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A revised textbook for students specializing in industrial economics, giving a comprehensive review of recent theoretical and empirical works and emphasizing the need to relate the two to one another.
An issue-driven introduction to industrial organization, thoroughly updated and revised. The study of industrial organization (IO)—the analysis of the way firms compete with one another—has become a key component of economics and of such related disciplines as finance, strategy, and marketing. This book provides an issue-driven introduction to industrial organization. Although formal in its approach, it is written in a way that requires only basic mathematical training. It includes a vast array of examples, from both within and outside the United States. This second edition has been thoroughly updated and revised. In addition to updated examples, this edition presents a more systematic treatment of public policy implications. It features added advanced sections, with analytical treatment of ideas previously presented verbally; and exercises, which allow for a deeper and more formal understanding of each topic. The new edition also includes an introduction to such empirical methods as demand estimation and equilibrium identification. Supplemental material is available online.
The study of industrial organization extends to the core of some of the most important questions of economics: Who controls markets and profits from them? Does competition or monopoly result in a more beneficial economy? How can the economic playing field become fairer or more biased in either direction? Throughout the fields history, various clashing schools of thought have attempted to sort through these complex issues, examining both abstract theory and real-life cases. The Fifth Edition of this widely used, highly regarded text includes coverage of dramatic changes in the field. Shepherd and Shepherd provide broad, balanced coverage of topics without showing preference to any single point of view, encouraging readers to think independently. This emphasis on independent judgment is evident throughout the book, with discussion of structure placed before performance to assist the reader in thinking about causation. Topics are organized for maximum flexibility, with distinct chapters covering case studies, antitrust and regulation policy, and capital markets.
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Industrial Organization: Theory and Practice–which features early coverage of Antitrust–punctuates its modern introduction to industrial organization with relevant empirical data and case studies to show readers how to apply theoretical tools.
Industrial Economics and Organisation: A European Perspective presents an authoritative account of both traditional and current theories in industrial economics. This new edition aims to capitalise on the key strengths of the first edition while bringing this edition up to date. It has done so by integrating new material on recent theoretical developments, such as stakeholder theory and technological change and innovation, as well as recent political and economic changes, for example in relation to Eastern Europe. Its European focus successfully draws on a number of European examples to clearly illustrate key theoretical concepts to the reader.
Industrial Organization in Context examines the economics of markets, industries and their participants and public policy towards these entities. It takes an international approach and incorporates discussion of experimental tests of economic models.
. . . this collection should be viewed as a pioneering effort. . . this book would most likely serve as a useful quick reference source for students of industrial economics. It can also serve as a valuable point of departure for those who wish to study intellectual developments in a major field in more detail. John Howard Brown, Journal of the History of Economic Thought This work will be indispensable for anyone who undertakes serious scholarly research in industrial organization. With its knowledgeable authors and editors, this book offers us valuable materials, about the work of writers long forgotten and others inadequately recognized, that can contribute much to understanding in the field. William J. Baumol, New York University and Princeton University, US This encyclopaedic work celebrates the scores of leading pioneers who created the modern economic field of industrial organization, at the heart of which lie competition and monopoly, the two great forces that drive modern markets. Their pioneering work has shaped the field s growing research as well as the past, present and future debates in Europe and America over several centuries. This landmark book includes authoritative entries on all the major figures in both Europe and North America. Pioneers of Industrial Organization also reveals how public policies such as antitrust and regulation and deregulation since the 1970s can promote, or impede economic results and progress. Readers will find the intellectual pioneers, the theories and policies, and the debates, in all their variety herein. Some pioneers have been free-market advocates, others have been more protective of popular values, but all have strained to make the economic engine promote more wealth, progress and fairness. This book presents the people, ideas and debates with careful neutrality, and also with clear, concise writing. For all those interested in modern economic progress and its problems, this book provides deep insight as well as great personal colour. It will be an essential source of reference for students, researchers and professors of economics, as well as those concerned with the historical foundations or the conceptual and thematic developments in industrial organization.
This textbook presents 122 exercises on industrial organization with detailed answer keys. While most textbooks on industrial organization focus on theory and empirical findings, this textbook offers practical examples and exercises helping predict firm behaviour in different industries. The book emphasizes the game-theoretic tools used in each type of exercise, so students can systematically apply them to other markets, forms of competition, or information environments where firms, consumers, and regulating agencies interact. The book begins with examples that analyse different models of firm behavior and interaction; starting with monopoly and moving through the Cournot model of simultaneous quantity competition, the Bertrand model simultaneous price competition, and sequential competition. The following chapters apply game-theoretic tools to situations of increasing complexity: regulation; R&D incentives; mergers and collusion; bundling incentives; incomplete information, signalling, and competition; networks and switching costs. In addition to providing algebraic simplifications, some chapters also offer the unique feature of worked exercises based on published journal articles by leading scholars in the field. Finally, exercises are ranked according to their difficulty, with a letter (A-C) next to the exercise number, which allows students to pace their studies and instructors to structure their classes accordingly. Providing a rigorous, yet practical introduction to the field of industrial organization, this textbook is appropriate for advanced undergraduate and graduate students in economics and finance.
This book covers the main topics that students need to learn in a course on Industrial Organization. It reviews the classic models and important empirical evidence related to the field. However, it will differ from prior textbooks in two ways. First, this book incorporates contributions from behavioral economics and neuroeconomics, providing the reader with a richer understanding of consumer preferences and the motivation for many of the business practices we see today. The book discusses how firms exploit consumers who are prone to making mistakes and who suffer from cognitive dissonance, attention lapses, and bounded rationality, for example and will help explain why firms invest in persuasive advertising, offer 30-day free trials, offer money-back guarantees, and engage in other observed phenomena that cannot be explained by the traditional approaches to industrial organization. A second difference is that this book achieves a balance between textbooks that emphasize formal modeling and those that emphasize the history of the field, empirical evidence, case studies, and policy analysis. This text puts more emphasis on the micro-foundations (i.e., consumer and producer theory), classic game theoretic models, and recent contributions from behavioral economics that are pertinent to industrial organization. Each topic will begin with a discussion of relevant theory and models and will also include a discussion of concrete examples, empirical evidence, and evidence from case studies. This will provide students with a deeper understanding of firm and consumer behavior, of the factors that influence market structure and economic performance, and of policy issues involving imperfectly competitive markets. The book is intended to be a textbook for graduate students, MBAs and upper-level undergraduates and will use examples, graphical analysis, algebra, and simple calculus to explain important ideas and theories in industrial organization.