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An actual introduction of the tools of modern information services in the net and by the net. A book targeting all professionals who want to improve not only their understanding of the new web services but also their command of English.
Web 2.0 technology is a hot topic at the moment, and public librarians in particular are beginning to feel the pressure to apply these tools. Indeed, Web 2.0 has the potential to transform library services, but only if the policy and strategy for those services are ready to be transformed. The author not only reviews these tools and provides practical advice and case studies on how they can be applied in the public library setting, but also recommends the policies and business cases that begin to create a new strategy for public libraries. - Particularly geared to the public library setting - Advice on using in conjunction or integrated with other public library services - Examples of best practice
The use of interactive web technologies on public library web sites in the United States has been a topic of much discussion in recent years, and a shift in certain types of user services is underway. Terms like "Web 2.0" and even "Library 2.0" have become common in library literature and at conferences as those on the early edges of this shift share their successes and failures with the broader library community. The Library Research Service (LRS) was interested in adding to this conversation and, in late 2007, designed the study U.S. Public Libraries and the Use of Web Technologies. In spring 2008, LRS staff visited the web sites of nearly 600 public libraries in the United States, searching for the existence of certain web technologies, including technologies defined as "Web 2.0." The web sites that were examined were drawn from a stratified sample of public libraries in the United States, with approximately equal numbers of libraries included from each of five different population ranges. Additionally, staff visited the web sites of all public libraries in Colorado. Two main sets of results were derived from the study: (1) how many public libraries in the United States (and Colorado) were implementing certain technologies on their web sites, and (2) what were the characteristics of the libraries that could be identified as "early adopters" of web technologies. A third set of conclusions -- does the early adoption of such technologies increase the libraries success in traditional service areas -- awaits the release of more current, available national public library data. Library 2.0 survey is appended. (Contains 6 tables, 20 charts, and 4 footnotes.) [This report was produced by the Library Research Service (LRS), a unit of the Colorado State Library, Colorado Department of Education Education, that is operated in partnership with the Library and Information Science Program, Morgridge College of Education, University of Denver.].
Gives practical advice on how to improve library services using web 2.0 technology and describes a service model of constant and purposeful change, evaluation and user participation.
In the years since John Huber’s trailblazing Lean Library Management was published, budget pressures on libraries have only increased. Yet libraries who have adopted his strategies have turned conventional management thinking—that if budgets are reduced, customer service suffers—on its head. These libraries have proven that by streamlining and improving customer services, they can eliminate wasteful activities and bring down costs. In The Purpose-Based Library, Huber and seasoned public library administrator Potter build on insight gleaned from decades of experience to demonstrate how libraries can create real growth opportunities through concentrating on their true mission and purpose, and without spending a lot more money. With a focus on putting ideas into action, they point the way towards New ways to think about metricsReexamining customer self-driven servicesEffectively leveraging the considerable footprint of librariesIdentifying and assessing community needs and realigning library services accordinglyActively encouraging community fundraisingOffering cutting-edge services and programsPacked with boots-on-the-ground commentary, this book presents strategies to help libraries survive and succeed.
Here is a highly readable guide to strategies and projects that have helped over 100 public libraries gain community support and funding during challenging times. Marylaine Block integrates survey responses from innovative library directors with her research, analysis, and extended interviews to showcase hundreds of winning programs and services. The strategies explored include: Youth Services; The Library as Place; Partnerships; Marketing; Stressing the Economic Value; Library 2.0; Outreach; and Helping the Community Achieve Its Aspirations. Projects are described in practitioners own words, with additional examples drawn from libraries long-range plans, annual reports, programs, and Web sites, as well as from news stories and library literature. The result is a rich source of ideas and inspiration for those who want their libraries to thrive, not merely survive. Supported by the author's Web page.
Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non- technical) aspects of Web 2.0 in library and information set ups. The papers in English and French are exploring and discussing the following aspects: General concepts of Web 2.0 and marketing of library and information organizations; How libraries are adopting Web 2.0 marketing strategies; Marketing libraries to clients in using Web 2.0 tools; International trends and Interesting cases of marketing through Web 2.0 tools.
"This book is crucial to understanding changes and the new expectations that library users have in the 21st century, including identifying, implementing and updating new technologies, understanding copyright and fair use laws, creating metadata for access to digital collections, and meeting user needs"--Provided by publisher.
Using database-driven web pages or web content management (WCM) systems to manage increasingly diverse web content and to streamline workflows is a commonly practiced solution recognized in libraries to-day. However, limited library web content management models and funding constraints prevent many libraries from purchasing commercially available WCM systems. And, the lack of much needed technical expertise in building in-house WCM systems presents a great challenge for libraries of all types. Content and Workflow Management for Library Websites: Case Studies provides practical and applicable web content management solutions through case studies. It contains successful database-to-web applications as employed in a variety of academic libraries. The applications vary in scope and cover a range of practical how-to-do-it examples from database-driven web development, locally created web content management systems, systems for distributing content management responsibilities, dynamic content delivery, to open source tools, such as MySQL and PHP to manage the content. Issues and challenges associated with the development process are discussed. Authors will also discuss detours, sand traps, and missteps necessary to a real learning process.
Many libraries across the country have found ways to create wonderful digital collections, and this book shows you how you can too.