474052, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license Today, Pride parades are staged in countries and localities across the globe, providing the most visible manifestations of lesbian, gay, bisexual, trans, queer and intersex movements and politics. Pride Parades and LGBT Movements contributes to a better understanding of LGBT protest dynamics through a comparative study of eleven Pride parades in seven European countries - Czech Republic, Italy, Netherlands, Poland, Sweden, Switzerland, the UK - and Mexico. Peterson, Wahlström and Wennerhag uncover the dynamics producing similarities and differences between Pride parades, using unique data from surveys of Pride participants and qualitative interviews with parade organizers and key LGBT activists. In addition to outlining the histories of Pride in the respective countries, the authors explore how the different political and cultural contexts influence: Who participates, in terms of socio-demographic characteristics and political orientations; what Pride parades mean for their participants; how participants were mobilized; how Pride organizers relate to allies and what strategies they employ for their performances of Pride. This book will be of interest to political scientists and sociologists with an interest in LGBT studies, social movements, comparative politics and political behavior and participation.
This report aims to 'crack the code' by deciphering the factors that hinder and facilitate girls' and women's participation, achievement and continuation in science, technology, engineering and mathematics (STEM) education and, in particular, what the education sector can do to promote girls' and women's interest in and engagement with STEM education and ultimately STEM careers.