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Inhaltsangabe:Abstract: The objective of this thesis comprises the analytic and strategic approach to develop new and international markets based on the specific interest for the medium-sized US software company Pixel Magic Imaging, Inc. (PMI). PMI was in its infancy in terms of going international . In other words, PMI had neither an organized and international marketing conception nor a regular business to foreign customers and markets so far. Aim and object of this project was analyzing marketing opportunities for their product portfolio within different international markets and to approach adequate marketing strategies. Therefore data of international markets must be collected, evaluated and analyzed to put these results in a strategic order. This thesis deals with the development of foreign markets and how market entry could be realized. It focuses on explaining ways how to get there. The aim of this thesis is to prove which strategies are possible and to explain them in a general approach. The market research and defining the appropriate strategies where focused on the company s product portfolio. The products are digital imaging software and equipment and are placed in the segment for professional photographers, photographic entrepreneurs and retail outlets. The scope of duties in this thesis consisted in gathering data and compiling reports for international sales opportunities in so far unknown international markets. The study combines the theoretical approach with the know-how of working expierence and expatiated the methodology of international marketing research, designing of an international marketing concept and the implementation of market strategies in describing the theoretical disciplines and to implement these results into the company s strategy focus and product portfolio. This thesis benefits from the empirical data gained and its success based on an intensive exchange of ideas from theory and practical work experience. Inhaltsverzeichnis:Table of Contents: PrefaceIII Table of ContentsIV List of AbbreviationsVII List of IllustrationsIX List of AppendicesX 1.Representation of Pixel Magic Imaging, Inc.1 1.1History1 1.1.1EPS Photographic1 1.1.2Pixel Magic Imaging, Inc.1 1.2Explanations4 1.2.1Range of products4 1.2.2Technical and branch specific expressions6 1.3Objective8 2.International Marketing Research10 2.1The General Term of Marketing Research10 2.2The Definition of International Marketing [...]
Get the "Novogratz" look In this book, design duo Robert and Cortney Novogratz (stars of HGTV's Home by Novogratz) give us an inside look at twenty of their favorite projects to show us how to achieve their signature "vintage modern" style. See how they effortlessly mix contemporary furniture with thrift-store finds, and learn all sorts of tricks for creating a stylish home no matter what the obstacles: seven children, small spaces, or a tiny budget. From toddler-friendly bedroom for triplets to a beach retreat for two twenty-somethings, from a New Jersey basement to a Palm Beach cabana, Home by Novogratz proves that good design is just a book away.
DigiCat presents to you this unique and meticulously edited collection of the greatest gothic & macabre classics of all time: Content: Frankenstein The Orphan of the Rhine Nightmare Abbey The Tell-Tale Heart The Fall of the House of Usher The Cask of Amontillado The Masque of the Red Death The Castle of Otranto Vathek The Castle of Wolfenbach Caleb Williams The Mysteries of Udolpho The Italian The Monk Wieland Northanger Abbey The Black Cat The Murders in the Rue Morgue The Vampyre The Legend of Sleepy Hollow Melmoth the Wanderer The Private Memoirs and Confessions of a Justified Sinner The Hunchback of Notre-Dame The Phantom Ship St, John's Eve Viy The Mysterious Portrait Jane Eyre Wuthering Heights Sweeney Todd, the Demon Barber of Fleet Street The House of the Seven Gables Rappaccini's Daughter The Birth Mark The Lifted Veil The Woman in White Strange Case of Dr Jekyll and Mr Hyde The Mystery of Edwin Drood Carmilla Uncle Silas The Hound of the Baskervilles The Picture of Dorian Gray The Horla The Forsaken Inn The Great God Pan Lilith The Lost Stradivarius The Island of Doctor Moreau The Beetle The Turn of the Screw Dracula The Jewel of Seven Stars (Original 1903 Edition) The Monkey's Paw The Necromancers The Phantom of the Opera Clarimonde The Mummy's Foot The House on the Borderland The Boats of the Glen Carrig Wolverden Tower The Case of Charles Dexter Ward The Call of Cthulhu
