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In February 2006 the first international conference on Multilingualism and Applied Comparative Linguistics (MACL) was held in Brussels, Belgium. The aim of the MACL conference was to bring together scholars from various branches of applied linguistics with a shared interest in cross-linguistic and cross-cultural communication. The conference thus fostered an exchange of knowledge and expertise among researchers from various disciplines, including educational linguistics, cultural linguistics, terminography, translation studies and studies of specialised languages. The present book is the first of two volumes containing a selection from the approximately 120 papers that were presented at that three-day event.
In February 2006 the first international conference on Multilingualism and Applied Comparative Linguistics (MACL) was held in Brussels, Belgium. The aim of the MACL conference was to bring together scholars from various branches of applied linguistics with a shared interest in cross-linguistic and cross-cultural communication. The conference thus fostered an exchange of knowledge and expertise among researchers from various disciplines, including educational linguistics, cultural linguistics, terminography, translation studies and studies of specialised languages. The present book is the second of two volumes containing a selection from the approximately 120 papers that were presented at that three-day event. The book comprises five chapters, reflecting different research perspectives on cross-linguistic and cross-cultural communication. The first chapter covers research articles on metaphors and planned languages. The second chapter comprises articles dealing with language attitudes, language proficiency and language practices in cross-linguistic and cross-cultural, communicative contexts. Chapter three features articles in the field of discourse-analysis research. In the fourth chapter research is presented that pertains to terminology and specialised languages. Finally, chapter five deals with translation studies.
In February 2006 the first international conference on Multilingualism and Applied Comparative Linguistics (MACL) was held in Brussels, Belgium. The aim of the MACL conference was to bring together scholars from various branches of applied linguistics with a shared interest in cross-linguistic and cross-cultural communication. The conference thus fostered an exchange of knowledge and expertise among researchers from various disciplines, including educational linguistics, cultural linguistics, terminography, translation studies and studies of specialised languages. The present book is the first of two volumes containing a selection from the approximately 120 papers that were presented at that three-day event.
The handbook Language and Emotion is intended to give a historical and systematic profile of the area. It will aim to connect contemporary and historical theories, approaches, and applications and to cover eastern and western perspectives of language, communication, and emotion. It will present all relevant aspects of language and emotion and thus contribute significantly to research in the field of linguistics and semiotics of emotion.
Metaphor and Intercultural Communication examines in detail the dynamics of metaphor in interlingual contact, translation and globalization processes. Its case-studies, which combine methods of cognitive metaphor theory with those of corpus-based and discourse-oriented research, cover contact linguistic and cultural contacts between Chinese, English including Translational English and Aboriginal English, Greek, Kabyle, Romanian, Russian, Serbian, and Spanish. Part I introduces readers to practical and methodological problems of the intercultural transfer of metaphor through empirical (corpus-based and experimental) studies of translators' experiences and strategies in dealing with figurative language in a variety of contexts. Part II explores the universality-relativity dimension of cross- and intercultural metaphor on the basis of empirical data from various European and non-European cultures. Part III investigates the socio-economic and political consequences of figurative language use through case studies of communication between aboriginal and mainstream cultures, in the media, in political discourse and gender-related discourses. Special attention is paid to cases of miscommunication and of deliberate re- and counter-conceptualisation of clichés from one culture into another. The results open new perspectives on some of the basic assumptions of the 'classic' cognitive paradigm, e.g. regarding metaphor understanding, linguistic relativity and concept-construction.
Trust and Discourse: Organizational perspectives offers a timely collection of new articles on the relationship between discursive practices in organizational or institutional contexts and the psychological/moral category of trust. As globalization, the drive for efficiency and accountability, and increased time pressure lead groups and individuals to rethink the way they communicate, it is becoming more and more important to investigate how these streamlined and impersonal forms of communication affect issues of responsibility, authenticity and – ultimately – trust. The book deals with a variety of organizational settings ranging from in-hospital bedside teaching encounters and government communication following a nuclear accident to job interviews and foreign news reporting. This comprehensive study of an emerging new field will provide essential reading for linguists, discourse analysts, communication scholars, and other social scientists interested in a range of perspectives on oral, written and digital language use in society, including interactional sociolinguistics, Critical Discourse Analysis, ethnography, multimodality and organizational studies.
This second volume of Language Issues in Comparative Education, following the tradition of the first, introduces the state of the field and calls attention to innovations described throughout. The chapters examine language-in-education policy change, describe implementational activities, and present strategic frameworks for research and advocacy.
Emotion Measurement, Second Edition highlights key elements of emotions that should be considered in the measurement of emotions in both academic and commercial environments. This edition begins with an updated review of basic studies of emotion, including the theory, physiology, and psychology of emotions, as these are the foundational studies which food scientists as well as product developers and marketing professionals need to be aware of. The second section highlights methods for studying emotions, and reviews the different approaches to emotion measurement: questionnaire self-report, behavioral, and physiological. This section explores the merits of intrinsic versus extrinsic measures of emotion. Some new measurement approaches have emerged since the first edition of this book. The book then presents practical applications, with chapters on emotion research in food and beverage, as well as in a range of products and clinical settings. The experience in testing product emotions has increased since the first edition when product emotion research was newer. Finally, Emotion Measurement, Second Edition provides coverage of cross-cultural research on emotions. This is critical because much of the newer commercial research is aimed at markets around the world, requiring methods that work in many cultures. And the universality of emotions has been a topic of research for decades. Taking both an academic and applied approach, Emotion Measurement, Second Edition will be an invaluable reference for those conducting basic academic research on emotions and for sensory and consumer scientists, and the product developers and marketing professionals they work alongside. Reviews both the academic and the applied strands of emotion measurement research Focuses on cross-cultural studies of emotions, which is currently lacking from most of the literature in the field Highlights methods for studying emotions in both basic and applied studies
This book is the very first collection of first-person language learning narratives that offers rich introspective data on the various processes and forces shaping the development and maintenance of multiple languages (seven and more) in a single individual. The writers are twelve multilinguals who have been influenced by quite different contextual factors and who have learned a wide range and combination of dialects and languages from both similar and very different linguistic families. The combinations explored in the narratives include some lesser-known languages that come from under-researched areas, such as the African continent, certain parts of Asia, the Middle East, and Eastern Europe. Also unique are two theoretical chapters which analyze the narrative data against the background of language development research findings within several thematic areas: multiple language learning as a complex dynamic system; the influence of bilingualism/multilingualism on the acquisition of additional languages; cross-linguistic influence; and also emotions, motivation, and identity. The aim of this juxtaposition and analysis is to allow a meaningful comparison of the extent to which etic, researcher-generated, and emic, learner-offered perspectives match or diverge, and to identify new questions that the emic data may add to research agendas. The book is an excellent resource not only for researchers but also for teachers as well as for students of language at the graduate and undergraduate level.