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Reduce costs and keep all your customers. It is possible! We will show you how. You want your company to perform better. You want to reduce costs. You may even be desperate to reduce costs. But when you reduce costs, customers feel it, right? If you cut costs and lose customers, you will need to cut costs again. And again. Soon there will be nothing left to cut. And no customers. I call this the corporate death spiral. I have seen it happen. You may have seen it happen. You may be going through it. It does not have to be that way. It does not matter whether you need to cut costs to have money to invest, or simply because you have a profit crunch. No matter what your reason, it can be done without negative customer impact. Some cost reductions may even improve things for customers, making them more loyal. But how? Customer-centric Cost Reduction is a simple but revolutionary concept. I explain how to accurately identify things of little importance to customers. These are the cost reduction priorities. For most companies, there are lots of them. They fall into just a few categories, each of which needs to be addressed in specific ways. Imagine a world where you reduce costs faster than your competitors. You wind up with more money to invest in growth than your competitors could ever dream of. You can fund your new ideas. Your competitors can't. This book explains how to do it. It also explains how not to do it. Here is the most common way companies reduce costs (Don't do this) Your CEO (let's call him Bob) is worried about cost. The board wants the share price to go up. He wants a bigger bonus. So do the others on the leadership team. Bob thinks of himself as a fair person. He wants his cost reduction to be seen as fair by everyone. Easy! Here is what he writes to all of the employees: ..". and in the interest of fairness, I am asking every business and function in the company to reduce costs by 15%. It will be hard. We all need to work together to make it happen..." Let me be clear about this. Bob is an idiot! He makes no distinction between things that matter to customers and those that do not. This is how you start the corporate death spiral. This is how to go out of business. A real world example of how not to do it I remember walking along with the head of HP in EMEA. His phone rang. It was the CEO of a large Dutch multinational. He was not happy. They had outsourced their internal PC help desk to us. To reduce cost, we had eliminated Dutch as a supported language. Nobody had told the CEO. He had just phone the help desk. He got a nasty surprise. This did not turn out all that well for us. Enough said! Customer-centric Cost Reduction is both informative and entertaining. The methodology, anecdotes and examples are accompanied by my brother's memorable drawings that drive home many key points. I particularly like the one about the CEO announcing a company-wide travel freeze from the comfort of his corporate jet. (Don't do this either!) About the authors Maurice started his career with an Industrial Engineering degree and a stopwatch in his hand in a Wrangler clothing factory. He has implemented many major cost reduction initiatives for four multinationals right up to his time as VP of Customer Experience for HP Software. Peter is an artist, web designer, and Oxford-educated Doctor in Cognitive Psychology. The unusual combination of authors has produced a cost-reduction book that is unlike any other you will read. It combines current management thinking with behavioral economics theory and some striking illustrations. And in conclusion As we say in the book, "There are just 3.5 ways of reducing cost." You are just one or two clicks from finding out what they are. You know what to do now.
Tune-Up Your Small Business is the ideal guide for small business owners who want to achieve their personal and professional goals by making their businesses more successful. This book focuses on making regular, small changes that can lead to significant improvements over time. Through stories of small businesses that have grown by following the advice in this book, it offers inspiration and practical advice. Dr Sleeman provides easy-to-follow steps to help you define what makes your business unique, communicate effectively with your customers, and present your business accurately online. The book also advises on how to get better by listening to customers, ensuring your team delivers the best service, and discovering what customers are looking to purchase. You will find simple advice on how to price your services and reduce expenses without losing value. This book is a step-by-step guide to developing your business steadily and effectively.
A practical approach to business transformation Fit for Growth* is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This approach gives structure to strategy while promoting lasting change. Examples from Strategy&’s hundreds of clients illustrate successful transformation on the ground, and illuminate how senior and middle managers are able to take ownership and even thrive during difficult periods of transition. Throughout the Fit for Growth process, the focus is on maintaining consistent high-value performance while enabling fundamental change. Strategy& has helped major clients around the globe achieve significant and sustained results with its research-backed approach to restructuring and cost reduction. This book provides practical guidance for leveraging that expertise to make the choices that allow companies to: Achieve growth while reducing costs Manage transformation and transition productively Create lasting competitive advantage Deliver reliable, high-value performance Sustainable success is founded on efficiency and high performance. Companies are always looking to do more with less, but their efforts often work against them in the long run. Total business transformation requires total buy-in, and it entails a series of decisions that must not be made lightly. The Fit for Growth approach provides a clear strategy and practical framework for growth-oriented change, with expert guidance on getting it right. *Fit for Growth is a registered service mark of PwC Strategy& Inc. in the United States
Most people who start businesses do so with little or no experience and no formal education in business or management training. If this sounds familiar, this book has been written expressly for you and anyone who aspires to create a business. This book fills some critical gaps in managerial knowledge that cause many of the problems that small business owners face as they try to navigate the business world with inadequate knowledge of how to manage a business. Inside, you will learn five core topics that will make the difference between success and failure: strategic planning, financing, marketing, managing cash flow, and managing costs. This book also incorporates three topics that are very important to small businesses: break-even analysis, legal business structures, and intellectual property protection.
