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Geschiedenis van de industriële vormgeving.
Experimentation and Dutch design have long gone hand in hand, from postage stamps to the Rietveld chair to the clean simplicity of Schiphol airport. Mienke Simon Thomas skillfully details the groundbreaking accomplishments and popular products of Dutch design in Dutch Design Culture. Thomas, a museum curator, delves deeply into the rich design history of the Netherlands, beginning with the historical roots of Dutch crafts education and the moral and social ideals of modernism that became central to the nation’s cultural dialogue. Touching upon such issues as the emergence of the professional industrial designer, public work initiatives, debates about design as art, and the provocative notion of “anti-design,” Thomas argues that though Dutch design from the beginning has been driven by aims of functionality, simplicity, and affordability, it has also embraced luxury and exclusivity. The book also discusses the role played by leading Dutch designers and their works, including Wim Crouwel, Marcel Wanders, and the design collective Droog Design. An unprecedented, detailed history, Dutch Design Culture is a critical primer on one of the leading national design movements today.
Otto Treumann (1919-2001) is a major pioneer in the modernization of graphic design in the Netherlands. Inspired by Swiss typography and Bauhaus aesthetics, Treumann's oeuvre combines easy-to-read visual elements with iconoclastic color treatment, enhanced by his wide knowledge of printing techniques acquired during the Second World War when he forged documents for the resistance. Treumann enjoyed a special relationship with industrial clients, devising house styles and logos for the publishing house Wolters Noordhoff, the Kröller-Müller Museum, the Royal Institute of Dutch Architects and El Al Airlines; he also designed posters for the Industries Fair in Utrecht, the Rotterdam Ahoy and Tattoo in Delft. Based on materials from the Otto Treumann Archive at the Stedelijk Museum, and designed by Irma Boom, this volume surveys Treumann's career.
All around the world, regions are facing major challenges: climate change, the transition to renewable energy, reinventing the food system, ongoing urbanisation and finding room to sustain biodiversity. These will radically transform our living and working environments. Regional design uses the power of visualisation to unite regional players around appealing spatial development visions for meeting those challenges. It offers a route to new forms of regional governance and planning that match the urgencies of our time. This book exposes the benefits and the pitfalls of regional plans and designs. Shaping Holland gives a unique insight into the emergence of contemporary regional planning and design practice in the Netherlands. This densely populated country in the delta of the Rhine and Meuse rivers is internationally renowned for its urban planning and design tradition. Drawing on first-hand accounts and a rich collection of illustrations, maps and diagrams, the book gives pointers for practitioners, academics and students of spatial planning, urban design and landscape architecture. Regional design is on the rise in all continents. It provides an answer to a world in which economic activities, activity patterns, urban growth and ecological systems are no respecters of administrative boundaries. Amid the growing number of academic analyses of regional design, this book is unique because it focuses on planning practice and first-hand knowledge. As such it is of interest to a broad international readership.