Download Free Instagram Aesthetic Book in PDF and EPUB Free Download. You can read online Instagram Aesthetic and write the review.

This volume explores the relationship between aesthetics and traditional multimodal communication to show how all semiotic resources, not just those situated within fine arts, have an aesthetic function. Bringing together contributions from an interdisciplinary group of researchers, the book meditates on the role of aesthetics in a broader range of semiotic resources, including urban spaces, blogs, digital scrapbooks, children’s literature, music, and online learning environments. The result is a comprehensive collection of new perspectives on how communication and aesthetics enrich and complement one another when meaning is made with semiotic resources, making this key reading for students and scholars in multimodality, fine arts, education studies, and visual culture.
The New Urban Aesthetic explores how cities worldwide are being transformed and reconfigured by the twin forces of digital technologies and 'urban branding' in the name of global capitalism. Both of these shifts entrain new sensory bodily experiences, and this digitally-mediated reconfiguration of what cities feel like is what this book terms the new urban aesthetic. Focussing on major case-studies of urban change from London to Doha, the book explores how different kinds of digital mediation play a central role in urban transformation, from smart city phone apps, to social media interactions, to computer-generated visualisations. The book reveals how different versions of the new urban aesthetic organize different sensory experiences of temporality and spatiality – leading to a new understanding of the way we experience cities today. The New Urban Aesthetic is essential reading for researchers and students in urban studies, architecture, digital studies, sociology, and human geography.
This volume approaches questions about gender and the politics of appearance from a new perspective by developing the notion of aesthetic labour. Bringing together feminist writing regarding the ‘beauty myth’ with recent scholarship about new forms of work, the book suggests that in this moment of ubiquitous photography, social media, and 360 degree surveillance, women are increasingly required to be 'aesthetic entrepreneurs’, maintaining a constant state of vigilance about their appearance. The collection shows that this work is not just on the surface of bodies, but requires a transformation of subjectivity itself, characterised by notions of personal choice, risk-taking, self-management, and individual responsibility. The book includes analyses of online media, beauty service work, female genital cosmetic surgery, academic fashion, self-help literature and the seduction community, from a range of countries. Discussing beauty politics, postfeminism, neoliberalism, labour and subjectivity, the book will be of interest to scholars and students with an interest in Gender, Media Studies, Cultural Studies, Sociology, Social Psychology and Management Studies. “This highly engaging, smart, and wide-ranging collection analyzes how, under the self-governing mandates of neoliberalism, the demands that girls and women regulate and control their bodies and appearance have escalated to new, unforgiving levels. A special strength of the book is its emphasis on the rise of ‘aesthetic labour’ as a global, transnational and ever-colonizing phenomenon that seeks to sweep up women of all races, ages and locales into its disciplinary grip. Highly recommended.” -Susan J Douglas, University of Michigan, USA the inherited responsibility that remains women’s particular burden to manage.” -Melissa Gregg, Intel Corporation, USA “This book incisively conceptualizes how neo-liberalist and postfeminist tendencies are ramping up pressures for glamour, aesthetic, fashion, and body work in the general public. In a moment when YouTube ‘makeup how to’ videos receive millions of hits; what to wear and how to wear it blogs clock massive followings; and staying ‘on brand’ is sold to us as the key to personal and financial success, ‘aesthetic entrepreneurship’ is bound to become a go-to concept for anyone seeking to understand the profound shifts shaping labor and life in the 21st century.” -Elizabeth Wissinger, City University of New York, USA
Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010. In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues. Rich with grounded examples from across the world, from birth pictures to selfies at funerals, Instagram is essential reading for students and scholars of media and communication.
A New York Times Bestseller Award-winning Vanity Fair writer Nancy Jo Sales crisscrossed the country talking to more than two hundred girls between the ages of thirteen and nineteen about their experiences online and off. They are coming of age online in a hypersexualized culture that has normalized extreme behavior, from pornography to the casual exchange of nude photographs; a culture rife with a virulent new strain of sexism; a culture in which teenagers are spending so much time on technology and social media that they are not developing basic communication skills. The dominant force in the lives of girls coming of age in America today is social media: Instagram, Whisper, Vine, Youtube, Kik, Ask.fm, Tinder. Provocative, explosive, and urgent, American Girls will ignite much-needed conversation about how we can help our daughters and sons negotiate the new social and sexual norms that govern their lives.
