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Learn how to use field research to bring essential people-centred insights to your information design projects. Information design is recognized as the practice of making complex data and information understandable for a particular audience, but what’s often overlooked is the importance of understanding the audience themselves during the information design process. Rather than rely on intuition or assumptions, information designers need evidence gathered from real people about how they think, feel, and behave in order to inform the design of effective solutions. To do this, they need field research. If you’re unsure about field research and how it might fit into a project, this book is for you. This text presents practical, easy-to-follow instructions for planning, designing, and conducting a field study, as well as guidance for making sense of field data and translating findings into action. The selection of established methods and techniques, drawn from social sciences, anthropology, and participatory design, is geared specifically toward information design problems. Over 80 illustrations and five real-world case studies bring key principles and methods of field research to life. Whether you are designing a family of icons or a large-scale signage system, an instruction manual or an interactive data visualization, this book will guide you through the necessary steps to ensure you are meeting people’s needs.
This volume demystifies science studies and bridges the divide between social theory and the sociology of science.
In this survey of research and theory about social cognition, Ziva Kunda reviews basic processes in social cognition, including the representation of social concepts, rules of inference, memory, hot cognition and automatic processing.
A Los Angeles Times Book Prize Finalist Most of us learn about science from media coverage, and anyone seeking factual information on climate change, vaccine safety, genetically modified foods, or the dangers of peanut allergies has to sift through an avalanche of bogus assertions, misinformation, and carefully packaged spin. Cornelia Dean draws on thirty years of experience as a science reporter at the New York Times to expose the tricks that handicap readers with little background in science. She reveals how activists, business spokespersons, religious leaders, and talk show hosts influence the way science is reported and describes the conflicts of interest that color research. At a time when facts are under daily assault, Making Sense of Science seeks to equip nonscientists with a set of critical tools to evaluate the claims and controversies that shape our lives. “Making Sense of Science explains how to decide who is an expert, how to understand data, what you need to do to read science and figure out whether someone is lying to you... If science leaves you with a headache trying to figure out what’s true, what it all means and who to trust, Dean’s book is a great place to start.” —Casper Star-Tribune “Fascinating... Its mission is to help nonscientists evaluate scientific claims, with much attention paid to studies related to health.” —Seattle Times “This engaging book offers non-scientists the tools to connect with and evaluate science, and for scientists it is a timely call to action for effective communication.” —Times Higher Education
This is the guide to keep at your side when serving business students, job-seekers, investors, or entrepreneurs in your library.
In Chris Barker's sequel to Cultural Studies, the author addresses the strengths and weaknesses of the discipline and investigates its practical and academic boundaries. The author also clarifies its underlying themes of study.
Information, Systems and Information Systems making sense of the field Peter Checkland and Sue Holwell Lancaster University, UK Science-based technology helps to shape our lives, and no technology is more powerful in this respect than that associated with information. But the emerging linked fields of information systems and information technology are still in a very confused state. There is a torrent of technical developments but the concepts which bring structure to the field and make sense of it lag behind. This book seeks to dispel that confusion, and aims to make sense of IS and IT as a whole. Conventional theory bears little relation to the experience most people have with computer-based systems in organizations. Based on real-world experiences in both the private and public sectors, this book from Peter Checkland and Sue Holwell tackles the subject afresh. Information, Systems and Information Systems provides a practice-based approach to the thinking needed to underpin provision of information support in organizations. Starting from fundamentals, the book develops a coherent account of the field. The book is thus a work of conceptual cleansing. It presents a well-argued and tested account of IS and IT which is both holistic and coherent. The sense-making models which emerge can encompass any particular assumptions about the nature of organizational reality and management, whether 'hard' functionalist or 'soft' interpretive ones, though the authors' sympathies are with the latter.
Acclaimed as a text and professional development tool, this user-friendly resource has now been revised and updated, and offers expanded coverage of collaborative action research (CAR) and participatory action research (PAR). Preservice and inservice educators get crucial step-by-step guidance for conducting classroom- and school-based studies to improve their instructional practices. Organized to mirror the full cycle of action research, the book provides balanced coverage of qualitative, quantitative, and mixed methods approaches. Vivid vignettes and examples illustrate research approaches for a range of teaching and learning situations, school subjects, and age groups (PreK–12). Readers learn how research approaches are driven by the research question, as well as how to develop data collection strategies; design and/or evaluate assessment tools; interpret, analyze, report, and implement study results; and design a new cycle of research that builds on the previous one. New to This Edition *In-depth descriptions of CAR and PAR--which enable groups of teachers to work together to solve problems in a classroom or school--plus examples of both throughout the book. *Expanded or new discussions (with examples) of such topics as how research approaches and methods are driven by the research question, how to assess different types of reliability and validity, the differences between analysis and interpretation, and how to use sequential cycles of research for continuous improvement and professional development. *Fully updated references and resources. Pedagogical Features *Both individual and group exercises and activities in every chapter. *New and updated checklists and guidelines that enable busy educators to self-assess the progress and quality of their studies. *Sample templates to assist in development of research instruments. *Example boxes illustrating the components of an action research report. *Summary tables highlighting key aspects of different research strategies. *Chapter summaries (now shorter for ease of use) and suggestions for further reading.
A review of recent computational (deep learning) approaches to understanding news and nonfiction stories.
This bestselling text introduces social science research methods through interesting examples drawn from formal social science investigations and everyday experiences. The many updates to the Seventh Edition include new examples from the academic literature and news media, new ethics guidance, and current statistical data incorporated throughout including from the 2022 General Social Survey. This edition is also available on the Sage Vantage learning platform.