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Mojo happens the moment we do something that's purposeful, powerful, and positive, and the rest of the world recognizes it. '#MOJOtweet' by New York Times best-selling author Marshall Goldsmith reveals how we can create Mojo in our lives, maintain it, and recapture it when we need it. In this book, you will explore the vital ingredients for building Mojo--identity, achievement, reputation, and acceptance--and realize the five qualities necessary to do an activity well--motivation, knowledge, ability, confidence, and authenticity. In 140 bite-sized insights (ahas), Goldsmith teaches readers how to discover and nurture these elements within ourselves and how to use them as building blocks for creating our own personal Mojo, the result of which is happiness, reward, meaning, learning, and gratitude. One of the key insights in the book says, "The only person who can define meaning and happiness for you is YOU!" This book will make you think, this book will make you act, this book can help you cultivate better Mojo and become a better YOU. Goldmsith says that "our general tendency is to continue to do what we are already doing," but the paradox is that "this might not be sufficient for getting and keeping Mojo." So, do something different--something powerful, something purposeful, something positive--and get and keep '#MOJOtweet' today. Read more in his new book, 'MOJO: How to Get It, How to Keep It, How to Get It Back if You Lose It.' '#MOJOtweet' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

There's no doubt that the global market is changing and has significantly changed just within the last five years. Selling used to be about having the best product and the best business practices but now "it's all about relationships," social marketing strategist Ted Rubin proclaims in Ted Rubin on ROR #RonR.

With customers reading reviews upon reviews of products online, asking their friends and followers via social media for product feedback, building and maintaining customer relationships is more important–and easier–than ever. What is your organization's Return on Relationship?

Written by a leading social media marketing strategist, Ted Rubin takes you through how the value of your relationships will accrue tenfold over time; how just connecting with followers/future advocates online isn't enough-it's engagement that's key; and how to not just be social on social media but to socialize your way to successful Return on Relationship.

The 140 insightful ahas in Ted Rubin on ROR #RonR on creating and maintaining relationships are not only helpful tidbits for businesses and entrepreneurs, but they remind us why connecting with other human beings is such a vital element to everyday life. Learn the importance of utilizing social media for your brand, and remind yourself how "just being nice" and smiling can influence others.

Ted Rubin on ROR #RonR is part of the THiNKaha series whose slim and handy books contain 140 well thought-out quotes (tweets/ahas). Increase your influence by picking up the THiNKaha app and easily share Ted's quotes on twitter, Facebook, LinkedIn, and Google+.

