Published:
Total Pages: 0
Get eBook
Given the megatrends of climate change, global population growth and urbanization, and given the best efforts of business, governments and society, Vision 2050 is a picture of the best possible outcome for the human population and the planet it lives on over the next four decades. [...] We would like to thank our colleagues in the member companies who worked so hard and skillfully in producing this report, and to thank the members of the WBCSD secretariat and the many consultants, experts and regional contributors who supported and advised us. [...] The difference is that the new solutions will be based on a global and local market place with "true values and costs", the "truth" being established by the limits of the planet and what it takes to live well and within them. [...] Turbulent Teens: Understanding and encouraging change through cooperation Must haves: • New measures of success and well-being at international, national and individual levels • A deeper understanding of the environmental realities of the world, leading to changes in how people relate to the planet and one another, and how they define successful and desirable lifestyles • The application of insigh. [...] Policy-makers and businesses create new policies, products and services based on a better understanding of the varieties of human behavior and the range of tools and messages needed to influence and drive lifestyle changes.