Addressing a topic of critical importance to every business, this book provides managers at all levels the tools to conduct a successful cost-cutting and productivity-improvement program. Cost cutting and improving productivity are objectives that have always been—and continue to be—critically important to businesses. Today, being efficient isn't simply "best practice;" it's essential to preventing layoffs and facility closures. In Cutting Costs: Successful Strategies for Improving Productivity, a certified management consultant with nearly four decades of experience presents his highly relevant and extensive knowledge to help businesses make significant improvements and be more successful. Providing a practical progression of information that is simple to understand and easy to put to use and benefit from, Fred H. Neu's advice and insights will be invaluable to all business owners, managers with budget responsibility, business finance and accounting professionals, management consultants, business school instructors, and business school students.
Most businesses that close their doors have one thing in common: They ran out of money. Don’t let this happen to you. This indispensable book, part of Allworth’s popular Pocket Small Business Owner’s Guide series, will help you to save money on every aspect of your business, from advertising to overhead. With invaluable cost-cutting tips for all types of businesses, from e-commerce and home-based operations to services and retail, this guide will help you create a blueprint that will allow your business to survive and thrive. You’ll save on: Advertising Marketing Purchasing Transportation and shipping Labor Financing Facilities Operations Taxes And more! In today’s economy, small business owners must seize every opportunity to keep costs down, and every penny saved goes to your bottom line. Follow this street-smart advice to lay the foundation for a business that will be profitable for years to come.
Finding money is an art you can learn. You can learn who has money, how they operate, and how you can convince them to lend or invest in your business.This book with answer your questions about:+ What kinds of loans, grants, and other financing are available+ How much money should I borrow or raise+ What kind of small business loans or investment am I likely to qualify for+ How do I prepare a business loan application or investment prospectus+ How do I prepare an cash flow proforma+ How do I go about finding venture capital or angel investors + What can I do to bootstrap my business if I can't find a lender or investorIf you're an entrepreneur starting a business, planning a home-based business, or running a fast growing firm, Finding Money will help you finance your dream."One of the best books I've ever read on the subject" - David Thornburgh, Director Wharton Small Business Development Center
Entrepreneurship and Authorship: Navigating the Intersections of Creativity, Business, and Influence is an essential guide for anyone looking to bridge the worlds of innovative business and creative writing. In this comprehensive exploration, readers are invited to discover how the principles of entrepreneurship and authorship intertwine, revealing unique opportunities to harness the power of both. This book delves deep into the core of entrepreneurship, offering insights into the entrepreneurial mindset, the importance of innovation, and the crucial role of risk-taking in building successful ventures. It examines the historical evolution of entrepreneurship, the impact of globalization, and the various types of entrepreneurial activities, from small businesses to scalable startups and social enterprises. Alongside these themes, the book explores the nuanced craft of authorship—guiding readers through the creative process, the challenges of getting published, and strategies for building a lasting platform. Entrepreneurship and Authorship isn't just for entrepreneurs looking to enhance their creativity or authors aspiring to approach their craft with a business mindset—it's for anyone interested in the dynamic intersection of these two disciplines. The book provides practical advice, real-world examples, and actionable strategies that empower readers to achieve their goals, whether it's launching a successful startup, writing a bestselling book, or both. Readers will learn how to identify and capitalize on entrepreneurial opportunities, understand the importance of innovation as a cornerstone of success, and navigate the challenges of balancing creative ambition with business acumen. Through a blend of theoretical knowledge and practical guidance, this book equips readers with the tools they need to thrive in an increasingly interconnected and competitive world. Entrepreneurship and Authorship is more than a guide—it's an invitation to explore the limitless potential that arises when creativity and business strategy come together. It challenges readers to think differently, to push the boundaries of what is possible, and to create a lasting impact through both their entrepreneurial ventures and their written works.