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Using a new, systematic framework, this illuminating book turns ideation into a task anybody with sound logic and a determination to learn can do, and do well, by separating the process from the outcome. In a competitive marketplace, all firms must constantly innovate to create sustained shareholder value. The main roadblock in innovation is ideation: the identification of value-creating ideas, often seen as the work of innately creative people. This first-of-its-kind textbook demonstrates that anyone can ideate through specific logical processes that require no creativity when used, but generate valuable and creative outcomes. To help students master and apply these methods, the book is filled with innovation examples across many sectors that can be explained and recreated using a specific LCT method. The book also includes exercises that enable readers to practice applying each method to solve real life innovation challenges. Upper-level undergraduate and postgraduate students of innovation, creativity, and new product development will appreciate the demystification of ideation into a problem that can be solved by applying a series of rigorous, defined methods that can be followed without ambiguity.
'A major rewrite of Dettmer's classic Goldratt's Theory of Constraints, this new edition presents a whole new approach to building and applying logic trees. The logical thinking process referred to in the title is nothing less than a broadly applicable, systems-level approach to policy analysis. Dettmer has streamlined the process of constructing the logic trees while simultaneously ensuring that the results are more logically sound and closer representations of reality than ever before. He explains an easier, more logically sound way to integrate Current Reality Trees with Evaporating Clouds. His new version of the thinking process "retires" the Transition Tree in favor of the marriage of a more detailed Prerequisite Tree and critical chain project management. This book contains new examples of logic trees from a variety of real-world applications. Most of the diagrams and illustrations are new and improved. Explanations and procedures for constructing the logic trees are considerably simplified.
Many believe mathematics is only about calculations, formulas, numbers, and strange letters. But mathematics is much more than just crunching numbers or manipulating symbols. Mathematics is about discovering patterns, uncovering hidden structures, finding counterexamples, and thinking logically. Mathematics is a way of thinking. It is an activity that is both highly creative and challenging. This book offers an introduction to mathematical reasoning for beginning university or college students, providing a solid foundation for further study in mathematics, computer science, and related disciplines. Written in a manner that directly conveys the sense of excitement and discovery at the heart of doing science, its 25 short and visually appealing chapters cover the basics of set theory, logic, proof methods, combinatorics, graph theory, and much more. In the book you will, among other things, find answers to: What is a proof? What is a counterexample? What does it mean to say that something follows logically from a set of premises? What does it mean to abstract over something? How can knowledge and information be represented and used in calculations? What is the connection between Morse code and Fibonacci numbers? Why could it take billions of years to solve Hanoi's Tower? Logical Methods is especially appropriate for students encountering such concepts for the very first time. Designed to ease the transition to a university or college level study of mathematics or computer science, it also provides an accessible and fascinating gateway to logical thinking for students of all disciplines.
The legendary comedian, actor, and writer of Monty Python, Fawlty Towers, and A Fish Called Wanda fame shares his key ideas about creativity: that it’s a learnable, improvable skill. “Many people have written about creativity, but although they were very, very clever, they weren't actually creative. I like to think I'm writing about it from the inside.”—John Cleese You might think that creativity is some mysterious, rare gift—one that only a few possess. But you’d be wrong. As John Cleese shows in this short, practical, and often amusing guide, creativity is a skill that anyone can acquire. Drawing on his lifelong experience as a writer, Cleese shares his insights into the nature of creativity and offers advice on how to get your own inventive juices flowing. What do you need to do to get yourself in the right frame of mind? When do you know that you’ve come up with an idea that might be worth pursuing? What should you do if you think you’ve hit a brick wall? We can all be more creative. John Cleese shows us how.
This book examines research on creative thinking, both current and historical. It explores two dimensions of human thought (time and space) and two modes of thinking (conscious and unconscious) as well as both left and right brain functions and artistic and scientific creative activities. The book proposes a "Double Circulation” model of creative thinking and argues that imagery thinking, intuitive thinking and logical thinking are main parts of creative thinking and that dialectical thinking and horizontal-vertical thinking are the guides for highly complex problem-solving thoughts and strategies.The book focuses on education and psychology and also covers how to use ICT to promote students’ creative thinking skills. Researchers will benefit from the "Double Circulation" model, which provides a new perspective on conducting creative thinking research. The book is also a valuable resource for graduate students in the fields of educational technology and psychology and for all readers who are interested in creative thinking.
A valuable guide on creativity and critical thinking to improve reasoning and decision-making skills Critical thinking skills are essential in virtually any field of study or practice where individuals need to communicate ideas, make decisions, and analyze and solve problems. An Introduction to Critical Thinking and Creativity: Think More, Think Better outlines the necessary tools for readers to become critical as well as creative thinkers. By gaining a practical and solid foundation in the basic principles that underlie critical thinking and creativity, readers will become equipped to think in a more systematic, logical, and imaginative manner. Creativity is needed to generate new ideas to solve problems, and critical thinking evaluates and improves an idea. These concepts are uniquely introduced as a unified whole due to their dependence on each other. Each chapter introduces relevant theories in conjunction with real-life examples and findings from cognitive science and psychology to illustrate how the theories can be applied in numerous fields and careers. An emphasis on how theoretical principles of reasoning can be practical and useful in everyday life is featured, and special sections on presentation techniques, the analysis of meaning, decision-making, and reasoning about personal and moral values are also highlighted. All chapters conclude with a set of exercises, and detailed solutions are provided at the end of the book. A companion website features online tutorials that further explore topics including meaning analysis, argument analysis, logic, statistics, and strategic thinking, along with additional exercises and multimedia resources for continued study. An Introduction to Critical Thinking and Creativity is an excellent book for courses on critical thinking and logic at the undergraduate and graduate levels. The book also serves as a self-contained study guide for readers interested in the topics of critical thinking and creativity as a unified whole.
Edward de Bono's Six Thinking Hats is the groundbreaking psychology manual that has inspired organisations and individuals all over the world. De Bono's innovative guide divides the process of thinking into six parts, symbolized by the six hats, and shows how the hats can dramatically transform the effectiveness of meetings and discussions. This is a book to open your mind, unleash your creativity and change the way you think about thinking.
People have been criticising brainstorming for years, but no one has come up with a truly different, working alternative - until now. In this authoritative and entertaining book, Jeffrey Baumgartner explains why brainstorming does not work and presents an innovative, new creative thinking process: anticonventional thinking. Along the way, he explains: - How and why anticonventional thinking works. - How we build creative ideas in our mind. - How highly creative people think differently to others. - What inhibits creative thinking - and it is not criticism! - A step-by-step process for using anticonventional thinking alone or in teams. - The secret to success in implementing creative ideas. - And much more. Anticonventional Thinking is a book that is rich in explanations, examples and cartoon illustrations.
A practical step-by-step technique for sparking breakthrough creativity in any field. Since its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity. Professionals from poets and painters to scientists and engineers have also used the techniques in this concise, powerful book to generate exciting ideas on demand, at any time, on any subject.