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This handsome anthology of stories and essays profiles the great courses, theplayers, and the spirit of the game of golf in humorous fashion.
The most challenging, most invigorating holes a golfer can tackle. In this beautiful book, Peper and Campbell, two writers who know golf inside and out, provide a concise and entertaining tour of the world's best links courses. Full color.
In its first edition, published in 1993, The Complete Book of Tackle Making became the reference of choice for builders of fine tackle and casual craftsmen alike. It saved countless anglers thousands of dollars, and now, with this new edition—revised, updated, and expanded to accommodate the many developments in tackle making methods, equipment, and materials made since then—it can continue to do so for years to come. Twenty-seven chapters and helpful appendixes include everything readers need to know about tools, spinners, bucktails, jigs, sinkers, plastic lures and plugs, wire leaders, painting and finishing methods, basic and advanced rod building, basic and decorative wraps, necessary knots and splices, tackle care and repair, suppliers and manufacturers, and much more. With more than eight hundred photographs and clear, step-by-step instruction throughout, this book is the ultimate reference for the tackle tinkerer.
Corbin argues that with few exceptions people living before the eighteenth century knew nothing of the attractions of the coast, the visual delight of the sea, the desire to brave the force of the waves or to feel the coolness of sand against the skin. The image of the ocean in the popular consciousness was coloured by Biblical and mythical recollections of sea monsters, voracious whales, and catastrophic floods. It was perceived as sinister and unchanging, a dark, unfathomable force inspiring horror rather than attraction. These associations of catastrophe and fear in the minds of Europeans intensified the repulsion they felt towards deserted and dismal shores.
Now an established classic on the subject, this new 2021 paperback edition of Hooked on Bass shows anglers how to catch bass, particularly the bigger fish, from the shore. With excellent photography and clear, detailed diagrams to help illustrate the advice, any angler, beginner or expert, who has caught or would like to catch bass will find endless value in the pages of this book.
Phishing and Counter-Measures discusses how and why phishing is a threat, and presents effective countermeasures. Showing you how phishing attacks have been mounting over the years, how to detect and prevent current as well as future attacks, this text focuses on corporations who supply the resources used by attackers. The authors subsequently deliberate on what action the government can take to respond to this situation and compare adequate versus inadequate countermeasures.
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!