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For over a decade, Small Dojo Big Profits has guided martial arts instructors through the risky yet highly rewarding process of starting and running a highly successful and profitable martial art school. Eschewing the conventional wisdom that says you must have a huge school with 300 or more students to be financially successful, the author instead shows you how to take on less risk while working smarter and not harder by running a lean, mean, efficient martial arts studio operation. Author Mike Massie has started three successful martial arts studios from scratch, and has the distinction of opening his first studio with no start-up capital, zero credit, and in a town where he was a complete stranger. Yet, he was able to go from teaching in part-time locations to running his own full-time studio in under a year, and he achieved this while staying in profit from month one. The process he followed is the same one this book is based upon, and this updated version of Small Dojo Big Profits also draws on the author's experience in starting and growing two more successful studios during the recent mortgage crisis and economic recession. A common sense martial arts school start-up and business operations manual, this completely updated version of the classic martial arts business guide is perfect for anyone who wants to maintain their integrity while building a successful martial art school. If you're looking for the best source of complete information for starting, launching, growing, and running a martial art school from scratch, this is it.
Boost your PROFITS and REDUCE the STRESS of owning a martial arts gym. Discover the simple systems you need to grow your facility and regain your freedom re you struggling to establish yourself as a recognised martial arts school in your area? Find yourself doing all the work in your gym all day, every day without the reward? Want to get rid of the headaches and get your life back? This book will teach you the methods that turned my average gym into a mid-six-figure business with two affiliate facilities and more on the way. More profitability and more time to do the things you want. You will be shown: - why many MMA gyms don't make money - how to define your market and how to speak to them - how to boost profitability through your website - the simple steps to building a great facility and team of staff - how to convert more prospects into customers - how to make more money Using my techniques to hone your systems and marketing, you can amplify your position as the go-to gym in your community and build a really successful business.
This broad survey of martial arts traditions and their evolution to modern Western practice challenging the purpose and effectiveness of many martial arts activities and training methods used in the U.S. today. By focusing on the most effective and relevant way for Americans to pursue the various martial arts, Orlando's useful insights penetrate a subject too often shrouded in mysticism and marketing hype. 30 photos. 79 illustrations.
Part of the Bruce Lee's Fighting Method series, this book teaches how to perform jeet kune do's devastating strikes and exploit an opponent's weaknesses with crafty counterattacks like finger jabs and spin kicks.
Learn the ins and outs of managing a successful martial arts school with this practical business guide. Do you dream of opening your own martial arts dojo some day? Are you in the process of planning and building a school? Do you have a school but struggle to run it efficiently and pay the bills? Then Starting and Running Your Own Martial Arts School is for you. This practical business guide teaches you the skills you need to ensure the success of your martial arts business. It includes advice on how to: Build a memorable identity for your school Find funding to get started Unravel government red tape Create a realistic fee schedule Choose a location that will bring students through your door Turn potential students into paying students Hold on to your current students Hire and develop good employees Develop a feeling of financial security Be ready for emergencies Create and run a profitable pro shop Pinpoint and solve problems Starting and Running Your Own Martial Arts School contains proven business advice to help you create the martial arts school you want. This small business book turns time-tested business practices into simple, practical solutions to the business challenges you face every day.
Turning a passion for martial arts into a successful business has never been easier! How to Start a Martial Arts School is an eBook that outlines the basics of making your love for the martial arts into something that can be both fun and profitable. From marketing to thinking about how to pay yourself, this eBook discusses aspects of owning a martial arts business that you need to know about if you're planning to start your own school. If you've ever dreamed of owning your own martial arts school where you could teach your martial art to students in your own way, using your own ideas and methods, this is a great book to get you started. There are a number of different styles of martial arts. No matter what your style, you need to think carefully about designing a curriculum that will meet the needs of your students. How to Start a Martial Arts School helps you come up with a curriculum by briefly going over child developmental milestones that will be helpful when you design adults' and kids' classes. The eBook discusses special issues you may encounter when designing a curriculum for adults and the needs of children at different ages. How to Start a Martial Arts School is all about balancing the business part of martial arts with instruction and curriculum design to develop a package that is appealing to a variety of individuals in your community. HowExpert publishes quick 'how to' guides on all topics from A to Z by everyday experts.
The oldest and most respected martial arts title in the industry, this popular monthly magazine addresses the needs of martial artists of all levels by providing them with information about every style of self-defense in the world - including techniques and strategies. In addition, Black Belt produces and markets over 75 martial arts-oriented books and videos including many about the works of Bruce Lee, the best-known marital arts figure in the world.
The oldest and most respected martial arts title in the industry, this popular monthly magazine addresses the needs of martial artists of all levels by providing them with information about every style of self-defense in the world - including techniques and strategies. In addition, Black Belt produces and markets over 75 martial arts-oriented books and videos including many about the works of Bruce Lee, the best-known marital arts figure in the world.
The oldest and most respected martial arts title in the industry, this popular monthly magazine addresses the needs of martial artists of all levels by providing them with information about every style of self-defense in the world - including techniques and strategies. In addition, Black Belt produces and markets over 75 martial arts-oriented books and videos including many about the works of Bruce Lee, the best-known marital arts figure in the world.