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In this indispensable guide for anyone who must communicate in speech or writing, Schwartzberg shows that most of us fail to convince because we don't have a point-a concrete contention that we can argue, defend, illustrate, and prove. He lays out, step-by-step, how to develop one. In Joel's Schwartzberg's ten-plus years as a strategic communications trainer, the biggest obstacle he's come across-one that connects directly to nervousness, stammering, rambling, and epic fail-is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less. A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. Global warming is real is not a point. Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.
Twelve stories of wayward travelers. Twelve stamps on the passport of the soul. Walter struggles to see past his disfigurement, but a trip to Thailand and a mysterious woman may challenge his quest for perfection. Married to a workaholic, Leslie is accustomed to solitude until her overbearing Indian mother-in-law turns her kitchen into a verbal battlefield. A woman looks for the perfect souvenir in the Turkish Bazaar and instead finds a passionate love affair. From ice storms in Maine to swimming pools in Vera Cruz, errant souls must grapple with past baggage to forge profound connections and a new sense of direction. At home and abroad, solitary travelers embark on journeys that take them where they never expected to go. Bonds of Love & Blood is a poignant collection of award-winning stories featuring life’s unexpected arrivals and departures. If you like intimate accounts of lives at the crossroads, vibrant portrayals of global locales, and elegantly-crafted prose, then you'll love Marylee MacDonald's compelling tales of travel. Buy Bonds of Love & Blood to embark on a heart-wrenching journey of love, loss, and redemption today!
A great book is no longer enough. An author platform is the most powerful key to success in today's saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. Authors who are self-publishing have an even bigger need to build an engaged audience. Social media makes building the author platform easier than ever, but, unfortunately, most authors struggle to get it right. How can authors create their unique platform, connect with followers, write a manuscript, and grow their business? In Build Your Author Platform: The New Rules, top literary agent Carole Jelen and tech expert Michael McCallister apply their combined 35 years of expertise to outline 14 practical, hands-on steps to create a presence that will produce high book sales and expanded audience. From pre-publication through book launch and beyond, authors will learn how to: • Define goals and a unique brand • Employ successful website strategies, content, social presence, media authority, and training • Secure positive reviews • Attract viewers efficiently without cost Filled with detailed lessons, examples, success stories, and techniques used by marketing departments at major publishers, Build Your Author Platform is an indispensable guide for anyone looking for insight into publishing, promoting, and marketing books.
The Ugly Grub is a charming, inspiring tale for young children of 0 - 5 years. Simple language, funny story using cartoons, in uplifting children's book your child encounters the rain, the flowers, the flying hearts, and other charming characters that help The Ugly Grub to discover that perhaps he is not so bad - after all!
Once upon a time a jealous girl stole a magical artifact from a museum to eliminate her competition. In the Rocky Mountains, a man studies a woman raised by wolves, but soon watching won't be enough. Tonight, you might find yourself in a fairy tale of your own. Will you answer magic's call?
In 14th century France, Aida is accused of being a witch when the Black Death wipes through her village. Abandoned by her family, she is surrounded by death and disease, but when a woman who may actually be a witch tells her how to cure the plague, it may mean uncovering a dark magic.
In Volume One of the Authors' Snarkopaedia, sentences have been painstakingly crafted together using nouns, verbs and other words, bringing you paragraphs of text. These paragraphs flow into pages of expert tips, advice and insight for authors at all levels of the publication food chain. Any book can claim to offer this type of information, but they can't give you what sets the Indies Unlimited Authors' Snarkopaedia above the rest: the "je ne sais squat" of the high decorated staff of the Snarkology Department at the Indies Unlimited Online Academy. Their groundbreaking and empirical research over the years sheds new and snarkified light on subjects ranging from book publishing and marketing to the nuts and bolts of writing and technology. If you like information to grab you by the throat and smack you in the face, the Indies Unlimited Authors' Snarkopaedia is the reference book for you.
Micah has done the research and has all but proven his theory. He's confident that he can single-handedly solve the world's devastating water crisis - he just needs the funding. After a shocking financial setback to his own non-profit's crucial fundraising attempt, Micah takes the world's fate into his own hands. Convinced his discovery of a freshwater well deep within the Pacific Ocean is the solution to the world's depleting water sources, Micah recruits his wife, a scientist and philanthropist in her own right, two professional acquaintances and one stranger to help him achieve his goal. The unconventional team sets out to accomplish the impossible, hopefully convincing a key investor to fund their full expedition in the process. As the team gets closer to successfully fulfilling their mission, they begin to discover that some things lurking in the deep of the ocean should be left beneath the surface.