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Photos. and text give picture of Navaho life in the period between the two World Wars.
This overview is the first to examine trading in the last quarter of the twentieth century, when changes in both Navajo and white cultures led to the investigation of trading practices by the Federal Trade Commission, resulting in the demise of most traditional trading posts.
Gladwell "Toney" Richardson came from a long line of Indian traders and published nearly three hundred western novels under pseudonyms like "Maurice Kildare." His forty years of managing trading posts on the Navajo Reservation are now recalled in this colorful memoir.
This lively memoir describes trading post life from 1938 to 1950 and the many changes experienced by Navajos and all Americans during and after World War II.
In Navajo Land, Navajo Culture, Robert S. McPherson presents an intimate history of the Diné, or Navajo people, of southeastern Utah. Moving beyond standard history by incorporating Native voices, the author shows how the Dine's culture and economy have both persisted and changed during the twentieth century. As the dominant white culture increasingly affected their worldview, these Navajos adjusted to change, took what they perceived as beneficial, and shaped or filtered outside influences to preserve traditional values. With guidance from Navajo elders, McPherson describes varied experiences ranging from traditional deer hunting to livestock reduction, from bartering at a trading post to acting in John Ford movies, and from the coming of the automobile to the burgeoning of the tourist industry. Clearly written and richly detailed, this book offers new perspectives on a people who have adapted to new conditions while shaping their own destiny.
This volume brings together an impressive collection of important works covering nearly every aspect of early Native American history, from contact and exchange to diplomacy, religion, warfare, and disease.
Between 1880 and 1940, Navajo and Ute families and westward-trending Anglos met in the “bullpens” of southwestern trading posts to barter for material goods. As the products of the livestock economy of Navajo culture were exchanged for the merchandise of an industrialized nation, a wealth of cultural knowledge also changed hands. In Both Sides of the Bullpen, Robert S. McPherson reveals the ways that Navajo tradition fundamentally reshaped and defined trading practices in the Four Corners area of southeastern Utah and southwestern Colorado. Drawing on oral histories of Native peoples and traders collected over thirty years of research, McPherson explores these interactions from both perspectives, as wool, blankets, and silver crossed the counter in exchange for flour, coffee, and hardware. To succeed, traders had to meet the needs and expectations of their customers, often interpreted through Navajo cultural standards. From the organization of the post building to gift giving, health care and burial services, and a credit system tailored to the Navajo calendar, every feature of the trading post served trader and customer alike. Over time, these posts evolved from ad hoc business ventures or profitable cooperative stores into institutions with a clearly defined set of expectations that followed Navajo traditional practices. Traders spent their days evaluating craft work, learning the financial circumstances of each Native family, following economic trends in the wool and livestock industry back east, and avoiding conflict. In detail and depth, the many voices woven throughout Both Sides of the Bullpen restore an underappreciated era to the history of the American Southwest. They show us that for American Indians and white traders alike in the Four Corners region during the late 1800s and early 1900s, barter was as much a cultural expression as it was an economic necessity.
A New Deal for Navajo Weaving provides a detailed history of early to mid-twentieth-century Diné weaving projects by non-Natives who sought to improve the quality and marketability of Navajo weaving but in so doing failed to understand the cultural significance of weaving and its role in the lives of Diné women. By the 1920s the durability and market value of Diné weavings had declined dramatically. Indian welfare advocates established projects aimed at improving the materials and techniques. Private efforts served as models for federal programs instituted by New Deal administrators. Historian Jennifer McLerran details how federal officials developed programs such as the Southwest Range and Sheep Breeding Laboratory at Fort Wingate in New Mexico and the Navajo Arts and Crafts Guild. Other federal efforts included the publication of Native natural dye recipes; the publication of portfolios of weaving designs to guide artisans; and the education of consumers through the exhibition of weavings, aiding them in their purchases and cultivating an upscale market. McLerran details how government officials sought to use these programs to bring the Diné into the national economy; instead, these federal tactics were ineffective because they marginalized Navajo women and ignored the important role weaving plays in the resilience and endurance of wider Diné culture.
The West is popularly perceived as America's last outpost of unfettered opportunity, but twentieth-century corporate tourism has transformed it into America's "land of opportunism." From Sun Valley to Santa Fe, towns throughout the West have been turned over to outsiders—and not just to those who visit and move on, but to those who stay and control. Although tourism has been a blessing for many, bringing economic and cultural prosperity to communities without obvious means of support or allowing towns on the brink of extinction to renew themselves; the costs on more intangible levels may be said to outweigh the benefits and be a devil's bargain in the making. Hal Rothman examines the effect of twentieth-century tourism on the West and exposes that industry's darker side. He tells how tourism evolved from Grand Canyon rail trips to Sun Valley ski weekends and Disneyland vacations, and how the post-World War II boom in air travel and luxury hotels capitalized on a surge in discretionary income for many Americans, combined with newfound leisure time. From major destinations like Las Vegas to revitalized towns like Aspen and Moab, Rothman reveals how the introduction of tourism into a community may seem innocuous, but residents gradually realize, as they seek to preserve the authenticity of their communities, that decision-making power has subtly shifted from the community itself to the newly arrived corporate financiers. And because tourism often results in a redistribution of wealth and power to "outsiders," observes Rothman, it represents a new form of colonialism for the region. By depicting the nature of tourism in the American West through true stories of places and individuals that have felt its grasp, Rothman doesn't just document the effects of tourism but provides us with an enlightened explanation of the shape these changes take. Deftly balancing historical perspective with an eye for what's happening in the region right now, his book sets new standards for the study of tourism and is one that no citizen of the West whose life is touched by that industry can afford to ignore.
A piece of Navajo history otherwise forgotten: the first-hand observations of a Mormon trader on the culture and art of his Navajo contemporaries The overwhelming interest of Will Evans, proprietor of the Shiprock Trading Company, in Navajo culture spanned a half century. He shared his enthusiasm through frequent publication of portraits, vignettes, and essays; he also compiled much of his writing into a book manuscript. His subjects were his customers, friends, and neighbors, their stories of historic events such as the Long Walk, and their life as he understood it. Evans’s writings were colored by his uncommon friendship and familiarity with Navajo people but also by who he was: a trader, folk artist, and Mormon. Inspired by sand paintings, Evans appropriated their sacred images for his own paintings of murals and everyday objects. In his writing, he preserved unique records of Navajo history and of individuals about whom little biographical information otherwise remains. Much of that was based on what he heard from his Navajo acquaintances, but it also drew on his direct observations and particular beliefs about the people, their culture, and their history. Evans’s granddaughter Susan E. Woods collaborated with historian Robert S. McPherson, author of numerous books on Navajo and Four Corners history, to prepare and publish Will Evans’s manuscript, which is illustrated with a remarkable and rare selection of photos from the collections of Evans and his colleagues.