If your work requires you to present effectively in a business situation, whether to a technical or a non-technical audience, this practical book contains gathered wisdom to ensure that your next presentation gets you the attention and results you want.
Virtually everybody, no matter how self-assured, internally motivated, or confident, hits a few rough patches in life. We all know that when we hit a rough spot we could do with a little extra nudge. That nudge may come from family, a caring co-worker, or a special friend. But equally likely, the prod or push can come from reading an inspiring, empathetic book that shows you how to find your way again. Author Jarie Bolander's #ENDURANCE tweet is just that kind of book. Jarie wrote it for all of us for when we need a little nudge to keep reaching our goals. Most of us do not look for a book that helps us set our goals--we already have those in mind. What we look for is help getting over the hump; overcoming the inertia that sets in and keeps us from taking the first step and making it all the way towards our goals. Jarie knows first-hand about the struggle to get going and keep going. With the true passion and grit of an endurance athlete, he has completed more than a dozen triathlons. He knows that the key to achievement is to "out-endure" everybody else. Jarie firmly believes that most of us can, with the right mindset and determination, pull through with winning colors. #ENDURANCE tweet shows the way. With bite-sized wisdom that we can immediately implement, Jarie walks us through breaking down the initial barriers, determining and then pushing our limits, performing at a high level throughout, pushing extra hard as we draw close to the finish line and even, if required, picking ourselves up and starting all over again. #ENDURANCE tweet inspires its readers to endure through their challenges and succeed. Jarie helps us realize that the secret to success is to endure until you can't endure anymore. This wonderful new book teaches readers to be motivated to fix firmly on their goals and build the confidence to achieve them. #ENDURANCE tweet is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotations (tweets/ahas).
Concerns about privacy are not new. Since time immemorial, we humans have valued and guarded our privacy, often jealously or violently. It is therefore no surprise that privacy online is of such great concern in our connected world. Today, when we conduct so much of our life online--bank transactions, credit card payments, transmission of personal messages and images to friends and family--it is completely understandable that we should be concerned about the privacy of our communication and information. Privacy concerns in the virtual world are often compounded by lack of information and awareness. Not all of us are completely clear on how we should guard our privacy on the Internet. Especially in the corporate world, privacy becomes a huge concern, since it is not only the individual employee who can be at risk, but co-workers and the corporate entity too. Can privacy be guaranteed? How can you raise employee awareness on privacy issues? These are just a few of the questions that "Lori Ruff" is so well-qualified to address. In "#PRIVACY tweet Book01," Lori tells you--in the succinct and ever-popular tweet format--what exactly privacy on the Internet means to your organization. To cite just one example, she addresses the need for privacy issues to be part of a hiring firm's requirements and why they must be in line with customer relations. You don't have to be an Internet guru to perceive and benefit from her experience and wisdom. Using Lori's book you can secure your privacy at the individual, group and corporate levels without paranoia. Read PrivacyTweet to clear the fear, so that you approach the Internet with caution, yet confidence. '"#PRIVACY tweet Book01"' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).
McAvoy, with a quarter century of proven performance in maximizing sales, collates a treasury of actionable wisdom. He expounds on each of the five components of the process, showing ways in which one can implement it into lead generation and conversion flow. He also offers practical ideas to help readers advance within the prospecting phase of the sales process.
The phrase communities of practice is relatively new; the concept and its utility is not. Simply put, a community of practice is a learning community. When people realize that they can benefit from sharing their knowledge, experience and insights with like-minded and similarly-motivated people, the seed for a community of practice gets planted. E-learning communities, continuing education groups, cooperative education groups and apprenticeship programs are all, in some form or fashion, communities of practice.

In a few rare instances, a community of practice will build and nurture itself, with little apparent or active management. Much more common is the case whereby a community of practice needs conscious and thoughtful input to be conceived, nurtured and brought to flourish. When a community of practice is implemented correctly, it becomes a powerful and enabling tool for improving productivity, encouraging professional development and creating a culture of continuous learning in an organization.

Expert knowledge disseminators and learning facilitators, two communities experts--Mike Hower and Michael Prevou--work with corporate learning expert Mitchell Levy to show you, in their very actionable new book, how to get a community of practice initiative off the ground and drive adoption in your organization. In their last several years of work in this pathbreaking area, both authors have repeatedly been asked how to get a community defined, how to measure its value and how to keep a valuable community successful. Their book is a direct result of such questioning; indeed the authors demonstrate how communities of practice are the killer app of knowledge management. This is a practical and implementable volume that provides vital tips for knowledge leaders, managers and facilitators who support these communities in such a way that they make a positive contribution to creating and sharing organizational knowledge--a contribution that engages people and leads to a competitive advantage in today's business environment.

#SUCCESSFUL CORPORATE LEARNING tweet Book07 is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

