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Take Your Next Steps to Making it BIG in the Salon Business! Are you tired of working hard for someone else's benefit? Are you ready to go out on your own and live your dream? Does the idea of starting your first hair salon seem overwhelming? Are you an entrepreneur who wants to enter the lucrative hair salon industry? If you answered "YES" to any of these questions, then you are ripe and ready to become a salon owner. Prepare yourself for success by learning the ropes from a seasoned entrepreneur who started and managed her highly successful hair salons. Linda L. Chappo answers your two main questions, "How do I do it?" and "How can I be successful?" In this new book by salon veteran, Linda L. Chappo, you are given all the insider tips, tricks and secrets to start up your own salon, and make it BIG in the salon business. Linda makes it easy for you to start and grow the salon of your dreams. Whether you are starting your first salon or your fifth, you'll shorten your learning curve and get an invaluable education from her many years of salon ownership. Linda has been through it all and offers you the wisdom of her experience so you can avoid unnecessary and expensive mistakes. Take your next steps toward a successful future! "How to Start Up & Manage Your Own Hair Salon ... and Make it BIG in the Salon Business" is the premier guidebook for individuals who desire to start their own salon and gain financial independence. You Will Learn To: Outsmart the competition Optimize your retail profitability Be a more savvy salon manager and marketer Use internet marketing and social media strategies Use the financial resources you have to start your salon now! Discover shortcuts to save you money and avoid headaches Create a successful marketing campaign & get more clients Implement a business plan and reach your goals
This book is a step-by-step guide to starting and running a successful beauty salon. It is aimed at the budding entrepreneur; a qualified beautician working for someone else who now wants to go it alone; or someone who is looking to change direction in their career. It draws on the experience of two people who have spent the last 25 years on the high street and in the field of beauty therapy. The beauty industry is growing rapidly. The face and skincare industry is already a multi billion pound industry. The desire to look good and younger has never been stronger. Men are increasingly joining in, with actors and footballers now promoting skincare ranges. In this book you will find everything you need to know, from starting up to managing your own profitable salon. It includes: - Training and gaining experience - Deciding what type of salon you want to run, and finding the right location - Planning the layout and decor - Buying equipment & products - What treatments to offer and what clientele to target - Managing staff and understanding employment legislation - Dealing with finance and accounts - Marketing and advertising your salon Contents: Acknowledgements; Preface; 1. Starting out in the beauty industry; 2. The Salon; 3. Salon management; 4. Qualificaitons, training and skills; 5. Staff and employment; 6. Clients and treatments; 7. Selecting products, equipment and furniture; 8. Business management; 9. Finance, money and accounts; 10. Marketing, advertising and promotion; 11. Formula for success; Index.
The Open Your Own Salon... The Right Way is the complete step by step guide to planning, launching and managing your own salon business. If you are dreaming of owning your own nail bar, beauty salon, hair salon or day spa, then the Open Your Own Salon handbook is like having an experienced business mentor at hand Save yourself the expense of trial and error with this comprehensive guide * Be successful at raising the finance you need to start. * Follow the step-by-step approach to producing a business plan easily. * Learn how to price your treatments for maximum profit. * Understand how to hire, train and keep your staff. * Get tried and tested methods for long-term success. * Know how to get customers through your door and keep them coming back * Tackle your salons Health & Safety requirements quickly and properly. * Get 1000's worth of tips, examples, advice and guidance from an industry expert.
Avoid the mistakes that doom so many salon owners to failure. Set your business up for success by following a strategic planning system that guides you from concept to opening day while giving you a thorough education in all aspects of the business of beauty.
