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This book examines the emergence of alternative forms of news reporting in Brazil with a focus on progressive not-for-profit initiatives. In combining different genres of non-commercial journalism, this study allows us to better understand the potential of alternative news producers in times of continuing technological shifts and their efforts to diversify the news production. Sarmento explores a range of significant questions, including: what does it mean to practice “alternative” journalism? To what extent do non-mainstream practices subvert the taxonomy of news values? Do alternative journalists adhere to or reject journalism’s core values? And, more specifically, as more and more journalists or media producers are collecting, disseminating and interpreting news without being employed by large media groups, what insights can they provide in relation to the economics of digital journalism? Using the turbulent political landscape of Brazil as a case study, Sarmento asks us to reflect on what the erosion of traditional journalism really means. The resulting conclusions will be of value to all those who study or practice journalism around the world, in addition to media researchers and activists.
An up-to-date account of the sweeping victory for the left in Latin America's largest country. Look, my friend. I don't speak the language here, I've got no money, the food stinks, there's no rice, no beans. I'd rather be arrested in Brazil than stay in this dump of a country.Lula, on being advised to stay in the United States after his brother had been arrested in Brazil as a communist subversive, 1975 In October 2002, Luiz Inacio Lula de Silva made history when he became Latin America's first democratically elected socialist leader since Salvador Allende. Lula and his Workers' Party won comfortably with nearly 62 percent of Brazil's popular vote. This book examines the Workers' Party's origins and electoral history, outlining the key politicians behind it and the riveting story of their four successive tries for power. It charts Lula's extraordinary life story, his rise from poverty, decades of struggle in the country's union movement, and his increasing political influence and eventual victory. With coverage of the first six months of the new government, the authors explore how Lula's government is dealing with current crises elsewhere in Latin America from the neo-liberal collapse in Argentina to political instability in Venezuela, and how it is managing potentially difficult relations with the United States and the IMF.
In Mandarin Brazil, Ana Paulina Lee explores the centrality of Chinese exclusion to the Brazilian nation-building project, tracing the role of cultural representation in producing racialized national categories. Lee considers depictions of Chineseness in Brazilian popular music, literature, and visual culture, as well as archival documents and Brazilian and Qing dynasty diplomatic correspondence about opening trade and immigration routes between Brazil and China. In so doing, she reveals how Asian racialization helped to shape Brazil's image as a racial democracy. Mandarin Brazil begins during the second half of the nineteenth century, during the transitional period when enslaved labor became unfree labor—an era when black slavery shifted to "yellow labor" and racial anxieties surged. Lee asks how colonial paradigms of racial labor became a part of Brazil's nation-building project, which prioritized "whitening," a fundamentally white supremacist ideology that intertwined the colonial racial caste system with new immigration labor schemes. By considering why Chinese laborers were excluded from Brazilian nation-building efforts while Japanese migrants were welcomed, Lee interrogates how Chinese and Japanese imperial ambitions and Asian ethnic supremacy reinforced Brazil's whitening project. Mandarin Brazil contributes to a new conversation in Latin American and Asian American cultural studies, one that considers Asian diasporic histories and racial formation across the Americas.
This volume examines agenda-setting theory as it applies to the news media’s influence on corporate reputation. It presents interdisciplinary, international, and empirical investigations examining the relationship between corporate reputation and the news media throughout the world. Providing coverage of more than twenty-five countries, contributors write about their local media and business communities, representing developed, emerging, and frontier markets – including Argentina, Brazil, Chile, China, Germany, Greece, Japan, Nigeria, Spain, and Turkey, among others. The chapters present primary and secondary research on various geo-political issues, the nature of the news media, the practice of public relations, and the role of public relations agencies in each of the various countries. Each chapter is structured to consider two to three hypotheses in the country under discussion, including: the impact of media visibility on organizational prominence, top-of-mind awareness and brand-name recognition the impact of media favorability on the public’s organizational images of these firms how media coverage of specific public issues and news topics relates to the associations people form of specific firms. Contributors contextualize their findings in light of the geopolitical environment of their home countries, the nature of their media systems, and the relationship between business and the news media within their countries’ borders. Incorporating scholarship from a broad range of disciplines, including advertising, strategic management, business, political communication, and sociology, this volume has much to offer scholars and students examining business and the news media.
Widely perceived as an overwhelmingly Catholic nation, Brazil has experienced in recent years a growth in the popularity of Buddhism among the urban, cosmopolitan upper classes. In the 1990s Buddhism in general and Zen in particular were adopted by national elites, the media, and popular culture as a set of humanistic values to counter the rampant violence and crime in Brazilian society. Despite national media attention, the rapidly expanding Brazilian market for Buddhist books and events, and general interest in the globalization of Buddhism, the Brazilian case has received little scholarly attention. Cristina Rocha addresses that shortcoming in Zen in Brazil. Drawing on fieldwork in Japan and Brazil, she examines Brazilian history, culture, and literature to uncover the mainly Catholic, Spiritist, and Afro-Brazilian religious matrices responsible for this particular indigenization of Buddhism. In her analysis of Japanese immigration and the adoption and creolization of the Sôtôshû school of Zen Buddhism in Brazil, she offers the fascinating insight that the latter is part of a process of "cannibalizing" the modern other to become modern oneself. She shows, moreover, that in practicing Zen, the Brazilian intellectual elites from the 1950s onward have been driven by a desire to acquire and accumulate cultural capital both locally and overseas. Their consumption of Zen, Rocha contends, has been an expression of their desire to distinguish themselves from popular taste at home while at the same time associating themselves with overseas cultural elites.