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In the spring of 2010, Harvard Business School’s graduating class asked HBS professor Clay Christensen to address them—but not on how to apply his principles and thinking to their post-HBS careers. The students wanted to know how to apply his wisdom to their personal lives. He shared with them a set of guidelines that have helped him find meaning in his own life, which led to this now-classic article. Although Christensen’s thinking is rooted in his deep religious faith, these are strategies anyone can use. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.
A compelling tale of mystery, romance, and the irrepressible Walsh family from the internationally bestselling author Marian Keyes Helen Walsh doesn’t believe in fear—it’s just something men invented to get all the money—and yet she’s sinking. Her private investigator business has dried up, her flat has been repossessed, and now some old demons are resurfacing. Chief among them is her charming but dodgy ex-boyfriend Jay Parker, who offers Helen a lucrative missing-persons case. Wayne Diffney from boyband Laddz vanished from his house in Mercy Close—and the Laddz have a sellout comeback gig in five days. Helen has a new boyfriend, but Jay’s reappearance proves unsettling. Playing by her own rules, Helen is drawn into a dark and glamorous world, where her own worst enemy is her own head and where increasingly the only person she feels connected to is Wayne, a man she has never even met.
Positive Psychology of Love brings together the latest research and theory in the field of close relationships from positive psychology, suggesting ways individuals can have more fulfilling close and intimate relationships, and how these relationships may enhance our lives.
INSTANT NEW YORK TIMES BESTSELLER - The Read With Jenna Today Show Book Club Pick! "A story of love and hope as interweaving characters display: how all moments, big and small, can measure a life. If you want joy, love, romance, and hope—read with us." —Jenna Bush Hager A luminous, spirit-lifting blockbuster that asks: would you choose to find out the length of your life? Eight ordinary people. One extraordinary choice. It seems like any other day. You wake up, drink a cup of coffee, and head out. But today, when you open your front door, waiting for you is a small wooden box. The contents of this mysterious box tells you the exact number of years you will live. From suburban doorsteps to desert tents, every person on every continent receives the same box. In an instant, the world is thrust into a collective frenzy. Where did these boxes come from? What do they mean? Is there truth to what they promise? As society comes together and pulls apart, everyone faces the same shocking choice: Do they wish to know how long they’ll live? And, if so, what will they do with that knowledge? The Measure charts the dawn of this new world through an unforgettable cast of characters whose decisions and fates interweave with one another: best friends whose dreams are forever entwined, pen pals finding refuge in the unknown, a couple who thought they didn’t have to rush, a doctor who cannot save himself, and a politician whose box becomes the powder keg that ultimately changes everything. Enchanting and deeply uplifting, The Measure is an ambitious, invigorating story about family, friendship, hope, and destiny that encourages us to live life to the fullest.
This book is a primer for practitioners and researchers striving to incorporate the assessment of human strengths, resources, and fulfillment into their work. Contributors examine the scientific underpinnings and practical applications of measures of hope, optimism, self-efficacy, problem-solving, locus of control, creativity, wisdom, courage, positive emotion, self-esteem, love, emotional intelligence, empathy, attachment, forgiveness, humor, gratitude, faith, morality, coping, well-being, and quality of life. Vocational and multicultural applications of positive psychological assessment are also discussed, as is the measurement of contextual variables that may facilitate the development or enhancement of human strengths. This second edition includes a fully-updated research base, and extensive case studies that offer concrete examples of how clinical readers can use these tools in their practice.
A young woman tells a focus group that Diet Coke is like her boyfriend. A twenty-something tattoos the logo of Turner Classic Movies onto his skin. These consumers aren’t just using these brands. They are engaging in a rich, complex, ever-changing relationship, and they’ll stay loyal, resisting marketing gimmicks from competitors and influencing others to try the brand they love. How can marketers cultivate and grow the deep relationships that earn this kind of love and drive lasting success for their brands? In Romancing the Brand, branding expert Tim Halloran reveals what it takes to make consumers fall in love with your brand. Step by step,he reveals how to start, grow, maintain, and troubleshoot a flourishing relationship between brand and consumer. Along the way, Halloran shares the secrets behind establishing a mutually beneficial “romance.” Drawing on exclusive, in-depth interviews with managers of some of the world’s most iconic brands, Romancing the Brand arms you with an arsenal of classic and emerging marketing tools—such as benefit laddering and word-of-mouth marketing—that make best-in-class brands so successful. The book is filled with examples, strategies, and tools from powerful brands that consumers love, including Coke, Dos Equis, smartwater, the Atlanta Falcons, Domino’s Pizza, Bounty, Turner Classic Movies, and many more. Ultimately, Romancing the Brand provides marketers with a set of principles for making brands strong, resilient, and beloved—and the insight and confidence to use them.
Introducing Communication Research: Paths of Inquiry teaches students the basics of communication research in an accessible manner by using interesting real-world examples, engaging application exercises, and up-to-date resources. Best-selling author Donald Treadwell and new co-author Andrea Davis guide readers through the process of conducting communication research and presenting findings for scholarly, professional, news/media, and web audiences. The Fourth Edition continues to emphasize the Internet and social media as topics of, and tools for, communication research, and incorporates new content on online methodologies, qualitative research, critical methodologies, and ethics.
A psychologist's view of the 3 essential core ingredients of love: intimacy, passion and commitment.