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Color isn't 'just there' in photography, an ordinary fact of life. It's much more special and can be a subject and pursuit in its own right, because it triggers an emotional and aesthetic response like no other. Color is processed not in the eye, but in the mind, and that makes it personal. In this third book in the series, Michael Freeman talks about color in photography in a completely fresh, thoughtful and useful way, unlike any other book on the market. In recent years, photography-about-color has exploded as a shooting phenomenon, taking inspiration not just from the great colorist photographers like Outerbridge, Haas, Gruyaert, Leiter, Eggleston and Porter, but from the new freedom that modern sensors and processing software give. This book both celebrates and advises this new trend, drawing on Freeman's long experience editorially and professionally, spanning the two eras of film and digital color.
Black and white has an enduring appeal that just keeps on growing. Above all, it's a medium for the fine print--one that benefits immeasurably from digital technology and inkjet printers. Written by a photographer well-known for his ability to explain complex digital concepts to a variety of audiences, this essential guide on the art of black and white is packed with information, hints, and tips, along with a plethora of stunning images. Discover how our colorful world translates into black and white and how to create a stunning monotone image. See how to render colors as gray tones and how to manipulate the tonality for dramatic effect. Experiment with high contrast, infrared, and pseudo non-silver looks. You won't believe the wonderful results you'll achieve.
Renowned photographer and author Michael Freeman provides a thorough look at the essential ways of dealing with color that will help photographers create striking color digital photographs. Using helpful tips and exercises, he covers everything from capture and calibration to workflow management and output.
From timeless, elegant portraits to gritty, graphic street shots, the possibilities of black and white are endless, enticing, and exciting. Recognising this potential within every shot, and knowing the digital-editing tools and techniques to maximize its effect are essential steps to building up your photographic repertoire. Having first established the fundamental aesthetic choices that go into every B&W conversion, Michael Freeman goes on to review the noble tradition of black and white, detailing its numerous styles and fashions, with step-by-step instructions on how to achieve each effect, regardless of your particular software. Presented in a straightforward and easy-to-understand format, you will soon be able to both visualise exactly how you want your final image to appear, and achieve that signature look with efficient workflows and powerful conversion techniques. These skills open up new worlds of photographic opportunity everywhere you look, and encourage artistic growth just as much as they inspire you to try new styles and exciting treatments.
For the very first time, renowned international photographer and bestselling author Michael Freeman reveals all the insider secrets that professionals keep for themselves alone. Everyone from enthusiastic amateurs to seasoned experts will learn plenty of the tried-and-true, field-tested techniques Freeman has discovered through years of experience. He helps you think and shoot like an expert, providing advice on everything from shooting in poor weather conditions to simulating complex lighting setups, from enhancing depth of field to fixing damaged files and organizing your photos effectively. His easily digestible nuggets of information explain how to make the most of your digital camera...even if you have limited resources. And that’s important, because to get a great photo, you must fully exploit your camera’s capabilities--and this guide shows you how.
Photography is international best-seller Michael Freeman’s life, and in this book he works together with fellow photography experts to share his and their knowledge with anyone who wants to learn not only how to take better photos, but also why those photographs work and where they fit in with the history of the craft. Inspired by the structure of a college course and the benefits of a collective learning environment, this book teaches the fundamentals of photography not just through comprehensive lessons and instructions, but also through challenges in which readers can participate. Sample work from Michael’s students provides inspiration, and critical evaluations of the results ensure that the core concepts are being grasped every step of the way. Additionally, readers can join in by sharing their work via the series’ dedicated website.
The classic genre that has been a fundamental part of photography since the beginning, landscape has perennial appeal to all photographers. Michael Freeman shares his wealth of experience in this comprehensive guide to art of capturing beautiful landscapes. Start your exploration of this vast subject by deconstructing and studying its elements-from the most reliable locations to the classic compositions. Next, learn how to find and position yourself in the optimal viewpoints for original and creative interpretations of these massive subjects. Using the right gear and techniques for each frame, you will be able to capture depth and dimensionality that speak to the grandeur of these exotic locations. With the sky as your studio, you can make the weather work for you to provide a stunning variety of spectacular light. Going beyond the purely technical side, Freeman also dives into the mind of the landscape photographer, addressing the environment, studying how distinct colour palettes can evoke moods, and following in the illustrious tradition of B&W landscapes. The studio will start to feel very small indeed once you start exploring the great outdoors!
At some point, all photographers are called upon to shoot a proper portrait - combining technical skill with personable demeanour to capture someone in their best possible light. Michael Freeman teaches you how to achieve flattering portrait results with a variety of both traditional and modern styles. Learn how to set your subjects at ease and bring out their natural beauty with a friendly yet professional attitude. Feel confident giving directions on posing and stance with a thorough review of the classic approaches, from head-and-shoulder shots to full-length compositions, and everything in between. Take creative control of your portrait sessions by learning to manipulate the light to your own ends - whether that means bouncing sunlight o a reflector or building your own studio setups with multiple fl ash units. The complex science of photographic lighting is explained in straightforward and easy-to-understand language, with abundant and inspirational examples. Finally, master the fundamentals of post-production finishing techniques to make sure every portrait looks its absolute best. Your subjects will thank you for it!
Leave the Auto mode in the dust and take complete creative control of your images with this comprehensive guide to photography's most fundamental principles. Michael Freeman brings his years of experience to the table, teaching you all the professional techniques so you can nail the optimal exposure in-camera at the moment of capture, every time. Learn the particular nuances of shutter speed, aperture, and ISO, understand the specific ways in which they interact within each exposure, and master their usage to quickly and efficiently achieve your creative vision, regardless of the lighting conditions or subject characteristics. Get under the hood of your camera with an in-depth look at how each of its metering modes works, so you can know exactly how to find the best options and settings for each scene. Then review some of the most challenging exposure scenarios - from a bride against a shadowed background to the neon lights of city streets - all explained with reliable methods and established techniques for delivering stunning results.
Clear, direct and guaranteed, Perfect Exposure looks at the way professionals work, and lays out the decisions and sequences with absolute clarity, while incorporating the latest, powerful post-processing techniques. Choosing the exposure for a photograph is both alarmingly simple, and infinitely complex. Simple, because there is ultimately only one dosage of light, controlled as it always has been, by a shutter speed, aperture and ISO setting. But arriving at the perfect exposure is also complex, because it affects everything in the image and its effect on the viewer. There are endless subtleties in the brightness, readability and mood of every part of every scene, as the myriad of exposure decisions photographers take testifies. Understanding how and why exposure works is essential, not only because it helps you to decide what is instinctively "right". Perfect Exposure enables total confidence in that decision - an invaluable skill for every single photographer.