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The corporative social responsibility is present in the voluntary actions of the companies to the benefit of the society, that is to say, beyond the obligations that the legislation imposes to them. This article compiles some of the main definitions of “social responsibility” and it talks about different models of public intervention in the implantation of the social responsibility in the company management. Also it orients about the management of that responsibility and it informs about the social responsibility benefits for the companies. In addition, the article indicates the methodology and the results of the developed experiences analysis, about the management of the social responsibility of several excellent hotel chains in the Spanish tourist sector, and the obtained conclusions.
Increased tourism benefits local economies by creating more revenue and employment options as interest in the location grows. However, as the hospitality and travel industry continues to grow and adapt, it becomes imperative that they implement socially responsible procedures. Corporate Social Responsibility in the Hospitality and Tourism Industry discusses issues and challenges faced by organizations implementing responsible business practices within the travel, hotel, leisure and hospitality industries. Featuring best practices and theoretical concepts on the support of local economies, ethical sourcing of native goods, and sustainability procedures, this publication is a vital source for policy makers, academicians, researchers, students, technology developers, and government officials interested in emergent ethical and moral practices within the travel industry.
The U.S. hospitality industry's profitability has been shifting to environmental management and corporate social responsibility (CSR) practices. Hospitality industries accounted for 5% of the global market in 2015 and are expected to increase by 130% in 2035. Grounded in stakeholder theory, this correlation study examined the relationship between corporate sustainability officer (CSO) CSR, CSO environmental management, and hospitality business profitability. Secondary data were collected from 97 hotel websites of the Minneapolis-St. Paul, Minnesota from 2014 to 2016. The multiple linear regression combinations of CSR and environmental management (EM) measured significantly related to the profitability index, F(3, 93) = 4.67, p < .001, adj. R2 = .13. The sample multiple correlation coefficients were .36, indicating approximately 13% of the variance of the profitability index. The multiple linear regression combinations of CSR measures significantly related to the profitability index, F(2,94) = 6.05, p < .001, adjusted R2 = .11. The sample multiple correlation coefficients were .34, indicating approximately 11% of the variance of the profitability index. The linear combination of EM measures were not significantly related to the profitability index, F(2,94) = 2.91, p < .001, adjusted R2 = .06. The sample multiple correlation coefficients were .24, indicating approximately 6% of the variance of the profitability index. The implications for positive social change include the potential to identify hospitality industry leaders involved in environmental management who have a CSR to promote social change in their communities.
Esta obra es una contribución al mundo académico y empresarial sobre la Responsabilidad Social Empresarial (RSE). Propone un análisis integrado del conocimiento, la aplicación y la comunicación de la misma, cuya utilidad científica y práctica se evidencia en el sector turístico al ser estudiado y aplicado en las empresas hoteleras de la región Caribe colombiana. El texto busca sensibilizar al empresario para que las actuaciones que realizan en materia de RSE promuevan el desarrollo de un turismo más responsable y sostenible en su área de influencia más cercana. Estructurado en cinco capítulos: el primero aborda el conocimiento de la RSE, el segundo gira en torno a la aplicación de la RSE, el tercero reflexiona sobre la comunicación de la RSE, el cuarto muestra los resultados de un estudio empírico aplicado a las empresas turísticas de alojamiento de la región Caribe colombiana, y el quinto, describe las conclusiones generales de la obra, haciendo un especial énfasis en las principales implicaciones prácticas para el mundo empresarial. Dirigido a estudiantes de las carreras de Administración de Empresas Turísticas y Hoteleras, Administración de Empresas, Economía, Negocios Internacionales, Contaduría, Ingeniería Industrial, Ingeniería Ambiental, Ingeniería Comercial y afines. A profesionales de áreas de las ciencias empresariales y económicas e ingenierías relacionadas con la gestión empresarial, a directores generales de empresa o responsables de la sostenibilidad y/o responsabilidad social. Incluye: - Estudio pionero a nivel nacional de la Responsabilidad Social Empresarial en el sector turístico y hotelero de la región del Caribe. - Marco científico-teórico completo y aplicación eficaz de la RSE al mundo empresarial. - Propuesta de un modelo de análisis innovador de la RSE y dos modelos complementarios de gestión.
This comprehensive volume considers the corporate social responsibility (CSR) of tourism and hospitality firms towards stakeholders, exploring CSR in terms of broad stakeholder accountability by considering both the scope of reporting and the quality of stakeholder engagement. The authors analyse how CSR contributes to shareholder accountability (i.e. as financial performance) by developing a multiple attribute decision-making model to deploy CSR resources, analysing how CSR contributes to the management of systematic risk as part of an internationalisation strategy, and showing how philanthropy is used as a legitimisation tool. The authors then review how managers negotiate CSR priorities within their organisational strategy by accounting for the utility gained by family firms from ecological and social outcomes in comparison with profit outcomes, analysing the trade-offs of co-constructing a sustainability innovation and weighting factors in water planning. They also review how employees are central to the delivery of CSR actions by exploring how green organisational culture affects organisational citizenship behaviour, how organisational green practices impact an organisation’s image and its customers’ environmental consciousness and behavioural intentions, and how organisational CSR affects employee pro-environmental citizenship and tourists’ pro-environmental citizenship. The book concludes by reviewing the role of consumers in CSR with ten strategies to close the consumers' attitude-behaviour gap and an account of how customers’ trust is a mediator between CSR, image and loyalty. This book was originally published as a special issue of the Journal of Sustainable Tourism.
