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Ortega y Gasset habló, en 1929, de la cópula entre el capitalismo y la tecnología para entender los cambios habidos en el siglo XIX. Ya en el XXI, la tecnología en su configuración digital vuelve a sobresalir. Tenemos así viejos términos de origen griego (téchne y lógos) que definen el mundo actual, como los de democracia, política o economía. En 70 años, la tecnología electrónica pasó del invento del transistor (transfer resistent) por la compañía Bell, en 1948, a que las empresas con mayor valor bursátil del mundo, en 2018, sean las tecnológicas Apple, Alphabet Inc. (Google) y Microsoft. La profecía de McLuhan del mundo como un villorrio –village– global, interconectado por un sistema nervioso electrónico (Internet), se cumplió. Según Dahrendorf, las revoluciones entrelazadas de la information technology (principalmente microelectrónica e Internet) y de los mercados financieros crearon un escenario económico inédito en el mundo y, según Castells, también la innovadora sociedad red. Paradójicamente, los jóvenes han sido importantes creadores y usuarios-consumidores de estas nuevas tecnologías de información y comunicación (TIC), pero también víctimas del mundo concebido por el capitalismo y las e-TIC. Según Belén Barreiro, la cuestión es “¿qué se les ha hecho (o qué les hemos hecho) a los jóvenes?”. Este libro reflexiona sobre jóvenes, usos socioculturales de las TIC electrónicas, tensiones socioeconómicas y la cultura de las pantallas.
"This second edition of Klaus Bruhn Jensen's exploration of developing digital media furthers the conversation around the ongoing society-wide and worldwide digitalization of human communication. Reviewing the long lines in the history of media and communication - from writing via printing and broadcasting to computing - the book lays out three general types of media: the human body enabling face-to-face communication here and now, the technically reproduced means of mass communication across space and time, and the digital technologies integrating one-to-one, one-to-many, as well as many-to-many interactions. All these communicative practices coexist in contemporary media environments. Across cultures, genders, and age groups, people go on communicating in the flesh, via wires, and over the air, as illustrated though case studies of mobile communication on mundane matters, and of climate change as a global challenge for human communication and coexistence. The second edition includes: Updated accounts of research and public debate on digital media and communication, analyses of current social media and an emerging internet of things, systematic presentations of digital as well as traditional empirical methods, discussion of the normative implications of digitalization, including the classic rights of information and communication, and a right not to be communicated about through surveillance. Interdisciplinary in scope to showcase the wide-reaching cultural effect of media convergence, this book is ideal for advanced undergraduate students, graduate students, and scholars in the fields of media, communication, and cultural studies"--
We can no longer imagine leisure, or the home, without media and communication technologies, and for the most part, we would not want to. Yet as worldwide the television screen in the family home is set to become the site of a multimedia culture integrating telecommunications, broadcasting, computing and video, many questions arise concerning their place in our daily lives. Young People and New Media offers an invaluable up-to-date account of children and young people's changing media environment at the end of the twentieth century. By locating the insights drawn from a major empirical research reported in Young People, New Media within a survey of the burgeoning but fragmented research literature on ne
This accessible introduction to multimodality illuminates the potential of multimodal research for understanding the ways in which people communicate. Readers will become familiar with the key concepts and methods in various domains while learning how to engage critically with the notion of multimodality. The book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including: formulating research questions collecting research materials assessing and developing methods of transcription considering the ethical dimensions of multimodal research. A self-study guide is also included, designed as an optional stand-alone resource or as the basis for a short course. With a wide range of examples, clear practical support and a glossary of terms, Introducing Multimodality is an ideal reference for undergraduate and postgraduate students in multimodality, semiotics, applied linguistics and media and communication studies. Online materials, including colour images and more links to relevant resources, are available on the companion website at www.routledge.com/cw/jewitt and the Routledge Language and Communication Portal.
