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Business Communication is the newest Business Communication textbook that was created with students and professors needs in mind. A unique approach to a hands-on course, written by the co-authors of Business Communication: Making Connections in a Digital World, 12/e, provides both student and instructor with all the tools needed to navigate through the complexity of the modern business communication environment.
Instructors consistently ask for a Human Biology textbook that helps students understand the main themes of biology through the lens of the human body. Mader’s Human Biology, 15th Edition accomplishes the goal of improving scientific literacy, while establishing a foundation of knowledge in human biology and physiology. The text integrates a tested, traditional learning system with modern digital and pedagogical approaches designed to stimulate and engage today’s student. Dr. Michael Windelspecht represents the new generation of digital authors. Through the integration of an array of multimedia resources, Michael has committed to delivering the tried-and-true content of the Mader series to the new generation of digital learners. A veteran of the online, hybrid, and traditional teaching environments, Michael is well-versed in the challenges facing the modern student and educator. Michael personally guided and oversaw all aspects of Connect and LearnSmart content accompany Human Biology, 15th Edition.
The Biology Laboratory Manual, 11/e, is written by Dr. Sylvia Mader. With few exceptions, each chapter in the text has an accompanying laboratory exercise in the manual. Every laboratory has been written to help students learn the fundamental concepts of biology and the specific content of the chapter to which the lab relates, and to gain a better understanding of the scientific method.
THE MADER/WINDELSPECHT STORY...The thirteenth edition of Biology is a traditional, comprehensive introductory biology textbook, with coverage from Cell Structure and Function to the Conservation of Biodiversity. The book, which centers on the evolution and diversity of organisms, is appropriate for any one- or two-semester biology course.Biology, 13th Edition is the epitome of Sylvia Mader's expertise. Its concise, precise writing-style employs lucid language to present the material as succinctly as possible, enabling students—even non-majors—to master the foundational concepts before coming to class. “Before You Begin”, “Following the Themes”, and “Thematic Feature Readings” piece together the three major themes of the text—evolution, nature of science, and biological systems. Students are consistently engaged in these themes, revealing the interconnectedness of the major topics in biology.Sylvia Mader typifies an icon of science education. Her dedication to her students, coupled with her clear, concise writing-style has benefited the education of thousands of students over the past three decades. The integration of the text and digital world has been achieved with the addition of Dr. Michael Windelspecht’s facility for the development of digital learning assets. For over ten years, Michael served as the Introductory Biology Coordinator at Appalachian State University—a program that enrolls over 4,500 non-science majors annually. Michael is the lead architect in the design of McGraw-Hill's Connect media content for the Mader series. These assets allow instructors to easily design interactive tutorial materials, enhance presentations in both online and traditional environments, and assess the learning objectives and outcomes of the course.
"The aim of Biology 15e text has always been to give students an understanding of biological concepts and a working knowledge of the scientific process"--
Essentials of Biology is an introductory biology text for non-major students that combines Dr. Sylvia Mader's superb and accessible writing style with clear visuals, a comprehensive learning system, and abundant applications and relevancy. Essentials of Biology explains the principles of biology clearly and illustrates them in a captivating, easy-to-understand manner. It emphasizes the relevance of biology to students' lives within a framework of biodiversity and is organized around the major concepts of biology—cells theory, gene theory, evolution, the theory of homeostasis, and ecosystems. The integration of text and the digital world are now complete with the addition of Dr. Michael’s Windelspecht’s expertise in the development of digital learning assets. Dr Windelspecht has acted is the leading architect in the design of the Mader media content for McGraw-Hill's ConnectPlus and LearnSmart. ConnectPlus suite of learning tools. These assets will allow you to easily design interactive tutorial materials, enhance presentations in both the online and traditional environments, and assess the learning objectives and outcomes of your course.
Succeed in biology with LABORATORY MANUAL FOR GENERAL BIOLOGY! Through hands-on-lab experience, this biology laboratory manual reinforces biology concepts to help you get a better grade. Exercises, pre-lab questions, and post-lab questions enhance your understanding and make lab assignments easy to complete and easy to comprehend.
Synthetic Biology: A Lab Manual is the first manual for laboratory work in the new and rapidly expanding field of synthetic biology. Aimed at non-specialists, it details protocols central to synthetic biology in both education and research. In addition, it provides all the information that teachers and students from high schools and tertiary institutions need for a colorful lab course in bacterial synthetic biology using chromoproteins and designer antisense RNAs. As a bonus, practical material is provided for students of the annual international Genetically Engineered Machine (iGEM) competition. The manual is based upon a highly successful course at Sweden's Uppsala University and is coauthored by one of the pioneers of synthetic biology and two bioengineering postgraduate students.An inspiring foreword is written by another pioneer in the field, Harvard's George Church: “Synthetic biology is to early recombinant DNA as a genome is to a gene. Is there anything that SynBio will not impact? There was no doubt that the field of SynBio needed ‘A Lab Manual’ such as the one that you now hold in your hands.”