Globalization demands the construction of new business methods to enable companies to remain highly competitive. Due to this demand, cultural differences are now being implemented into policies and procedures as companies expand and seek to collaborate with international entrepreneurs. The Handbook of Research on Entrepreneurial Ecosystems and Social Dynamics in a Globalized World is a pivotal reference source for emergent aspects of internationalization and regional development in an entrepreneurial context. Featuring extensive coverage on relevant areas such as digital entrepreneurship, sustainability, and financial performance, this publication is an ideal resource for academics, public and private institutions, developers, professors, researchers, and post-graduate students seeking current research on globalized entrepreneurship.
This book examines the ways in which quality management methods, tools, and practices help improve an organization’s performance and achieve sustainable competitive advantages. This volume includes quality techniques and tools such as the EFQM Model, SERVPERF model, E-S-Qual scale and the ISO 9001 certification and provide a wide variety of empirical studies in different economic sectors. In the current economic environment, characterized by economic turmoil and fierce competition, quality management has become a key strategy for organizations to overcome today’s challenges. Organizations benefits from implementing quality management systems by following two approaches. First, they implement quality practices aimed at ensuring customer satisfaction by considering consumer expectations and establishing strategies accordingly. Second, organizations improve processes by establishing efficient and effective process management systems that improve productivity, lower costs, reduce unnecessary expenses, eliminate all non-value added activities, and ultimately maximize excellence and customer satisfaction. Quality management thereby provides tools, techniques, and methods for continuous process improvement in both the professional and academic worlds, which, when implemented by organizations in times of crisis, enable more effective administration of activities undertaken by managers. Containing contributions from various academics and scholars, this new book provides cutting edge research, methods and techniques providing a reference manual for academics, scholars, practitioners and policy-makers.
English Abstract: Social responsibility (SR) in the field of healthcare can learn a lot from the evolution of the concept of corporate social responsibility (CSR). The “responsibility” component was originally an ethical concept that, when looking at the past, addresses the consequences of actions and, when looking at the future, addresses the responsibility for what is going to be done or must be done. It is, therefore, a good guide for understanding SR. The “social” part of the term also started out as a moral concept in interpersonal relationships. It later attributed an active role to society, whose demands identify situations that give rise to rights that create responsibilities. Starting from the basic ideas about what is involved in managing an organization, this paper identifies what can motivate an organization to act in a socially responsible manner. SR - understood as an ethical responsibility, grounded in virtue ethics - leads to management excellence.Spanish Abstract: La Responsabilidad Social (RS) en el ámbito de la salud puede aprender mucho de la evolución del concepto de Responsabilidad Social Corporativa (RSC). La R de Responsabilidad es, originalmente, un concepto ético, que mira al pasado, a las consecuencias de las acciones, y al futuro, a la responsabilidad ante lo que se va a hacer o se debe hacer; es, por tanto, una buena guía para entender la RS. La S de Social empezó siendo también un concepto moral, cuyo origen estaba en las relaciones interpersonales; dio entrada luego a un papel activo de la sociedad, cuyas demandas identifican situaciones que dan lugar a derechos que crean responsabilidades. A partir de las ideas básicas de lo que significa dirigir una organización, este artículo identifica qué es lo que puede motivar a una organización a actuar de manera socialmente responsable: la RS, entendida como una responsabilidad ética, basada en la ética de las virtudes, conduce a la excelencia en la tarea directiva.
Corporate Social Responsibility Handbook : Business Improvement with Investors in People
The COVID-19 global pandemic has had a profound impact on the global business community. Amidst the ongoing crisis, countries around the world are opening up again to a business world in which both consumer behaviors and company practices have started to change. Numerous companies are using corporate social responsibility to demonstrate their commitment to fighting against COVID-19 and alleviating the negative consequences of the pandemic for their stakeholders; due to this, corporate social responsibility is expected to become a core issue for managers and researchers in the post-pandemic era. Future Advancements for CSR and the Sustainable Development Goals in a Post-COVID-19 World discusses the challenges and opportunities of corporate social responsibility and studies the reactions to the COVID-19 global pandemic that may lead to changes in corporate social responsibility, corporate approaches to sustainable development goals, and stakeholders' reactions to the post-COVID-19 era. This book addresses the opportunities for businesses to shift towards more genuine and authentic corporate social responsibility that contributes to addressing urgent social and environmental challenges. Covering topics from social entrepreneurship typologies to sustainability leaders, this book is ideal for managers, executives, entrepreneurs, business professionals and practitioners, policymakers, academicians, researchers, and students.