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Supplying you with a firm grasp of the roots of strategy, How to Outthink, Outmaneuver, and Outperform Your Competitors: Lessons from the Masters of Strategy explains how to develop the skills and strategies needed to compete in today’s volatile marketplace. It interweaves the classic works of the masters of strategy, such as Sun Tzu, Carl von Clausewitz, Mao Tse-tung, Niccolo Machiavelli, Frederick the Great, Napoleon, and other renowned strategists. The collective insights of these legendary strategists span 2,500 of combative history and have survived meticulous analysis by scholars. Applied to current competitive business conditions, their time-tested rules and guidelines will prepare you to deal with such issues as: preventing competitors from disrupting your overall growth plans, protecting yourself from a rival’s take-over strategies, and strengthening long-term customer relationships. Whether you operate as a multinational firm maneuvering for position in a global arena, or a regional business fighting an everyday battle for survival, the foundational principles provided can reinforce your understanding and practice of strategy. The book defines the historical origins of strategy and supplies timeless insight into how successful leaders have implemented comprehensive strategy plans. It also explains how to: Maneuver out of risky competitive situations and into renewed market opportunities Establish a defensible position in a hotly-contested market Apply competitive business techniques to outperform your rivals Align competitive strategies with your organization’s culture Personalize a leadership style to maximize performance from your staff The book includes three special features: Strategy Diagnostic Tool—A structured system to help you assess your firm’s competitiveness before committing valuable resources. Appraising Internal and External Conditions—A comprehensive checklist to analyze those key factors that can determine the success of your business plan. Strategy Action Plan—A tested format that includes step-by-step guidelines to develop a personalized business plan. The lessons gleaned from military history and strategy can be indispensable in the everyday management of your people and resources. By tapping into the universal logic and historic lessons of strategy, you will fortify your ability to think like a master strategist and add greater precision to your decision-making—thereby allowing you to outthink, outmaneuver, and outperform your competition.
In his most broad-based book to date, the super-selling author of What They Don't Teach You at Harvard Business School explains how to do better than your best--in business and in life. McCormack's billion-dollar management group numbers among its clients Martina Navratilova, Jack Nicklaus, and Greg Norman. For McCormack, these great champions embody the ideal of applying oneself totally to one's life and career. Here he shows the general reader exactly how to do it.
Make no mistake about it business is war. The playing field no matter what category or niche that your business is in is crowded and filled with competitors big and small who have the ambition of not only dominating the marketplace and squeezing every dollar out it but to also crush you and drive you out of business rendering you useless to the customers that you serve or wish to serve. As an entrepreneur you must of course avoid this at all costs. But in order to do so you need a blueprint and a framework for fending off your competitors and ultimately crushing them because business like war is a kill-or-be-killed endeavor.You have to be a general on the battlefield no matter how big or small your business is. You can be a simple or complex commander when leading your troops to battle, but one thing you must possess is the wisdom on how to effectively position your business and lead your troops. You have to know when and how to maneuver, when and how to attack, and how to retreat not because of cowardice, but to ultimately gain victory over your competitors. Plain and simple you have to be a master strategist and possess the ability to execute.For this framework serial entrepreneur and author Omar Johnson in his book entitled Crushing The Competition: The Entrepreneur's Guide To Using Military Strategies To Outthink, Outmaneuver and Outperform The Competition details the military strategies of great commanders and master strategists like Sun Tzu, Ghenghis Khan, Hannibal, Attila The Hun, Miyamoto Musashi and many others that you can draw inspiration from and utilize when forming and executing strategies for your particular business. Why do you need this book? Because as Sun Tzu said in the book The Art of War:“The Art of War teaches us to rely not on the likelihood of the enemy's not coming, but on our own readiness to receive him. Not on the chance of his not attacking, but on the fact that we have made our position unassailable”. The bottom line is that your enemies will come, your competition is fierce. They will be prepared. You must be more prepared. Your strategies must be sound and as Sun Tzu said that's when you make your position unassailable. Crushing The Competition is the ultimate guide for you as an entrepreneur in your quest to make your position in the marketplace unassailable.