In the routinely-chaotic world of general management that you live in, you don't have the luxury of reading management books cover to cover, no matter how much they can help you. You need a book that you can flip open and learn something that applies to your world...not next week...not tomorrow...but NOW. Michael Horton wrote #SCRAPPY GENERAL MANAGEMENT tweet just for you, so that you can still benefit from today's best management wisdom. Next time you're sitting at your desk at a loss for ideas or simply facing the question, 'What do I do next?' pull this handy volume out of your bookshelf, flip it open, and expect to find a scrappy little nugget of wisdom that will make your next management decision just a tweety bit easier.
Within any dynamic business climate, Lean and Six Sigma are symbiotic, perhaps even inseparable. Whereas Six Sigma methodologies are widely accepted as benchmarks for increasing profitability via product/service performance in every constrained area of an organization, Lean is closely associated with speed, efficiency and waste minimization. While meeting modern quality standards, corporations must simultaneously decrease lead times and become ever more proactive to evolving customer urgencies. Therefore, as manufacturing cycles get shorter and innovation accelerates, Six Sigma and Lean need to be integrated using the applied theory of constraints into the business product/service flow as Lean Six Sigma (LSS). Enter "Dr. Shree Nanguneri," with his expertise in LSS methodologies and strategies and experience in LSS deployments across corporations, continents and cultures. In "#LEAN SIX SIGMA tweet Book01," Dr. Shree shares insights with you derived from his team, professional, and personal experiences in LSS deployments. He focuses on DMAIC (Define, Measure, Analyze, Improve and Control), considered the hallmark of the LSS problem solving methodology showing how it is founded upon the premise of common people coming together for a common cause, applying common sense to achieve uncommon results. You will find his teachings equally applicable to diverse spheres including general manufacturing, product prototyping, engineering validation, production trials, final manufacturing launches, call center customer service, website back office management operations, accounts payables or receivables and sales closure cycles. You will understand what makes LSS work, where deployment brittleness could occur and what to watch out for as you speed up your business processes. By using the proven and popular tweet format, Dr. Shree has 'walked his talk.' He has honed his personal technique of transferring knowledge, making the lessons in his book easy to absorb and assimilate. With knowledge that you can immediately apply to your work environment, this book helps you stay on top of the requirement to marry performance with speed and customer requirements so that your processes remain competitive at all times. This handy book will find its nook on every professional's bookshelf. "#LEAN SIX SIGMA tweet Book01" is part of the THiNKaha series whose 112-page books contain 140 well-thought-out quotes (tweets/ahas).

Strategic pricing is a game-changing process for business-to-business pricing in today’s highly competitive global markets.

It continues to have a significant, positive impact on the profitability of companies that have embraced and employed it effectively. It is not unusual for companies to increase their bottom line by two to three points or more within the first two years after implementation. After all, what company doesn’t want to add another three hundred thousand dollars to the bottom line for every ten million dollars in sales? And the real win is that these companies are also growing their businesses and improving customer satisfaction at the same time.

#B2B Strategic Pricing tweet Book01: Game-Changing Pricing Strategies for Manufacturing and Service Companies aims to provide business managers and marketing executives with that exact same advantage by arming them with the understanding of effective strategic pricing. This book, written by strategic-pricing specialist and ProfitSmart Solutions LLC founder Bob Bonacorsi, was designed to deliver practical yet comprehensive insights into the why, how, and who of successful strategic pricing. It was also written to help managers and marketers effectively implement and integrate the strategic-pricing process into their own organization.

Bob consolidates more than twenty years of marketing, product development, operations management, and business process experience. Having held a variety of leadership positions himself, Bob has gained key insight into the importance of pricing, an insight that many other business leaders have missed out on. In #B2B Strategic Pricing tweet, Bob aims to share that insight.

Readers will discover why pricing is the most important profit driver and how strategic pricing is absolutely critical in optimizing prices. It outlines the basic steps on implementing and integrating strategic pricing into their business and how exactly strategic pricing can increase their customers’ satisfaction. It provides the insight to prevent the “cowboying” of prices that increase sales volume but damage profit margins.

This book was written as a concise and easy-to-read marketing book that breaks down the complex ideas behind strategic pricing and it delivers in one straightforward, no-frills, but highly-effective, package.

#B2B STRATEGIC PRICING tweet is part of the THiNKaha series whose slim and handy books contain 140 well thought-out quotes (tweets/ahas). Increase your influence by picking up the THiNKaha app and easily share Bob’s quotes on twitter, Facebook, LinkedIn, and Google+.