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Whether it’s writing a proposal, motivating employees, or reaching out to customers, the Perfect Phrases series has the tools you need for precise, effective communication. Distilling complex ideas into specific phrases that diplomatically and honestly depict the concepts at hand, this invaluable series provides: The best techniques to communicate messages and goals in business letters and proposals Tips for bringing out the best in every employee in every business Dialogues and scripts to practice interactions with customers or employees—tailorable to any industry or company culture Phrases for each step of the sales process
THE RIGHT PHRASE FOR THE RIGHT SITUATION—EVERY TIME Your new business strategy isn’t going to sell itself. It’s up to you to convince top decision makers to take the organization in the right direction. This is the most important presentation of your career, and your choice of words and phrases will mean the difference between success and failure. Perfect Phrases for Presenting Business Strategies provides the language you need to: Grab your audience’s attention in the first few seconds Summarize your strategy in two sentences Prove that your plan is a plan for growth Explain the costs and resources involved Detail the profits your company will make Use Perfect Phrases for Presenting Business Strategies as a springboard for both organizational and personal success!
The Right Phrase for Every Situation...Every Time These days, it's not enough to work for a good cause or worthy organization. If you want to receive funding from a corporation, community, foundation, or government institution, it all comes down to one thing: your proposal. With hundreds of ready-to-use “Perfect Phrases,” you'll quickly know the right words to use for the three major sections of every successful grant proposal: How to introduce yourself, your program, and your achievements How to describe your goals-and what funding will accomplish What you should include as your supporting documents With this comprehensive, user-friendly approach to grant writing, you'll be able to tackle the various proposal formats, create a professional purpose statement, and back up your plan with solid data. Plus, you'll discover some insider secrets that will really get the attention you want-and the funding you need.
The Right Phrase for Every Situation . . . Every Time You know that how you begin a business conversation or meeting sets the stage for success. But coming up with just the right words can be another matter. Perfect Phrases for Icebreakers has hundreds of ready-to-use phrases to get your interactions off on the right foot. From jump-starting meetings to motivating teams to turning any situation into a positive networking event, this streamlined guide provides you with the right words to: Highlight important topics in meetings or conversations Motivate people to share resources and support Add levity to personal or group interactions Inspire collaboration and creativity Pique curiosity about your message
The Right Phrase for Every Situation . . . Every Time! Clearly crafted company announcements—both internal and external—are critically important for your company’s day-to-day operations. Perfect Phrases for Writing Company Announcements has hundreds of ready-to-use phrases suitable for any announcement, regardless of the situation or scenario. Learn the most effective language for: Describing new products and services Explaining hiring procedures Detailing a new strategic focus Announcing relocation or expansion Articulating mergers and strategic partnerships
THE RIGHT PHRASE FOR EVERYSITUATION . . . EVERY TIME Employees respond to organizational change with worry, fear, and sometimeseven panic. Your job is to keep them motivated and focused—so you mustchoose your words carefully during times of upheaval. Perfect Phrases for Communicating Change has hundreds of ready-to-use phrasesfor ensuring your employees make the transition with clarity, commitment, andskill. Learn the most effective language for: Articulating new company initiatives Responding to questions with confidence Easing employees' fears Clarifying roles and responsibilities Addressing resistance and performance problems Praise for Perfect Phrases for Communicating Change "Perfect Phrases for Communicating Change is a wonderful book, filled with practical, solid advice, suggestions, and examples for how to communicate effectively in a time of change.” John Krajicek, Executive Professor and Assistant Director of Business Communication Studies, Texas A&M University "Communication during organizational change is everything. The right words at the right time can make all the difference between a successful and unsuccessful change initiative. This is a wonderful resource for finding the right words and sentiments to convey any type of change." Robert J. Marshak, Ph.D., author of Covert Processes at Work: Managing the Five Hidden Dimensions of Organizational Change “Finding the right words to communicate change is challenging, even for the best of managers. In this user-friendly text, Lawrence and Antoine provide hundreds of practical phrases to better prepare managers for the task. The book is rich with insightful suggestions on change messaging considerations and construction.” Edward Ferris, Assistant Professor, The New School for Management and Urban Policy "In my over 20 years of running companies and corporate divisions I have seen a direct correlation between the quality of communication of my managers and their success in the business world. If you aspire to be an effective, efficient, and productive leader then I highly recommend this book. It is an outstanding reference guide and road map for pragmatic yet inspirational communication techniques." Mitch Pisik, President and CEO, Breckwell Products
Expert advice for helping an applicant’s chances of acceptance by choosing the right words and phrases As a teacher, professor, or an employer, you are often called upon for letters of recommendation--and probably as often find yourself stumped about what to say. It can be a daunting task when someone’s future is in the balance. This book, written by a writing expert, will help you find the right words--and avoid the pitfalls--of creating a letter of recommendation. Author Paul Bodine explains what makes a recommendation letter good and also what can make it ineffective. The book contains paragraph-length examples of effective recommendation letter writing for all types of situations.
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME Getting new employees up and running with the company is a highly challenging process. For true success, you need to have full command of the most appropriate language for the task. Perfect Phrases for New Employee Orientation and Onboarding contains hundreds of ready-to-use phrases for transitioning employees into their new roles. You’ll learn how to home in on employee engagement, support the building of work relationships, and deliver constructive feedback. This handy, quick-reference guide provides effective language for: Getting the most out of meet-and-greet meetings Defining company culture and employee expectations Coaching new employees with onboarding challenges Collecting onboarding feedback Onboarding a diverse workforce
Everyone wants to shine in business meetings-whether they are leading them or just participating. Perfect Phrases for Meetings provides hundreds of winning, ready-to-use phrases, arming you with the right words to say in eight crucial types of meetings. This book is a valuable tool for anyone who needs to get a message across and stand out as a leader.
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME In today’s fast-moving economy and competitive climate, developing a creative, innovative workforce is absolutely essential for success. Perfect Phrases for Creativity and Innovation provides hundreds of ready-to-use phrases for building the kind of exciting, solution-driven work environment that turns average companies into industry leaders. From creating powerful teams to prioritizing ideas to rewarding success, this hands-on guide offers the language and proven tools to help you: Jump-start your own creativity Trigger whole-brain, divergent thinking in your employees Inspire teams to collaborate in new, effective ways Transform every team into an innovation machine