Traducción, competencia plurilingüe y español como lengua de herencia (ELH) explora las conexiones entre la ensenanza del ELH y la competencia traductora. En el libro se identifican estrategias para que las experiencias y practicas linguisticas de los estudiantes del espanol como lengua de herencia se vean representadas en el contexto de la formacion profesional de traduccion e interpretacion. Basado en un estudio empirico con estudiantes universitarios, esta monografia ofrece pautas para fomentar el desarrollo de habilidades de traduccion a partir de tres dimensiones principales: como estrategia plurilingue, actividad pedagogica y destreza profesional. Por su caracter introductorio, este libro es de particular interes para profesores e investigadores del ELH que buscan integrar de manera sistematica la practica de la traduccion en sus actividades docentes. Asimismo, los profesores de traduccion e interpretacion que deseen aprender como potenciar la mediacion como componente de aprendizaje en las habilidades de traduccion e interpretacion encontraran en esta obra numerosas sugerencias para conseguirlo. Traducción, competencia plurilingüe y español como lengua de herencia (ELH) explores the connections between Spanish heritage language (SHL) education and translation competence. The volume identifies strategies to represent the linguistic experiences and practices of SHL students in the context of professional translation and interpreting training. Based on an empirical study with undergraduate students, this monograph provides insight on how to develop translation skills in three ways: as a plurilingual strategy, a pedagogical activity, and a professional skill. Because of its introductory nature, this book is of particular interest to SHL teachers and researchers seeking to systematically integrate translation practice into their teaching. Likewise, teachers of translation and interpreting who wish to learn how to enhance mediation as a learning component in translation and interpreting skills will find numerous suggestions on how to do so in this volume.
Thoroughly revised and updated, this Student Edition of the successful Handbook of New Media has been abridged to showcase the best of the hardback edition. This Handbook sets out boundaries of new media research and scholarship and provides a definitive statement of the current state-of-the-art of the field. Covering major problem areas of research, the Handbook of New Media includes an introductory essay by the editors and a concluding essay by Ron Rice. Each chapter, written by an internationally renowned scholar, provides a review of the most significant social research findings and insights.
In What's the Matter with the Internet?, leading cultural theorist Mark Poster offers a sophisticated and astute assessment of the potential the new medium has to redefine culture and politics. Avoiding the mindless hype and meaningless jargon that has characterized much of the debate about the future of the Web, he details what truly distinguishes the Internet from other media and the implications these novel properties have for such vital issues as authorship, national identity and global citizenship, the fate of ethnicity and race, and democracy. Arguing that the Internet demands a social and cultural theory appropriate to the specific qualities of cyberspace, Poster reformulates the ideas of thinkers associated with our understanding of post-modern culture and the media (including Foucault, Deleuze, Heidegger, Baudrillard, and Derrida) to account for and illuminate the virtual world, paying particular attention to its political dimensions and the nature of identity. In this innovative analysis, Poster acknowledges that although the colonization of the Internet by corporations and governments does threaten to retard its capacity to bring about genuine change, the new medium is still capable of transforming both contemporary social practices and the way we see the world and ourselves.
Textbook
Why is talk about television forbidden at certain schools? Why does a mother feel guilty about watching Star Trek in front of her four-year-old child? Why would retired men turn to daytime soap operas for entertainment? Cliches about television mask the complexity of our relationship to media technologies. Through case studies, the author explains what audience research tells us about the uses of technologies in the domestic sphere and the classroom, the relationship between gender and genre, and the varied interpretation of media technologies and media forms. Television and New Media Audiences reviews the most important research on television audiences and recommends the use of ethnographic, longitudinal methods for the study of media consumption and computer use at home as well as in the workplace. The book discusses reactions of audiences to many internationally known television programmes including The Flintstones, The Jetsons, Street Fighter, Mighty Morphin Power Rangers, X-Men, Sesame Street, Dallas, Star Trek, The Cosby Show, Teenage Mutant Ninja Turtles, National Geographic, etc.