Look at any industry, in any market, and youll find the same attrition strategy playing out everywhere. Companies compete with one another in a mindless race to the bottom, matching feature for feature, which commoditizes markets and drives down prices and margins. Ultimately, no one winsnot even the consumer, as quality, service, and differentiation suffer. Yet there is another way: maneuver strategy. Maneuver relies on speed, agility, insight, and innovation to win the most in any market at the least possible cost. Unlike attrition, maneuver never seeks to attack an incumbent in head-to-head competition. Instead, maneuver uses reconnaissance and insights to identify weaknesses and uses three strategies (preemption, dislocation, and disruption) to attack those vulnerabilities. Using speed and agility, a maneuver strategist wins new spaces before competitors become aware of the opportunity or disrupts the well-laid plans and efficient operations of competitors. As the pace of change accelerates, as speed and agility become more important than size and strength, as new entrants disrupt existing markets, attrition strategy seems outdated. Maneuver strategy, with its focus on speed, agility, and innovation, is the right strategy for the new emerging markets.
At last-a proven system for developing the strategic innovations every company needs to compete and win As everyone knows, today's unprecedented rate of business change demands new levels of strategic insight and adaptability. Reinventing Strategy is the first practical, systematic guide to creating an adaptive enterprise, showing how companies around the world are using the Strategic Learning approach to consistently out think, out maneuver, and out perform their competition. As Willie Pietersen explains, companies that aspire to long-term success must develop and implement strategy as part of a continuous four-step cycle-Learn, Focus, Align, Execute-and he offers dozens of provocative anecdotes and case studies, illustrating how to implement it at every level of an organization. Written with unusual clarity, frankness, and wit, Reinventing Strategy will change the way managers everywhere approach their greatest and most important challenge: the need to make strategy into a tool for ongoing corporate renewal.
In Competitors, international strategy guru Liam Fahey provides a new integrated, comprehensive method for analyzing the competition. Called competitor learning, the method is the product of Fahey's 15 years of consulting, researching, and teaching competitor analysis in cutting-edge companies in the United States and Europe. It combines a system for identifying critical competitor data with a series of analytical frameworks to help you develop powerful strategic insights. Competitors teaches managers how to know their competition as thoroughly as they know their own organization, and how to use that knowledge to outwit, outmaneuver, and outperform rivals.
How can Europe, the United States, and Japan stop the technological, trade, and financial war on which they have increasingly and wastefully embarked? How can they direct the development and uses of science and technology and the economy in the interests of the well-being of the 8 billion people who will inhabit the planet in 2010-2020? Limits to Competitionboldly frames international political economy and globalization debates within the new overarching ideology of competition and offers a balancing voice. The word compete originally meant "to seek together," but in our time it has taken on more adversarial connotations and has become a rallying cry of both firms and governments, often with devastating consequences. Limits to Competitionexplores the question of whether free-market competition can indeed deliver the full range of needs for sustainable development. Is competition the best instrument for coping with increasingly severe environmental, demographic, economic, and social problems at a global level?
Discover how the world's leading companies have added value to their company by rewiring the brand creation process Brand Rewired showcases the world's leading companies in branding and how they have added value to their company by rewiring the brand creation process to intersect strategic thinking about intellectual property without stifling creativity. Features interviews with executives from leading worldwide companies including: Kodak, Yahoo, Kraft, J.Walter Thompson, Kimberly Clark, Scripps Networks Interactive, the Kroger Company, GE, Procter & Gamble, LPK, Northlich and more Highlights how to maximize return on investment in creating a powerful brand and intellectual property portfolio that can be leveraged economically for many years to come Reveals how to reduce costs in the brand creation and legal process Illustrates how a brand strategy intersecting with an equally powerful intellectual property strategy produces a greater economic return and more rewards for the brand project leaders Innovative in its approach, Brand Rewired shows you how how leading companies are abandoning the old school research-and-development-driven innovation philosophy and evolving to a Brand Rewired approach of innovating at the consumer level, using multi-disciplinary teams to build a powerful brand and intellectual asset to maximize return on investment.
The Singularity. It is the era of the posthuman. Artificial intelligences have surpassed the limits of human intellect. Biotechnological beings have rendered people all but extinct. Molecular nanotechnology runs rampant, replicating and reprogramming at will. Contact with extraterrestrial life grows more imminent with each new day. Struggling to survive and thrive in this accelerated world are three generations of the Macx clan: Manfred, an entrepreneur dealing in intelligence amplification technology whose mind is divided between his physical environment and the Internet; his daughter, Amber, on the run from her domineering mother, seeking her fortune in the outer system as an indentured astronaut; and Sirhan, Amber’s son, who finds his destiny linked to the fate of all of humanity. For something is systematically dismantling the nine planets of the solar system. Something beyond human comprehension. Something that has no use for biological life in any form...