An original exploration of the role of aesthetics in contemporary design, uniquely combining philosophical aesthetics and cultural analysis of design. As a product of human ingenuity, design functions as an artificial interface through which we meet the world. While the ubiquity of design seems to render it imperceptible, when we truly reflect on design, we see that it is inextricably entwined with our experience of the world. In Design Aesthetics, Mads Nygaard Folkmann provides an engaging introduction to the field of design aesthetics and its role as a concept. Engaging with sensual, conceptual, and contextual considerations of design aesthetics, this book investigates design experience in tandem with design practice, objects, and perception. Part one of Design Aesthetics lays the theoretical foundation by differentiating between sensual, conceptual, and contextual dimensions of design aesthetics and clarifying what “aesthetic experience” means in relation to design. The second part of the book consists of studies in implications of design aesthetics for design practice, design objects with embedded technology, and the construction of perception of aesthetic qualities in objects. In its focus on design aesthetics, the book is intended for everyone working with design—design students, designer researchers, and designers—as well as students and researchers in aesthetics in general.
Insta-Brand: The Ultimate Guide to Growing Your Business on Instagram is a comprehensive and practical guide for business owners and marketers who want to harness the power of Instagram to grow their businesses. In this book, you will learn how to set up your Instagram business account for success, create a killer Instagram profile, craft captions that convert, and use hashtag strategies to find and reach the right audience. You will also discover advanced techniques for building a cohesive aesthetic, creating engaging Instagram Stories, and leveraging Instagram ads to boost your business. The book provides actionable tips and tricks for using Instagram's newest features, collaborating with influencers, and creating a content calendar for consistent and engaging posts. You will also learn how to measure success and make improvements using Instagram analytics. With practical advice and real-world examples, this book is a must-read for any business owner or marketer who wants to stay ahead of the game on Instagram. Whether you are just starting out on Instagram or looking to take your Instagram strategy to the next level, Insta-Brand will provide you with the tools and knowledge you need to succeed on this powerful platform. In addition, this book also covers topics specifically for B2B businesses, community building, and advanced strategies to take your business to the next level. Insta-Brand is the ultimate guide for anyone who wants to grow their business on Instagram and stand out from the competition.
David Giles examines digital culture’s impact on established celebrities from traditional media while charting the rise of new forms of celebrity such as vloggers and influencers, offering novel insights on topics such as parasocial relationships, micro-celebrity, memes and celetoids.
This book provides a selection of international perspectives in the interdisciplinary field of media and communications research with emphasis placed on methodological approaches and new research domains. It includes critical reflections on how to conduct research on digital media culture, especially concerning the potentials and limitations for mixed methods research and online research strategies, as well as a series of hands-on case studies. These range from digital fan cultures, through environmental communication, news media, digital politics during conflicts and crises, to digital media psychology and the emerging field of medical humanities. Diverse in its examples and angles, the book provides a rich snippet of how media research practices are determined by practical factors and research interests.
This book's goal is to determine the significance of visual culture in the production of contemporary poetry and to sound out the insights poetry might generate into contemporary visual culture. Its main hypothesis is that poetry holds considerable potential for (post-)digital language, image, and media criticism. The visual dimensions of recent poetry encompass, for instance, kinetic writing in digital poetry, visual elements in social media poems, and (spoken and written) text-image interactions in poetry films as well as in book poetry. The articles examine these medial correlations and their political implications by asking how visual culture is applied, exposed, and debated in poetry. This volume brings together contributions by authors from various countries working in disciplines such as literary, media, and film studies, linguistics, cultural and visual culture studies, and in poetic practice. It covers poetry in English, German, Norwegian, Polish, Ukrainian, Russian, Serbian, and also multilingual works. The book thus aims to promote international exchange between poetry researchers and stimulate further investigation into current relations between poetry and visuality from additional research perspectives and languages.