Elbert Hubbard
Published: 2016-10-20
Total Pages: 164
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Excerpt from The Book of Business Every purchaser must be pleased. A child who buys a spool of thread is given the same courteous attention as the shrewdest buyer. The customer is made to feel that he is at home, that he is with strong and in uential friends, that his interests are safeguarded. This matter of faith between buyer and seller is a new thing in the world. (i But to give the people the things they want is not enough. You must show them what they want. The great modern store is a leader in taste. It is an educator. It stands for economy, color, proportion, harmony and increased happiness. It inspires the imagination by bringing from the far corners of the earth the products of the loom, work shop, farm, mine and studio. It displays these goods so that the public may come and examine them - compare, weigh, ana lyze, sift, decide and make them their own if they wish file. 9: Employees who plot and plan for private gain are swabbing the greased chute that leads to limbus. Owners who run a business but to make money, neither make money, nor do they last. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works."