Musaicum Books presents to you this unique collection, designed and formatted to the highest digital standards and adjusted for readability on all devices. Frankenstein The Orphan of the Rhine Nightmare Abbey The Tell-Tale Heart The Fall of the House of Usher The Cask of Amontillado The Masque of the Red Death The Castle of Otranto Vathek The Castle of Wolfenbach Caleb Williams The Mysteries of Udolpho The Italian The Monk Wieland Northanger Abbey The Black Cat The Murders in the Rue Morgue The Vampyre The Legend of Sleepy Hollow Melmoth the Wanderer The Private Memoirs and Confessions of a Justified Sinner The Hunchback of Notre-Dame The Phantom Ship St, John's Eve Viy The Mysterious Portrait Jane Eyre Wuthering Heights Sweeney Todd, the Demon Barber of Fleet Street The House of the Seven Gables Rappaccini's Daughter The Birth Mark The Lifted Veil The Woman in White Strange Case of Dr Jekyll and Mr Hyde The Mystery of Edwin Drood Carmilla Uncle Silas The Hound of the Baskervilles The Picture of Dorian Gray The Horla The Forsaken Inn The Great God Pan Lilith The Lost Stradivarius The Island of Doctor Moreau The Beetle The Turn of the Screw Dracula The Jewel of Seven Stars (Original 1903 Edition) The Monkey's Paw The Necromancers The Phantom of the Opera Clarimonde The Mummy's Foot The House on the Borderland The Boats of the Glen Carrig Wolverden Tower
The Greatest Gothic Classics anthology is a masterfully curated collection that spans the depth and breadth of the gothic genre, showcasing a formidable array of literary styles from the eerie to the sublime. This compendium offers readers an unparalleled journey through the shadows of gothic literature, where the macabre meets the profoundly human. The diversity of the works included highlights not only the historical significance of the genre but also its enduring appeal. Among the spectral landscapes and haunting narratives, standouts delve into themes of duality, decay, and the supernatural, reflecting the complex interplay between societal anxieties and individual fears that gothic literature navigates so adeptly. The contributing authors, ranging from Charles Dickens to Mary Shelley, and including luminaries like Edgar Allan Poe and Emily Brontë, bring a rich tapestry of cultural and historical contexts to the collection. These authors were pivotal in shaping the gothic tradition, their collective works embodying the shifts and transformations of the genre across different periods. The anthology not only pays homage to the canon but also underscores the genres evolution, tracing its roots from Romanticism to its permeation in Victorian culture, further enriched by the diverse geographical and cultural backgrounds of its contributors. The Greatest Gothic Classics is an essential volume for anyone with a penchant for the eerie, the uncanny, and the beautifully macabre. This anthology offers a unique lens through which to explore the myriad forms gothic literature can take, from the grotesque to the ethereal, making it a compelling addition to any literary collection. Readers are invited to immerse themselves in the rich dialogue between these works, discovering the latent connections and contrasts that make the gothic genre a perennial source of fascination and scholarly interest.
Rethinking Visual Narratives covers topics from the first millennium B.C.E. through the present day, testifying to the enduring significance of visual stories in shaping and affirming cultural practices in Asia. Contributors analyze how visual narratives function in different Asian cultures and reveal the multiplicity of ways that images can be narrated beyond temporal progression through a particular space. The study of local art forms advances our knowledge of regional iterations and theoretical boundaries, illustrating the enduring importance of pictorial stories to the cultural traditions of Asia. Contributors include Dominik Bonatz (Archaeologist Free University of Berlin), Sandra Cate (San Jose State University), Yonca Kösebay Erkan (Kadir Has University), Charlotte Galloway (Australian National University), Mary Beth Heston (College of Charleston), Yeewan Koon (The University of Hong Kong), Sonya S. Lee (University of Southern California), Leedom Lefferts (Drew University), Dore J. Levy (Brown University), Shane McCausland (School of Oriental and African Studies, University of London), Julia K. Murray (University of Wisconsin-Madison), Catherine Stuer (Denison University), Greg M. Thomas (The University of Hong Kong), Sarah E. Thompson (Rochester Institute of Technology), and Mary-Louise Totton (Western Michigan University).