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What are my start-up costs? How much will my store make? Should I sell online? How can I compete with larger stores? If you've ever considered owning a store but don't know where to start, The Everything Guide to Starting and Running a Retail Store is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle. This comprehensive guide shows you how to: Spot and capitalize on small retailer trends Conduct your own market analysis Research and select the most appropriate retailing software Run your business day to day Attract customers with effective advertising Make the leap to online selling This helpful handbook offers practical advice on retail store planning and management with valuable guidelines and real-world examples that can make the difference between your store's success and failure. This guide provides all the tools you need to run a store that your customers--and you--will enjoy for many years to come!
The retail market in the UK is worth more than £400 billion annually and employs over 3 million workers, while in the US 29 million people create over USD $4 trillion of revenue through the industry. Despite the challenge to establish stores and big-box retailers, there's a rapid increase in the number of retail start-ups and consistent growth in the independent sector. From beard shops and barbers, through cafes and coffee shops, to 'retailment' concept stores and boutique consumer-focused experiences, the specialist retail sector is booming. The Retail Start-Up Book provides clear guidance and advice on how to develop a winning retail strategy that seamlessly merges online and offline tactics. Introducing the science of shopping and how to understand customer behaviours and needs, it explores the essential steps of developing a business plan, marketing and promoting a business and advising on buying and visual merchandising. Building on years of retail experience nationally and internationally, in large groups and with independent retailers, The Retail Start-Up Book meticulously provide invaluable practical insights to help new retailers hit the floor running, or more established organizations grow their business and nurture their profits.
A comprehensive guide to running a retail store, with advice on hiring and training, licenses and registrations, working with customers, and learning the retail market.
There is nothing more satisfying than owning a shop of your own. Whether it's a designer clothing store, an exciting florist, or something for practically everything, this book will guide you through all you need to know about opening your own retail business. It is aimed at anyone who has a dream or a practical idea. It includes case histories of hands-on shop owners, their advice and top tips. You will be able to browse through such topics as: - Choosing the best location - Finding finance in a dwindling market - Developing a business plan - Exploring the costs of setting up - Selecting the products you want to carry - Decoration, displays and shelving - Meeting the challenges of a new business - Getting your business noticed in an internet age - Turning your passion into a profitable business
Written by the award winning owner of The Fashion Truck, Emily Benson, The Ultimate Boutique Handbook is a comprehensive, easy to follow guide of how to open a boutique of your own. After reading this guide, you'll have the knowledge and the confidence to build the boutique of your dreams!
This is a careful step by step guide to small business ownership.
This book explains how to choose and source inventory, design and display tactics that get customers to buy, how to keep up with the latest trends, strategies for competing against the big boys of retailing, and surprising start-up options that can keep your costs down.
This guide will walk you step by step through all the essential phases of starting a successful retail store business. To profit in a new store, you need to consider the following questions: What goods do I sell? Where is my market? Who will buy? Who is my competition? What is my sales strategy? What merchandising methods will I use? How much money is needed to operate my store? How will I get the work done? What management controls are needed? This guide will help you answer all these questions and more. Here's what's in the book: * Things to consider before you start - crucial things you must consider before you start pouring in your hard earned money. Ignore it at your own peril. * How to plan and start your new store - complete, step by step instructions, this is must-know must-do information; ignore it and you stand a good chance to fail. You get specifically designed instructions for each phase. * How to select the right location for your business - the location of your store is what will make or break your retail business. Here are specific instructions on how to choose the best location for your business. * How to develop winning marketing strategies for your retail business. * How to plan and execute a results driven advertising program - tips and strategies to make your retail advertising pay off big. * The art of personal selling in a retail store - If you're having problems selling what you're selling, it's time you see this. Here's an amazingly effective eight-step selling formula. Just follow this simple formula and see how your sales soar. More importantly, you come away with the most comprehensive understanding of the essence of the selling process. This skill alone, which few people possess, is worth a small fortune. * How to set the right prices - pricing secrets to help you make money and still be competitive. You get specifically designed instructions for a retail store. * Fundamentals of retail pricing, sales and markdowns. * Clever strategies and techniques for preventing retail theft. * All these and much much more. You Also Get the Following Tools as Special Free Bonuses (download links are provided within the book): 1. Excel Financial Projections Creator - simply type in your business' details and assumptions and it will automatically produce a comprehensive set of financial projections for your specific business, including: Start-Up Expenses, Projected Balance Sheet, Projected Cash Flow Statement, Financial Ratios Analysis, Projected Profit and Loss Statement, Break Even Analysis, and more. 2. Detailed guide that will walk you step by step and show you exactly how to effectively use the above Excel Financial Projections Creator. 3. How to Improve Your Leadership and Management Skills (eBook) - Discover powerful strategies to motivate and inspire your people to bring out the best in them. Be the boss people want to give 200 percent for. 4. Small Business Management: Essential Ingredients for Success (eBook) - Learn effective business management tricks, secrets and shortcuts to make your business a success. My name is Meir Liraz and I'm the author of this book. According to Dun & Bradstreet, 90% of all business failures analyzed can be traced to poor management. This is backed up by my own experience. In my 31 years as a business coach and consultant to managers, I've seen practically dozens of owners fail and lose their business -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work. And that is where this book can help, it will teach you how to avoid the common traps and mistakes and do everything right the first time.