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Milady Standard Updos teaches the essential steps necessary to design and create updos inspired by looks on the red carpet. Photo-driven, step-by-step instructions clearly demonstrate twenty-five different hairstyles, all of which are based on classic techniques and fashion-forward looks. Each procedure provides the opportunity to master a different set of skills that will increase confidence and the ability to provide future clients with wearable looks suitable for any occasion. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
For decades, Milady has been known as the premier source for beauty and wellness education. Now we have taken that reputation one step further with the brand-new Milady Standard Makeup. This cutting-edge addition to the Milady Standard offerings is aimed at anyone and everyone with a passion and desire for becoming a makeup artist or working in the world of makeup. Milady Standard Makeup is a full-color text, packed with more than 800 photos and illustrations, covering everything from anatomy and physiology to color theory, product types and tools. Step-by-step procedures lead the reader through various looks including bridal, prom, and high-fashion applications. Readers will also learn how to create natural looks and deal with particular skin types such as mature and acne-prone skin. Milady Standard Makeup is destined to establish itself as the foundational textbook in its field, essential for every makeup artist with an eye towards success in this rapidly expanding and dynamic industry. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
A guide to creating salon-quality hairstyles offers step-by-step instructions for everything from simple styles to braiding, curling, and elegant up-dos.
Milady Standard Razor Cutting is a resource for students who are interested in practicing this precision-based razor cutting method, recognized worldwide. Celebrity stylist, Nick Arrojo, takes students from the basic fundamentals of razoring to mastering three razor haircuts that give them the opportunity to implement the core skills of this effective and artistic cutting technique. This text will help give students the tools they need, including a level of comfort with this style of cutting, that will help them create fashionable, low-maintenance, modern hairstyles that their clients will love. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
explains exactly how the main basic and most important haircuts are done step by step extensive use of photographs
Subtitle on cover reads: A step-by-step guide to 34 spectacular hairstyles.
Toby thought she understood her own past; she thought she knew the score. She was wrong. It's time to learn the truth.
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Continuing Tom L. McKnight's well-known thematic focus on landscape appreciation, Darrel Hess offers a broad survey of all of the physical processes and spatial patterns that create Earth’s physical landscape. McKnight’s Physical Geography: A Landscape Appreciation provides a clear writing style, superior art program, and abundant pedagogy to appeal to a wide variety of students. This new edition offers a truly meaningful integration of visualization, technology, the latest applied science, and new pedagogy, providingessential tools and opportunities to teach and engage students in these processes and patterns.