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Great athletes make difficult moves look effortless with a combination of skill, strength, and balance. Traditional conditioning builds a fitness base, but modern sports training takes into account athletic movement patterns. Athletic Body in Balance is the first guide of its kind to show you how to train for smooth, fluid movement and prevent muscle imbalances, mobility restrictions, stability problems, and injuries. Physical therapist and sports conditioning expert Gray Cook has proven the effectiveness of his approach through the performances of athletes in the NFL, NBA, NHL, WNBA, and Reebok® University's sports training system. Cook's methods will help you identify functional weaknesses; correct imbalances; explore your potential; and refine sport-specific movement skills such as jumping, kicking, cutting, and turning. You will see where conditioning is breaking down and how to get your body back on track. Whereas other books concentrate on maximizing your strengths, Athletic Body in Balance focuses on exposing and overcoming your weaknesses to form a foundation for long-term training gains. Learn how to maintain what you gain and build on your improvements. Make this comprehensive assessment tool your training guide. Prepare and repair your body for ultimate athletic performance with Athletic Body in Balance.
Eddie Lester has helped more than four thousand personal trainers reach their financial goals and grow their businesses. Now, he wants to help you do the same in this new guide to professional success. In Business and Sales: The Guide to Success as a Personal Trainer, Lester takes you through every step needed to secure the sale and net a new client. Like your own journey, the guide starts with one of the most important steps: attaining certification. Passion isn't enough to be a personal trainer; you need to show your clients that you are knowledgeable and trustworthy. The next chapters reveal how to create a personal brand, define your niche, target your most important demographic, hone your selling personality and sales pitch, make an amazing first impression, follow up with each client, and calculate a pricing structure. Lester also outlines business checkpoints to help you gauge your progress. His "Power Questions" can uncover a client's true motivations and empower you to make the sale. The most important concept Lester wants you to learn is discipline. Use the same drive that makes you a successful personal trainer to become just as successful as a business owner.
Now in a revised, expanded, and upgraded edition, Ignite the Fire is the highly practical approach to personal training already relied on by thousands of trainers Worldwide. Repeatedly called one of the "best books for personal trainers", it provides a clear road map teaching you how to become a personal trainer, to getting a personal trainer certification, to building your career from the bottom up so you can build a clientele, your reputation, and income. --
For a couple of years, Shannon Sorrels has wanted to put out a book about fitness and weight management, a book that's entertaining, motivating and a tad bit pointed, sort of a Dave Barry and Erma Bombeck meets Dr. Oz and Bob Greene -- definitely not your traditional this-is-how-to-lose-weight manual. A multi-degreed certified personal trainer and owner of an award-winning fitness training and nutrition studio in Phoenix, Sorrels has heard every excuse for not exercising and committing to a weight-management program: I?m too busy I?ve been out of town TV was good last night I had to go out to dinner a lot this week I?ve been sick The conference lunch had bad food choices My job is stressful I?m PMSing I?ve been busy I?m backed up (and I don't mean scheduling) They made me a cake I?m too busy I need wine I?m genetically fat My family is sick I?m allergic to South African bee pollen My car is at the shop My dog is sick These are new shoes My metabolism thinks I?m starving My child failed a test Dunkin' Donuts had a sale I usually weigh-in in the morning The soft serve yogurt with Oreo toppings was for calcium I?m too busy My cat is sick Beer helps me relax My tree fell over I forgot to wash my workout clothes I?m tired These are different clothes My pinky nail fell off My fridge died; I had to eat it all The moon is out of phase with Jupiter I?m too busy And to the people who made those excuses, she has wanted to say, then just stay fat.? Sorrels knows of what she speaks. The word ?diet? has been part of her vocabulary since she was 9 years old. She spent many years upset, depressed, frustrated and confused. She lost weight and then gained it back. She read books, listened to tapes and joined programs. She fumbled around until she figured it out, and when she did she changed careers and started Physix. She also found a way to share her thoughts and frustrations: writing. This book isn't a step-by-step weight-loss or fitness plan. There already are plenty of those, and Sorrels doesn't agree with most of them anyway. Instead, it is intended to motivate and entertain, spur some heated debates ? and maybe even put an end to all of the excuses.
How to Land a Top-Paying Federal Job is the ultimate guide to securing a government job, internship, or fellowship. Written by a successful career coach who has climbed the federal career ladder herself and served as a hiring manager, the book steers applicants through every stage of their job searchesùfrom finding unadvertised openings and getting interviews to sealing enviable deals and even get ting promoted. Drawing on interviews with more than 100 federal hiring managers, the book reveals the secrets to impressing these gatekeepers online, on paper, and in personùinformation that is available nowhere else. The updated second edition includes more get-ahead tips; new templates for writing winning applications; expanded directories for internships, fast-track management training programs and fellowships; and the latest helpful websites. Complete with a companion CD filled with sample rTsumTs, checklists, and templates, this indispensable book gives readers the inside scoop on landing some of the nationÆs most secure, well-paying, and rewarding jobsùin all 50 states and abroad!
If you love fitness and you're looking for an alternative to the typical 9-5 office job, The Everything Guide to Being a Personal Trainer will help you turn your passion into a career. Opportunities for professional fitness trainers are everywhere-fitness clubs, college athletic programs, even professional sports teams. The Everything Guide to Being a Personal Trainer is a step-by-step guide that will take you from gym rat to fitness guru in no time. This easy-to-follow book progresses from training to certification with tips to help you: Choose a work environment Set up a business plan Find, motivate, and keep clients Learn about marketing and networking Written by two personal-training professionals, The Everything Guide to Being a Personal Trainer is all you need to get started in the exciting, growing field of fitness.
THE FIRST STEP TO A DYNAMIC CAREER You have something in common with Bill Gates, Michael Dell and Ted Turner: None of them graduated from college. If they can make it, you can, too! Don’t settle for a minimum-wage job just because you’re not a college graduate. Try one of these 202 high-paying options. They’re more than jobs—they’re careers. This book helps you: • Define your interests and skills, and figure out what job is perfect for you • Impress recruiters by perfecting resumes, cover letters, applications and interview skills • Choose from 202 opportunities that lead to high income and long-term financial stability • Get the inside scoop on salary ranges, career paths, working conditions and job responsibilities for each opportunity Avoid dead-end jobs. Find the career that’s right for you, and start your new life today!
Developed by the National Academy of Sports Medicine (NASM), this book is designed to help people prepare for the NASM Certified Personal Trainer (CPT) Certification exam or learn the basic principles of personal training using NASM's Optimum Performance Training (OPT) model. The OPT model presents NASM's protocols for building stabilization, strength, and power. More than 600 full-color illustrations and photographs demonstrate concepts and techniques. Exercise color coding maps each exercise movement to a specific phase on the OPT model. Exercise boxes demonstrate core exercises and detail the necessary preparation and movement. Other features include research notes, memory joggers, safety tips, and review questions.
FITNESS TRAINING. This new book presents the continued evolution of functional training. Ten sections present everything a strength coach or personal trainer may need to understand modern training theory. Boyle updates the reader on the current thinking in core training, back pain, and on how the hip musculature works. Further material on cardiovascular training, and what has worked for the athletes training in his facility continues the journey. In the second half of the book, the author discusses training strategies, including exercises equipment and tools in use on the gym floor, how he develops speed, and a section on his single-leg training methods. Finally, he puts the entire package together with program design, covering the basic objectives of a sound program, and showing you exactly which programs to use in a variety of circumstances.