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Memoirs of a Jew born in 1924 in Uzhhorod, relating how he and eight of his nine siblings survived, helping each other and other Jews. After their region of Czechoslovakia was annexed to Hungary in 1939 and the latter was then occupied by the Nazis in 1944, he and his siblings were sent into hiding. Protected by non-Jews, Katz maintained his religious observance. His parents and brother Pinchas were imprisoned in the Uzhhorod ghetto, then sent to Auschwitz, where they were killed. His brother Joe reached Switzerland when emigration was possible. In Budapest, his sister Chana hid as an "Aryan", was arrested, and escaped. She helped her sister Terry and brothers Sonny and Moshe, who had earlier helped their brother Yankel and other Jews hiding on a farm. Moshe witnessed the Sálaszi Iron Cross terror, including the mass drowning of Jewish children. After the war his sister Manca found their brother Louie very ill and nursed him back to health. Moshe helped Jewish refugees after the war, in Prague and Paris. He then moved to the U.S., where he continued living a religious life and helping Jews.
"9 out of 10 climbers are stuck. They are stuck on the same things. Some of the things that hold climbers back from improving their climbing standard are the same as they were twenty years ago: motivation, managing time, and not being able to analyse and correct their own basic technical or tactical errors. But they are also stuck for a new set of reasons. Twenty years ago, the problem was that no one knew how to train for climbing. Information was scarce and couldn't travel fast among the participants. Today, it's the opposite problem. Book after book lists techniques for climbing, exercises for climbing, tips for climbing. Navigating this barrage of information, filtering out the irrelevant and homing in on what matters to your life, your climbing and your circumstances has been the limiting step for today's climber."--Page 4 of cover.
Includes a reading group guide with discussion questions.
"If there was a book like Brought to You By when I came into the advertising business, it would have saved me ten years of hard knocks. I plan to buy it by the box load and hand it out as my gift to any young person who expresses interest in getting into the advertising business." ?Jerry Della Femina, President, Jerry Della Femina & Partners "The most exciting and comprehensive explanation of how a single medium rose to be one of the most definitive forces in our culture." ?John Gerzema, Managing Director, Fallon NYC "A fun-filled journey of reminiscences for those of us old enough to remember the early days of TV advertising. Samuel also provides a powerful analogy that puts the roles of regulation, freedom, and the profit motive of the Internet in perspective." ?Paul J. Groncki, Ph.D., VP, Director of Marketing Research, J.P. Morgan "Incredibly thought-provoking for anyone interested in the shaping of our commercial culture." ?Megan Kent, Executive Director, Brand Planning, Bozell Worldwide "All scholars interested in how and why advertisers used commercials to advance a triumphant and optimistic American Way will find Brought to You By an exciting read." ?Lary May, Professor of American Studies, University of Minnesota "This important book examines and credits, warts and all, the undeniable engine behind our country's thirst for growth and belief in endless possibilities?the television commercial." ?Mark R. Morris, Chairman, Bates North America "For the general reader or the specialist seeking to understand the commercial roots of our experience economy, I cannot imagine a more perceptive guide." ?John F. Sherry, Jr., Professor of Marketing, Northwestern University "Fascinating reading, capturing a pivotal moment in the shaping of the most powerful generation in history, baby boomers." ?Benny Sommerfeld, Business Development Manager, Volvo Cars N.A.
Offers a simple and effective step-by-step process to help you discover and live your life purpose now. In this groundbreaking book, Richard Jacobs explains that we each have our own individual purpose in life, but until we name it we can never really know what potential it can unleash in us. Finding our purpose is about finding a way of living that truly expresses our core values about life. Living to our purpose and sharing the best of ourselves is what brings us our greatest peace, happiness and fulfilment, but to find your purpose you have to ask yourself the right questions. Answering is easy… finding out what the right questions are is the tricky bit. 7 Questions to Find Your Purpose offers an effective means of discovering and defining your own life purpose. Through answering a series of seven unique and deeply revealing questions, you can distil a statement that encapsulates who you really are and what is most important to you. Once you’ve found it, this book will show you how to formulate ways to put your newfound purpose into action, as well as to develop motivational techniques to keep you on track for living a life that is entirely true to yourself. What’s more, the questions themselves – short, simple, easy and to the point – can be answered in one sitting.
The funniest, most memorable Twitter messages from comedian and bestselling author Steve Martin, along with hilarious responses from followers. Steve Martin's uncanny ability to pack 140 characters with humor and wit has defined what it means to be a celebrity in today's world of social media. With over 8 million followers on Twitter (a number growing by the day), Martin's tweets have been covered by personal blogs, major news outlets, and everything in between. Funny illustrations complement Martin's insights on everything from celebrity culture to jury duty to Twitter itself. Perfect, light reading for your hectic commute, busy waiting rooms, or a lazy Sunday afternoon, this collection will delight avid followers and offline fans alike.
How tech companies like Google, Airbnb, StubHub, and Facebook learn from experiments in our data-driven world—an excellent primer on experimental and behavioral economics Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments—also known as randomized controlled trials—designed to test the impact of different online experiences. Once an esoteric tool for academic research, the randomized controlled trial has gone mainstream. No tech company worth its salt (or its share price) would dare make major changes to its platform without first running experiments to understand how they would influence user behavior. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world. Luca and Bazerman describe the central role experiments play in the tech sector, drawing lessons and best practices from the experiences of such companies as StubHub, Alibaba, and Uber. Successful experiments can save companies money—eBay, for example, discovered how to cut $50 million from its yearly advertising budget—or bring to light something previously ignored, as when Airbnb was forced to confront rampant discrimination by its hosts. Moving beyond tech, Luca and Bazerman consider experimenting for the social good—different ways that governments are using experiments to influence or “nudge” behavior ranging from voter apathy to school absenteeism. Experiments, they argue, are part of any leader's toolkit. With this book, readers can become part of “the experimental revolution.”
"The chapters in this book reveal that police education, training, and practices are now closely tied to collaboration between police, academics, professional practitioners, and community agencies, and such collaboration is described and evaluated." Dilip K. Das, PhD, Founding President, International Police Executive Symposium (IPES) and founding