You know you have the talent to make it in the beauty industry, but figuring out where to begin can feel like a mystery—and cosmetology schools often don’t prepare students for the business end of these jobs . . . which can make or break your career. Consider this book your crash course on how current and aspiring beauty professionals can profit from their passions to create wealth beyond their wildest dreams. Entrepreneur and celebrity hairstylist Kiyah Wright knows exactly what it takes to amass wealth in the hair and beauty industry. From the time she was just 14 years old and doing hair in her grandmother's basement for $20 a pop, Kiyah had found her calling. By 17, she had 200 clients and netted over $60K a year. Now, 25 years later, she's at the top of her game with A-List Hollywood clientele, two Emmy Awards, two Hollywood Beauty Awards, a thriving business, and a million-dollar brand. In From Beauty to Business, Wright breaks down her seven proven success principles that helped her achieve her goals: Developing a success mindset Understanding the business of the beauty business Finding your niche Diversifying with multiple streams of income Growing your platform to grow your profits Preparing for the unexpected Planning for your future She also lays out crucial success strategies not taught in hair or beauty schools about entrepreneurship, finance, branding, marketing, product distribution, how to harness the power of social media, and how to build wealth. Whether you’re working from your house or a salon, From Beauty to Business will set you up for success with practical tools for thriving in the beauty business on your own terms. This first-of-its-kind sourcebook features Kiyah’s favorite success affirmations, industry-themed business templates, worksheets, and the foolproof strategies Kiyah used to attract and retain superstar clients like Tyra Banks, Jennifer Hudson, Ciara, Iman, Taraji P. Henson, and Gabrielle Union. Whether you’re looking for tips in your career as a hairstylist, makeup artist, esthetician, or other beauty professional, From Beauty to Business is the ultimate resource guide that will set you on a straight path to success.
Black women comprise one of the fastest-growing groups of business owners in the United States. In Doing Business with Beauty, sociologist Adia Harvey Wingfield examines this often-overlooked group and one of the most popular businesses run by these entrepreneurs: hair salons. Using in-depth interviews with hair salon owners, Doing Business with Beauty explores several facets of the business of owning a hair salon, including the process of becoming an owner, the dynamics of the owner-employee relationship, and the factors that steer black women to work in the hair industry. Through Harvey Wingfield's research we can understand the black female business owner's struggle for autonomy and her success in entrepreneurship. Book jacket.
Considering a career in the salon industry? Are you a recent cosmetology school graduate or stylist new to the business? Being a hairstylist is so much more than "doing hair." It's about uniting inner beauty with outward appearances... it's about effectively communicating with and finding a connection to every client that sits in your chair. Mastering the art of communication and possessing professional business skills are just as important as mastering the perfect haircut. This book will tell you how that's done. The Business of Beauty is a how-to guide for anyone involved in the salon industry. Whether you're imagining your days behind the chair or are currently working in a salon and wondering how to best build your business, the Business of Beauty addresses such questions as:What do clients look for in a stylist and salon? How do I choose the right salon for me?How do I build a clientele? Should I sign a non-compete agreement?How do I know when to raise my prices or switch salons? How do I use social media to build my client base?What should I do when I make a mistake?Full of client testimonials, advice and tips from salon owners and successful veterans of the industry, The Business of Beauty is your go-to manual on how to create success and happiness in the salon industry. In an industry that survives on fulfilling the needs of others, the Business of Beauty teaches you how to take care of your clients and just as importantly--how to take care of yourself.
50 Things Your Hairdresser Wants You to Know is a consumer's guide to maximizing their salon experience. The reader will gain insight to finding the right hairdresser, communicating desires to hairstylists effectively, understanding the truth about salon products and services, and learning how to identify hair needs by type and texture rather than race.
My name is Tina Alberino, and I wrote this book to save you. This is not another lame book full of generic beauty business advice. This book serves as the literary equivalent of a kick in the ass and a punch to the throat. You hold in your hands compendium of harsh lessons and a raw depiction of the true nature of this industry. The vast majority of these lessons aren't taught in schools and don't appear in textbooks; they're learned through experience--often in a way that is less-than-gentle. This book will help you navigate this tumultuous industry. The waters run deep, the currents are swift, and the tides shift quickly. The journey can certainly be treacherous. Don't learn these lessons the hard way.Learn how to avoid scoundrel salon owners and crackpot contracts, build a loyal following of glamorous gals and gallant gents, and land your first big break before graduation day!
You're a busy salon owner and you want practical, effective answers to everyday business problems - fast! '30 Days to Beauty Business Success' provides instant solutions to the key questions every manager ask themselves in these 5 categories: Customer Service, Money, Sales & Client Aquisition, People and Your Own Work/Life Balance.